I hate to be the one to break this to you, but … Your audience does not need your ideas. Sorry to disappoint you. It’s true though. Your audience is exposed to plenty of ideas. Everywhere they turn online and offline, they are bombarded with ideas. Show More Summary
A product demo video is simple, in theory, but pulling off a successful demo video is more nuanced than you might imagine. While every product is different, there are some key elements that can, universally, make your product video more appealing and more convincing to the masses. Show More Summary
eCommerce Search Engine Optimization – The Ultimate On-Site SEO Guide… As bloggers and Store Owners we want to make our websites appeal to both search engines and users. A search engine ‘looks’ at a website quite differently to us humans. ...Show More Summary
The Perfect Blog Post Formula! The start, middle and end: an autopsy of the perfect blog post. You would think that writing a blog post is straightforward, wouldn’t you? Just bang out the words, hit ‘publish’ and make a coffee! What’s...Show More Summary
When your website or blog goes down it can be pretty frustrating while also having consequences over the short and long term. Yuck. And while it is not the end of the world, it can be a little bit scary if you rely on your blog for an income. When a site goes offline there...
Leave a comment with your entry for this month’s content challenge. You’ll have the chance to win a really good book! Hey, it’s February! And that means we have two new prompts for our 2017 Content Excellence Challenge. This month, we’re...Show More Summary
This is a guest contribution from Sam Warren of Rankpay I’ve got good news and bad news. The bad news is this: that boring content you’re probably peddling? It’s not worth it anymore. It has its place, but it’s not going to take you to that next level. Don’t get...more The post Blogging in 2017: How to Disrupt and Get Noticed appeared first on ProBlogger.
“Hello, I’m a Mac.” “And I’m a PC.” You remember Apple’s “Get a Mac” series of commercials that ran from May 2006 to October 2009? The commercials were short vignettes featuring John Hodgman as the sweet-yet-bumbling PC and Justin Long as the creative, hip Mac. Show More Summary
If you want to start a restaurant or a hair salon you’re going to need tens (or hundreds) of thousands of dollars worth of equipment before you can even open your doors. But online businesses aren’t quite the same – especially if you work from home and start small. Sure, there are some larger tech...
Humanity has lived through many uncertain periods in our collective history. Economic instability, institutional racism, war, famine, environmental disasters, slavery, abject poverty, disease, physical and mental abuse — we’ve seen it all, and we’re still here to tell the tale. Show More Summary
What do advanced sports analytics have to do with digital commerce? Well, everything — at least when it comes to the story of Ed Feng and his site The Power Rank. In this 31-minute episode, Ed shares a number of lessons he has learned...Show More Summary
A teenage blogger in Saudi Arabia is facing serious charges in Riyadh after online conversations between himself and an American blogger went viral. Known online only as Abu Sin, the Saudi Arabian teen was arrested for participating in what authorities call “unethical behavior” with popular live-streamer, Christina Crockett. Show More Summary
This is a guest contribution from Jawad Khan. Do you have a mentor, or have you ever tried looking for one? If yes, you’d know that credibility, apart from the right expertise, is the number one quality a mentor should possess. A person...Show More Summary
Your target audience isn’t interested in reading 5,000 articles from you. They’ll read one and decide whether or not to stick around. If the article’s message resonates with them, they might read a second, maybe a third. And then they’ll...Show More Summary
Why Evergreen Content is the Best Investment of Time for a Blogger “If you could only write one type of content on your blogs – what would it be?” I was asked this question while on a Q&A panel back in 2007 while at a conference in Las Vegas. It’s a question that I go back to again and again, and the answer hasn’t changed a bit. Show More Summary
By Colin Gray. Fans. That’s what it’s all about really. Fans are why we write blog posts. They’re why we rave about our subject – week in, week out – giving out oodles of value for the sum total of zero pennies. Whether you blog, vlog or alog (I just...more The post If You’re Seeking Fans, it’s Time to Podcast! Here’s Why. appeared first on ProBlogger.
Like David Ogilvy, mid-20th-century ad man Rosser Reeves promoted a hard-sell approach and thought advertising should do one thing: sell. And sell he did. Campaigns for Viceroy cigarettes, Carter’s Little Liver Pills, Listerine mouthwash, and Colgate toothpaste boosted sales and put these brands on the map. Show More Summary
A lot has changed in the last 5 years. The majority of websites now get the majority of email subscribers through popups. Here are 7 ways your popup software isn’t up to scratch: 1. 95% of popups are not mobile responsive This is something...Show More Summary
By Karly Nimmo of Radcasters Podcasting S’cool. Which mic is best? This is a question I get asked, as a voice over artist, podcaster and podcast teacher/mentor, over and over and over again. Here’s the thing, it’s an inherently flawed...Show More Summary
How do people find what they’re looking for on the web? Search engines. And in order for business owners to ensure that their content appears as the most relevant resource for prospective customers, they must optimize web pages to show up in search engine results for specific keywords. Show More Summary