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CNBC Will Stop Using Nielsen Ratings for Its Daytime Programming

Media / Television Industry : TV by the Numbers

Financial news network CNBC, frustrated by declining Nielsen ratings, has decided to stop using Nielsen as the basis for its ad sales for its daytime programming.

Sinclair Reaches Long-Term Affiliation Agreement with Fox

Media / Television Industry : TVSpy

Sinclair Broadcast Group announced today that it has reached a new, long-term deal with Fox to renew the affiliation agreements for 19 stations that Sinclair owns and/or programs. The new agreements go into effect at the beginning o...

Whoa! Report Says Sinclair Broadcasting Group — With 173 TV Stations – Turns to comScore Over Nielsen for Local Ratings

Media / Television Industry : TVWeek

“In a letter to advertisers, [Sinclair Broadcast Group’s] EVP Steve Marks says the mega-station group will use comScore exclusively for audience measurement starting in 2018,” report our friends at TVNewsCheck. The story continues, ...

Nielsen & Fox Television Stations Renew Local Ratings Deal

Industries / Entertainment Industry : Deadline Hollywood

Nielsen and Fox Television Stations have renewed their local television ratings agreement. Under terms of the multiyear deal, Nielsen will continue to provide measurements to all of Fox’s owned-and-operated stations across 28 statio...

Nielsen Social Content Ratings, Week of Feb. 12: NBA All-Star Game, Olympics Reign

Media / Media Industry News : Adweek

The 2018 National Basketball Association All-Star Game and the 2018 Winter Olympic Games dominated Facebook, Twitter and Instagram during the week of Feb. 12, according to the Nielsen Social Content Ratings. The All-Star Game on TNT...

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