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The Right Way to Measure Audience Attraction, Retention, and Conversion

We know tracking your progress and metrics are important, but how do you measure your business in a way that enables you to make good business decisions? Find out in this episode of The Mainframe … In this episode, Chris Garrett andShow More Summary

A Lesson in Authority from a Wooden-Legged Civil War Soldier

Anybody out there know who Cyrus Trask is? Anyone? You won’t find out who Cyrus Trask is if you eyeball a list of country singers. No. You can only find out who Cyrus Trask is by reading John Steinbeck’s novel East of Eden. John Steinbeck...Show More Summary

10 Extremely Effective Social Media Tools For Bloggers

We are well aware that bloggers are different than marketers. Some of them do not prefer putting the texts out there, trying hard to attract more visitors. But honestly, this is a big mistake. In 21st century, there are so many websites...Show More Summary

Are LinkedIn Ads Worth the Price?

While ads on LinkedIn can be expensive, if you know the right formula, they can be very effective. One of the biggest complaints Sean Jackson hears about LinkedIn is that ads are just too expensive and don’t generate results. Well, don’t tell that to Janet Driscoll Miller, CEO of Marketing Mojo. Show More Summary

31DBBB Day 16 Challenge: Solve a Reader’s Problem

Today’s challenge in the 31 Days to Build a Better Blog series is another writing challenge, and one that’s close to my heart. In both my blogs I strive to be useful – every day, my goal is to solve at least one reader problem. There are many reasons why helping to solve a pain [...]Show More Summary

What Does it Mean to be Unemployable?

Brian Clark has been referring to himself as “unemployable” for many years now, and it’s a common joke among entrepreneurs and freelancers. For Brian, he’s not sure he’s joking at all. Of course, the literal meaning of the word “unemployable” is no laughing matter. Show More Summary

Are Podcasters Digitally Sharecropping Without Realizing It?

The extreme emphasis on iTunes as the most important distribution channel for podcasts means that some podcasters are inadvertently becoming digital sharecroppers. Find out more on this new episode of The Lede … Over about 30 minutes,...Show More Summary

Call to Action: The Awesome Power of Asking for What You Want

In business and in life, there’s a magical way to get more of what you want, more of what you need, and more of what you desire. And that “magical” technique is simply to ask for it — but that might not be as simple as it seems. Because...Show More Summary

6 Ways to Become a Completely Original Writer

Let’s admit it: in a world where blogs and blog posts proliferate, it’s hard to be original. But it’s not impossible … as long as you’re willing to do a little work. So what can you, as a web writer or blogger, do to write a post that stands out? That’s original? And will be Read More... The post 6 Ways to Become a Completely Original Writer appeared first on Copyblogger.

Unusually Useful Social Media Stats for Bloggers

While SEO continues to refer the most traffic to sites and blogs, social media is not far behind. In fact, in December 204, social media has usurped SEO as the top referring channel to websites with 31% of referral traffic coming from Facebook, Twitter, and the like. Show More Summary

CBB098: 8 Strategies To Grow Your Podcast Audience

Now that you've decided to start and launch your own podcast, it is time to start thinking about the long road to growing your audience. Podcasting is indeed a long-term content marketing play. Results are not immediate. This episode...Show More Summary

Introducing Unemployable: Smart Strategies for Ambitious Freelancers and Solopreneurs

Last year, I did a cool exercise. The idea was to identify the one word that represents your life philosophy. The word I ended up with was further, which some of you know is now the title of a personal development newsletter I write....Show More Summary

Become an Exceptional Writer with Udemy’s “Writing with Flair” Course [FREEBIE ALERT]

“Intellectual growth should commence at birth and cease only at death.” ? Albert Einstein We’re still alive, aren’t we? We continue to look for new clients and work with existing clients. Shouldn’t we then apply Einstein’s words to our...Show More Summary

Marketers Guide to Maintaining Your Email List

So, you’ve got an email list. Hooray! Now comes the hard part, maintaining your email list. Doh. You didn’t think your list just took care of itself as you built it, did you? Because it doesn’t. Once you have a steady stream of subscribers opting into your list, you work isn’t done. Show More Summary

ProBlogger Podcast: Blog Buddies

Let’s kick off this new week of 31 Days to Build a Better Blog with a podcast about finding your tribe. I’m an introvert, and blogging and podcasting work really well with my personality type. I enjoy interacting with others, but at a bit of a distance. But one of the biggest lessons I’ve learned [...]Show More Summary

How Pamela Wilson (VP of Educational Content for Copyblogger) Writes

Award-winning designer and marketing consultant Pamela Wilson — who has helped small businesses and large organizations alike create ?”big brands” since 1987 — stopped by The Writer Files to chat about what it’s like to run the blog at Copyblogger.com and her mission to publish impeccable online content. Show More Summary

3 Tips for Getting Your Content Seen (by Even the Busiest Readers)

Millions of pieces of content are published every minute. Listen in to Hit Publish to see how you can steal an advantage and make sure yours get noticed. It’s no longer enough to simply publish valuable information as part of your content marketing strategy. Show More Summary

How to Build a Business that Lets You Live the Life You Want

Today’s guest on Hack the Entrepreneur is the founder of Design Pickle, a graphic design subscription service that offers unlimited requests and revisions for a monthly fee. He is also a creative consultant at Digital and Disruptive, where he hosts workshops to help companies rapidly develop marketing or brand strategies. Show More Summary

The Oldest Writing Trick in the Book

Web readers are people on a mission. Cramped for attention. Bent on skimming rather than diving deep. They don’t go to the web to window shop. They go there to drive 60 miles per hour — and look at billboards. That’s the unbreakable rule of the web. So what can you do as a web Read More... The post The Oldest Writing Trick in the Book appeared first on Copyblogger.

Conquer Content Shock with Illegitimate Ideas

Here’s the thing: nobody can deny that there is more content out there than ever before. But I don’t think the challenge this creates for content marketers is any more unique than 60 years ago or 600 years ago. In the face of so much...Show More Summary

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