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As Museum Attendance Declines, One Institute Argues Audience Engagement Is on the Rise

The National Center for Arts Research, which was created in 2012 by the Meadows School of the Arts and the Cox School of Business at Southern Methodist University, says museums "have the highest average number of touch points, both in-person and total." The post As Museum Attendance Declines, One Institute Argues Audience Engagement Is on the Rise appeared first on Hyperallergic.
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