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With Just 48 Hours to Go, NBC Sports Says Its Super Bowl Advertising Is Finally Sold Out

It took longer than NBC Sports had hoped, but its ad sales team sold all its ad inventory for Sunday's Big Game with just 48 hours to go. "Super Bowl LII is sold out," said Dan Lovinger, evp of advertising sales, NBC Sports Group, in a statement on Friday night. "We booked record revenue, and...
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