IKEA furniture is affordable, often looks good, and gets the job done on a budget. What it isn't, necessarily, is reliable or sturdy, but this tip from reader Brian can help your IKEA cabinets and dressers last longer—shore up the joints and grooves with wood glue. Read more...
A satirical IKEA video that touts its new paper catalog for Singapore and Malaysia in a fashion reminiscent of a sleek Apple television spot has achieved viral success.
Horrorstör is a classic old-fashioned haunted house story — set in a big box Swedish furniture superstore. Appropriately, the book itself is designed like an IKEA catalog. Read the rest
(YouTube link) The new IKEA catalogue is unique in it’s own way. It’s not an ebook, it’s not an online book: it’s a cookbook! It comes pre-installed with thousands of furniture listings. Here’s a little video to show you all its features and how to use it. -via Daily of the Day
"At only 8mm thin, and weighing in at less than 400g, the 2015 IKEA Catalogue comes pre-installed with thousands of home furnishing ideas." A very clever ad campaign. [Video Link, thanks Ken Snider!]
Remember books, guys? Those paper things you held in your hand? IKEA wants to get old-school and bring back the bookbook™, with an Apple-esque instruction video on how to use their newest old product. And it's kind of adorable. Bookbook™s forever!
IKEA is going head-to-head to Apple with its latest launch. “At only 8mm thin, and weighing in at less than 400g, it comes pre-installed with thousands of home furnishing ideas,” boasts the Swedish furniture juggernaut. And not only is no charging required, but it can be instantly shared and recycled. Show More Summary
Welcome to Wise Bread's Best Money Tips Roundup! Today we found some stellar articles on convincing your partner that frugality is the way to go, things you're spending too much money on, and saving at Ikea. Top 5 Articles 13 Ways to...Show More Summary
Furniture chain's latest promo takes a bite out of tech pioneer
It’s nice when you can afford the luxury of decking out your living space in out-of-the-box pieces of furniture and home apparel. It’s all Ikea and dollarstore cutlery for us, The post Verner Panton Living Tower Is A Vertical Sofa For The Rich appeared first on OhGizmo!.
"Once in a while, something comes along that changes the way we live. A device so simple and intuitive, using it feels almost familiar." IKEA recently hired Singapore-based agency BBH to create an Apple-inspired video for its newest 2015 device and we have
Is print dead? Not according to a hilarious new ad from IKEA. The spot touts the amazing tactile technology of the 2015 IKEA catalog bookbook, with no cables and eternal battery life. The display expands, and there's no lag between crystal-clear pages. READ MORE »
The gag here is sort of the inverse of this classic bit. ?
Ikea Singapore unveiled its latest cutting-edge invention in a new ad this week. World, meet the Ikea "bookbook." "The first thing to note is no cables, not even a power cable. The battery life is eternal," Jörgen Eghammer, Ikea's "chief...Show More Summary
Those lovable scamps at Ikea, who've never been ones to turn down a marketing campaign for being too zany, just released a pseudo-commercial touting the many intuitive and user-friendly qualities of their catalogue or, rather, their "bookbook." Modeled after...
IKEA’s 2015 catalogue can be yours as a book. No, not an e-book; an actual book. A bookbook. It’s completely wireless and never runs out of battery. We should archive this video for future reference.
Four years ago, Apple debuted the iPad with the first of what would soon become a widely parodied style of video, in which Apple’s Senior Vice President of Design Jony Ive said of Apple’s first tablet: “It’s true that when … Read mo...
Apple is certainly no stranger to being the subject of parody. They should even be used to Samsung competitors taking potshots at them every chance that comes up. But not all those parody slash potshot ads are funny or even worth one’s while. Show More Summary
IKEA have accompanied the release of their latest catalogue with a delightfully humorous Apple-inspired parody commercial on the heels of the tech giant’s September 9 event where they are expected to unveil the iPhone 6. Watch as “Chief… Watch IKEA Parody Apple In Latest Catalogue Commercial is a post by Alec Leach on Highsnobiety.
Also, tweets in space, the Samsung Galaxy Note Edge, cheap Windows tablets, next-generation Minecraft, and Ikea mocks Apple. Phablet Shipments Are Set To Soar Phablets are set to keep on growing, that is, in terms of sales rather than screen size. Show More Summary