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NBC Hits Lowest Olympics Demo Rating Ever With Sochi Coverage

Industries / Entertainment Industry : Deadline Hollywood

In the end, the Sochi Winter Olympics 2014 was no Vancouver 2010 for NBC ratingswise — but it also wasn’t Nagano 1998 or Torino 2006. In fact, the 2014 Sochi Games are the lowest-rated primetime Olympics in the adults 18-49 demograp...

NBC’s Sochi Olympics Closing Ceremony Ratings Down From Vancouver 2010 & Torino 2006

Industries / Entertainment Industry : Deadline Hollywood

After 17 days, 98 events, 28 U.S. medals and 1000s of hours of coverage by NBC, last night’s Closing Ceremony brought the Sochi Winter Olympics to an end. The tape-delayed nearly 2-hour extravaganza drew a 9.5/14  in overnight meter...

NBC Olympic ratings start to lag, still large

Sports : Awful Announcing

NBC's Olympic primetime coverage is still drawing large ratings, but the numbers are getting farther from Vancouver and closer to Torino. The network hit an 11.7 overnight on Friday night, the lowest so far of the Sochi Games. That ...

Shaun White’s Gold Lands NBC’s Highest PyeongChang Olympics Ratings Peak To Date

Industries / Entertainment Industry : Deadline Hollywood

Shaun White’s run of a lifetime, landing him the gold in the men’s halfpipe – and the 100th Winter Olympic gold medal in United States history – catapulted NBC/NBSN to an overnight 15.2/25 in over night. Tuesday’s NBC only metered m...

Olympic Overnight Ratings Up  Again as White Wins Gold


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