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Shaun White’s Gold Lands NBC’s Highest PyeongChang Olympics Ratings Peak To Date

Shaun White’s run of a lifetime, landing him the gold in the men’s halfpipe – and the 100th Winter Olympic gold medal in United States history – catapulted NBC/NBSN to an overnight 15.2/25 in over night. Tuesday’s NBC only metered market scored 14.0 – down compared to comparable Sochi night’s 14.5/22 NBC/NBCSN Tuesday night Winter Olympics coverage posted a 15.2/25 overnight (not including digital) — up 5% from the first Tuesday night in Sochi (14.
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