Discover a new way to find and share stories you'll love… Learn about Reading Desk

Search Results : Leo Burnett


Blog Post Results (21-40 of 218)

McCabe Indeed Assumes CSO Post at Leo Burnett

My, how things change after just a few weeks. After initially receiving tips about this in early September and being told at the time by the Leo Burnett camp that it was “not true to report,” official word is out that Mick McCabe has indeed headed back to his old stomping grounds to take on the role of chief strategy officer. Show More Summary

Update: Leo Burnett Successfully Exploded Hate

As we mentioned last week, on Friday September 21, Leo Burnett celebrated International Peace Day by obliterating hate. They invited people to tweet their hate @missileforpeace, then loaded the resulting hard drive into the 20-foot long missile. Show More Summary

Leo Alum Hahn-Griffiths Finds New Gig…We Think

It appears that nearly two months after his exit from Leo Burnett Chicago’s hub, said agency’s former chief strategy officer Stephen Hahn-Griffiths has found a new gig according to tipsters. At least he’s on to something. Read in full...Show More Summary

Ogilvy Asks Xbox Players to Put Down Their Guns

Today is International Day of Peace. While Leo Burnett London is blowing up hate over Cambridge, Ogilvy Chicago and OgilvyEntertainment are asking Xbox Live viewers to relinquish their weapons. When their guns are loaded and the games are about to begin, players will see a white flag and request for peace. Show More Summary

Leo Burnett Sets Up Creative Hub in L.A., McGlothin to Lead

Nearly 18 months after opening up shop in New York, Publicis Groupe’s Leo Burnett is turning its attention to the left coast, opening up a creative hub in Los Angeles that will solely cater to the agency’s Samsung business. Leading the bespoke Leo office is Shannon McGlothin, who you may remember joined Deutsch LA less than a year ago from CP+B. Show More Summary

How Does One Celebrate Peace? By Obliterating Hate, Of Course

Is it just us, or are only U.K. agencies participating in this whole Peace Day celebration? Whatever the case, with Mother London creatives and Euro RSCG London both involved, Leo Burnett London is also throwing its hat into the peace...Show More Summary

Most Popular Stories on AgencySpy from the Last 7 Days

-Dear Leo Burnett London, Go Fk Yourself…Love, Asylum Films -Chris Ford, DraftFCB San Francisco Part Ways -ESPN Analyst John Clayton Appears with Ponytail, Slayer Shirt for ‘SportsCenter’ -Old Navy Plays into Chicago Bears Fans’ Stereotypes -Last...Show More Summary

Asylum vs Leo Burnett London: Where Do You Stand?

By now you’ve probably read Asylum Films’ open letter to Leo Burnett London, in which the production company accuses the agency of “reshooting” a job that Asylum had already completed for them. An excerpt: [The newer spot] is essentially our piece of work reshot and redone with a bigger budget. Not only the concept, but lighting, [...] Posted on Motionographer

Dear Leo Burnett London, Go Fk Yourself…Love, Asylum Films

Sure, there’s Leo Burnett London’s nice promotion of McDonald’s involvement with London’s 2012 Paralympic Games (above), but we’d be pissed too if we’re to believe the tale of another ad campaign involving said agency and client.  Ben...Show More Summary

Did Leo Burnett Steal Asylum's Work?

Summary: No doubt, when small shops work with big shops, the small shop executives at times get the nervous itch in their minds about what they would do if the big shop decides to steal an idea, copy their work, or shoulder them out of a deal. Show More Summary

Mark Moll Back on the Freelance Circuit

The “Cat Guy” known as Mark Moll (left) is once again freelancing. After spending less than a year as an SVP/creative director at Leo Burnett’s Chicago hub, Moll is moving on. He tells us, “After almost 10 months at Leo I have decided to leave to go freelance. Show More Summary

Rum Ad Pities the Catfish and Its Gazillion Wasted Taste Buds

9 months agoMarketing / Advertising : AdFreak

Here's a commercial that sort of got away from its creators. And that's a shame, because the animated catfish in this Bundaberg Red spot by Leo Burnett Sydney is a nice catch. The creature is pleasingly cute/ugly, and anthropomorphized just enough to be endearingly memorable but still realistic. Show More Summary

Leo Burnett Turns Little Girl Into Poverty-Fighting Superhero

From Leo Burnett London comes a new spot for development charity Plan International, one that production company Partizan undoubtedly had quite a fun time making. According to the announce, “Mass Construction” features a young African...Show More Summary

Another Tyrannical Vending Machine Barks Orders at People

9 months agoMarketing / Advertising : AdFreak

It seems confirmed without a doubt: Humans enjoy people told what to do by vending machines. Last month, we saw Australians literally bowing down before the almighty Fantastic Delites machine. Now, we see Leo Burnett in London created...Show More Summary

Monday Morning Stir

-Best Buy founder Richard Schulze has offered to buy out the company. link -Curvin O’Reilly, copywriter and original “Mad Man,” passed away late last Friday. Here’s Tom Messner‘s eulogy. link -Arc Worldwide/Leo Burnett alum Jeremy Gilberto...Show More Summary

Most Popular Stories on AgencySpy from the Last 7 Days

-Rasmussen, Tribal DDB Part Ways -Hahn-Griffiths Leaving Leo Burnett -Yes, Golf Even Appeals to the Most Confusing Metal Band in the World -GE Releases Olympics Campaign, ‘GE Works -NFL Thursday Night Football Promises to Be ‘Serious...Show More Summary

Hahn-Griffiths Leaving Leo Burnett

Details are vague at the moment, but we’ve received confirmation that Leo Burnett chief strategy officer Stephen Hahn-Griffiths, who works out of the Chicago office, is now leaving the agency. New Career Opportunities Daily: The best jobs in media.

Kellogg’s Crunchy Nut is Too Good to Resist in New Leo Spot

If you have nightmares about snakes (as I often do), be prepared to close your eyes when the “Red Riddler” leaps out of the cupboard in this Kellogg’s Crunchy Nut spot from Leo Burnett London. The 30-second TV ad brings the brand back...Show More Summary

Leo Burnett Gives Old Recycled Fridges a Second Life

10 months agoMarketing / Advertising : AdFreak

Here's a fun, pointed twist on refrigerator art. To promote Illinois power company ComEd's recycling program—which gives you cash for your old energy-guzzling ice box, and picks it up as well—Leo Burnett got artists to repurpose old fridges as public installations, with new functions. Show More Summary

Thursday Odds and Ends

-Former Leo Burnett Group Taiwan managing partner Christopher Fay will assume the role of president at McCann Detroit, effective July 23. -Global prodco B-Reel welcomed Louis Clement as creative director of its London office. -In case...Show More Summary

Copyright © 2011 Regator, LLC