A/B tests provide more than statistical validation of one execution over another. They can and should impact how...
The post The golden rule of A/B testing: look beyond validation appeared first on Inside Intercom.
He's been waiting on the feds for over two years The post Scott Walker is tired of waiting, looks at drug testing food stamp recipients appeared first on Hot Air.
When we starting work on our latest book, Intercom on Starting Up, we wanted to provide readers with... The post Behind the design of Intercom on Starting Up appeared first on Inside Intercom.
Spending money is very easy. Spending money effectively is very hard. There are lots of dodgy people & service providers… Read more… You're reading The Orange Juice Test, a post from the Intercom Blog. Intercom is a powerful CRM and...
I’ve just wrapped up one of the biggest remote usability tests I’ve ever carried out in my time at Intercom.... The post 10 things I wish I knew as a UX research team of one appeared first on Inside Intercom.