My, how things change after just a few weeks. After initially receiving tips about this in early September and being told at the time by the Leo Burnett camp that it was “not true to report,” official word is out that Mick McCabe has indeed headed back to his old stomping grounds to take on the role of chief strategy officer. Show More Summary
As we mentioned last week, on Friday September 21, Leo Burnett celebrated International Peace Day by obliterating hate. They invited people to tweet their hate @missileforpeace, then loaded the resulting hard drive into the 20-foot long missile. Show More Summary
It appears that nearly two months after his exit from Leo Burnett Chicago’s hub, said agency’s former chief strategy officer Stephen Hahn-Griffiths has found a new gig according to tipsters. At least he’s on to something. Read in full...Show More Summary
Today is International Day of Peace. While Leo Burnett London is blowing up hate over Cambridge, Ogilvy Chicago and OgilvyEntertainment are asking Xbox Live viewers to relinquish their weapons. When their guns are loaded and the games are about to begin, players will see a white flag and request for peace. Show More Summary
Nearly 18 months after opening up shop in New York, Publicis Groupe’s Leo Burnett is turning its attention to the left coast, opening up a creative hub in Los Angeles that will solely cater to the agency’s Samsung business. Leading the bespoke Leo office is Shannon McGlothin, who you may remember joined Deutsch LA less than a year ago from CP+B. Show More Summary
Is it just us, or are only U.K. agencies participating in this whole Peace Day celebration? Whatever the case, with Mother London creatives and Euro RSCG London both involved, Leo Burnett London is also throwing its hat into the peace...Show More Summary
-Dear Leo Burnett London, Go Fk Yourself…Love, Asylum Films -Chris Ford, DraftFCB San Francisco Part Ways -ESPN Analyst John Clayton Appears with Ponytail, Slayer Shirt for ‘SportsCenter’ -Old Navy Plays into Chicago Bears Fans’ Stereotypes -Last...Show More Summary
By now you’ve probably read Asylum Films’ open letter to Leo Burnett London, in which the production company accuses the agency of “reshooting” a job that Asylum had already completed for them. An excerpt: [The newer spot] is essentially our piece of work reshot and redone with a bigger budget. Not only the concept, but lighting, [...] Posted on Motionographer
Sure, there’s Leo Burnett London’s nice promotion of McDonald’s involvement with London’s 2012 Paralympic Games (above), but we’d be pissed too if we’re to believe the tale of another ad campaign involving said agency and client. Ben...Show More Summary
Summary: No doubt, when small shops work with big shops, the small shop executives at times get the nervous itch in their minds about what they would do if the big shop decides to steal an idea, copy their work, or shoulder them out of a deal. Show More Summary
The “Cat Guy” known as Mark Moll (left) is once again freelancing. After spending less than a year as an SVP/creative director at Leo Burnett’s Chicago hub, Moll is moving on. He tells us, “After almost 10 months at Leo I have decided to leave to go freelance. Show More Summary
Here's a commercial that sort of got away from its creators. And that's a shame, because the animated catfish in this Bundaberg Red spot by Leo Burnett Sydney is a nice catch. The creature is pleasingly cute/ugly, and anthropomorphized just enough to be endearingly memorable but still realistic. Show More Summary
From Leo Burnett London comes a new spot for development charity Plan International, one that production company Partizan undoubtedly had quite a fun time making. According to the announce, “Mass Construction” features a young African...Show More Summary
It seems confirmed without a doubt: Humans enjoy people told what to do by vending machines. Last month, we saw Australians literally bowing down before the almighty Fantastic Delites machine. Now, we see Leo Burnett in London created...Show More Summary
-Best Buy founder Richard Schulze has offered to buy out the company. link -Curvin O’Reilly, copywriter and original “Mad Man,” passed away late last Friday. Here’s Tom Messner‘s eulogy. link -Arc Worldwide/Leo Burnett alum Jeremy Gilberto...Show More Summary
-Rasmussen, Tribal DDB Part Ways -Hahn-Griffiths Leaving Leo Burnett -Yes, Golf Even Appeals to the Most Confusing Metal Band in the World -GE Releases Olympics Campaign, ‘GE Works -NFL Thursday Night Football Promises to Be ‘Serious...Show More Summary
Details are vague at the moment, but we’ve received confirmation that Leo Burnett chief strategy officer Stephen Hahn-Griffiths, who works out of the Chicago office, is now leaving the agency. New Career Opportunities Daily: The best jobs in media.
If you have nightmares about snakes (as I often do), be prepared to close your eyes when the “Red Riddler” leaps out of the cupboard in this Kellogg’s Crunchy Nut spot from Leo Burnett London. The 30-second TV ad brings the brand back...Show More Summary
Here's a fun, pointed twist on refrigerator art. To promote Illinois power company ComEd's recycling program—which gives you cash for your old energy-guzzling ice box, and picks it up as well—Leo Burnett got artists to repurpose old fridges as public installations, with new functions. Show More Summary
-Former Leo Burnett Group Taiwan managing partner Christopher Fay will assume the role of president at McCann Detroit, effective July 23. -Global prodco B-Reel welcomed Louis Clement as creative director of its London office. -In case...Show More Summary