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48 Up, 60 Down For the Week on CBS

Media / Television Industry : TVNewser

Saturday’s season premiere of “48 Hours” was the No. 1 program among total viewers for the night and was No. 1 in its timeslot in both total viewers and the A25-54 demo. Drawing 5.54 million viewers, the show had its best audience d...

NBC expects new audience metric to capture more Winter Olympics viewers

Sports : Awful Announcing

NBC announced last year they’d be switching to their new Total Audience Delivery metric for Olympic ad guarantees. The move made sense; the Rio numbers were down by traditional measures, while their TAD numbers showed more promising...

174 Million People Have Watched The Olympics On The Networks Of NBC Universal Through 12 Days

Media / Television Industry : TV by the Numbers

Nice thing about cumulative reach, it can only go up, never down! via press release: 174 MILLION PEOPLE HAVE WATCHED THE OLYMPICS ON THE NETWORKS OF NBC UNIVERSAL THROUGH 12 DAYS 25.2 Million Average Audience Through 12 Nights; More...

Winter Olympics Ratings Were Down From 2014, but NBC Still Dominated Its Network Competition

Media / Media Industry News : Adweek

NBC's Olympics coverage dominated the television and media landscape over the 18-day span. The network's prime-time coverage averaged a Total Audience Delivery of 19.8 million, a figure that dwarfs the average audience of the networ...

NBC Olympics’ PyeongChang Coverage Delivered Most Dominant Winter Games Wednesday Night Since Nancy & Tonya in 1994

Media / Television Industry : TVWeek

Press release from NBC, Feb. 15, 2018: NBC Olympics’ coverage of the PyeongChang Olympics delivered the most dominant Winter Games Wednesday night in 24 years, since the 1994 Lillehammer Winter Olympics, posting a Total Audience Del...


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