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Univision sees a 'tremendous opportunity' in bringing big brands to the Hispanic market

Last week Univision brought on digital veteran Lisa Valentino from Conde Nast to help ramp up ad sales. The former ESPN and Yahoo executive wants to help push more big advertisers to shift resources and marketing dollars toward targeting Hispanic consumers.  Valentino is also urging Facebook and Google to support quality journalism, and wants the industry to tackle its various measurement challenges.
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