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How to Effectively Use Visual Storytelling [INFOGRAPHIC] by @wonderwall7

This infographic explains how to effectively incorporate visuals to get your message across. The post How to Effectively Use Visual Storytelling [INFOGRAPHIC] by @wonderwall7 appeared first on Search Engine Journal.

How to Enhance Your Ad Performance with Facebook Carousel Ads by @thebigdebowski

Facebook's carousel ad format lets advertisers showcase multiple images and links in one ad. When comparing carousel ads to standard link ads, advertisers saw a 30-50% decrease in cost per acquisition and a 20-30% decrease in cost per click. The post How to Enhance Your Ad Performance with Facebook Carousel Ads by @thebigdebowski appeared first on Search Engine Journal.

5 Ways to Keep Your SEO Clients Forever by @albertcostill

We're all aware that the SEO landscape is one that is always changing. This is why the role of the SEO becomes more than just ranking web pages. The post 5 Ways to Keep Your SEO Clients Forever by @albertcostill appeared first on Search Engine Journal.

Google Stock Price Soars on Strength of Mobile Ad Business by @mattsouthern

Google’s stock price shot up immediately on Friday, rising nearly 15% and beating Wall Street estimates. The post Google Stock Price Soars on Strength of Mobile Ad Business by @mattsouthern appeared first on Search Engine Journal.

Google Job Ad Demonstrates Data Focus

Big data has recently become enmeshed in every aspect of marketing and SEO is no different, as demonstrated by a recent job posting for an SEO program manager at Google.

Overlooked Critical Factors For The Organic Success Of Your Site

last weekInternet / SEO : SEO Scoop

If you run any type of business, chances are you have some sort of internet presence, or at least you should. Problem is, enhancing your presence can become a little tricky given that Google utilizes over 200 ranking signals in their search algorithm. Show More Summary

Local Sources Teach Bing Users About Their New Neighborhood

Bing has made it easier for mobile users to navigate a new neighborhood.

Controlling Search Engine Crawlers for Better Indexation and Rankings - Whiteboard Friday

last weekInternet / SEO : SEOmoz Blog

Posted by randfish When should you disallow search engines in your robots.txt file, and when should you use meta robots tags in a page header? What about nofollowing links? In today's Whiteboard Friday, Rand covers these tools and their...Show More Summary

A Vision for Brand Engagement Online, or "The Goal"

last weekInternet / SEO : SEOmoz Blog

Posted by EricEnge Today's post focuses on a vision for your online presence. This vision outlines what it takes to be the best, both from an overall reputation and visibility standpoint, as well as an SEO point of view. The reason these are tied together is simple: Your overall online reputation and visibility is a huge factor in your SEO. Show More Summary

Becoming Better SEO Scientists - Whiteboard Friday

last weekInternet / SEO : SEOmoz Blog

Posted by MarkTraphagen Editor's note: Today we're featuring back-to-back episodes of Whiteboard Friday from our friends at Stone Temple Consulting. Make sure to also check out the second episode, "UX, Content Quality, and SEO" from Eric Enge. Like many other areas of marketing, SEO incorporates elements of science. Show More Summary

8 Ways Content Marketers Can Hack Facebook Multi-Product Ads

last weekInternet / SEO : SEOmoz Blog

Posted by Alan_Coleman The trick most content marketers are missing Creating great content is the first half of success in content marketing. Getting quality content read by, and amplified to, a relevant audience is the oft overlooked second half of success. Show More Summary

An Open-Source Tool for Checking rel-alternate-hreflang Annotations

last weekInternet / SEO : SEOmoz Blog

Posted by Tom-Anthony In the Distilled R&D department we have been ramping up the amount of automated monitoring and analysis we do, with an internal system monitoring our client's sites both directly and via various data sources toShow More Summary

UX, Content Quality, and SEO - Whiteboard Friday

last weekInternet / SEO : SEOmoz Blog

Posted by EricEnge Editor's note: Today we're featuring back-to-back episodes of Whiteboard Friday from our friends at Stone Temple Consulting. Make sure to also check out the first episode, "Becoming Better SEO Scientists" from Mark Traphagen. User experience and the quality of your content have an incredibly broad impact on your SEO efforts. Show More Summary

The Meta Referrer Tag: An Advancement for SEO and the Internet

last weekInternet / SEO : SEOmoz Blog

Posted by Cyrus-Shepard The movement to make the Internet more secure through HTTPS brings several useful advancements for webmasters. In addition to security improvements, HTTPS promises future technological advances and potential SEO benefits for marketers. HTTPS in search results is rising. Show More Summary

The Importance of Being Different: Creating a Competitive Advantage With Your USP

last weekInternet / SEO : SEOmoz Blog

Posted by TrentonGreener "The one who follows the crowd will usually go no further than the crowd. Those who walk alone are likely to find themselves in places no one has ever been before." While this quote has been credited to everyone...Show More Summary

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