In a previous post I formulated a complex Google query to find guest blogging opportunities. Where previous guest blogging guides searched common key-phrases in guest post offers, they required an exhausting typing or copy-pasting of various key-phrases coupled with one relevant keyword. The Google query I proposedhis query, searching guest blogs made as easy as [...]Show More Summary
The information is basic, and is the same information that business users have had for some time. But for smaller businesses and marketers, having this information at a glance is helpful without having to resort to a third party too...
Scrolling to an infinite extent always promises an enhanced viewing experience to the users. But it should always be remembered that good things usually accompany the bad ones. So it is very important to understand both weaknesses & strengths in order to make the best use of it for improving your interface. The nature of a human being [...]Show More Summary
Best-selling author and marketer Jeffrey Hayzlett says Businesses need clock changers. People who are change agents. People who don’t mind making mistakes in order to offer solutions, instead of just complaining about problems.
Google is straying from being solely a place to search – and evolving into an area you can explore. How do SEO professionals understand and dominate this new side of discovery to drive traffic, engagement, branding and customer loya...
Even though I haven't seen your business' website, I'm betting that it could benefit from some streamlining. One of the biggest ways that we're able to help clients convert web traffic is by making their site lean, efficient and purpose-driven by streamlining their content. There are a number of ways this can be done. But [...]Show More Summary
Applying PPC data has been key in accurately estimating the impact of missing iOS 6 organic traffic data. Unfortunately, Google now is returning trackable referral information for PPC only, skewing the ability to accurately apply this information.
Claiming and setting up local profiles is an important branding activity that has tremendous SEO value. Most websites that offer local business listings follow the same listing process, with a few points of differences here and there. Last year I took on the position of Director of Marketing at Ogle School, a.EDU that has [...]Show More Summary
A new Bing Ads analysis provides insights into sub-verticals like banking, auto insurance, credit cards and health insurance. Here are a few key takeaways for how to create engaging ad titles and descriptions that boost your click-through rate.
It’s been 3 months since Google announced that Reader was being put out to pasture, and now July 1st is looming just around the corner. Have you found your replacement yet? Shortly after the announcement, I wrote an article for Search Engine Journal discussing promising Reader replacements. Now, on the other end of slow Reader [...]Show More Summary
Posted by Dr-Pete This is a post that has been gnawing at the edges of my brain for years, and I think he time has finally come to write it. Our recent Moz re-brand launched the inevitable 4,789th wave (and thatâ??s just this year) of...Show More Summary
An important element in any SEO campaign is the ability to adjust strategy based on actual results. Tracking the right data is essential not only to show the value of the investment and effort in a campaign but also to help refine the campaign for even better results. In order to implement results-based actions within an SEO [...]Show More Summary