"If a tree falls in a forest and no one is around to hear it, does it make a sound?" Not to get too philosophical, but the message behind this musing has similarities to that of content promotion. For our purposes, it can be used to allude to the creation of content that nobody will [...]Show More Summary
Yes, it's true! The foundational techniques of improvisation can be transferred off the stage and into the office to improve content development efforts. Here are eight lessons from improv that you can apply right now to support your marketing.
Mistakes happen to even the best of us – we know first-hand from the helpful comments informing us whenever there’s grammatical error. But, that’s just human nature. And we all make mistakes. However, you can at least make the effort to be as flawless as possible. Show More Summary
I had the opportunity to interview marketing experts who are speaking at SMX West as part of SEJ’s partnership with Third Door Media. Be sure to attend Rand’s session on Tuesday March 11 (and visit SEJ’s booth in the exhibit hall!) Bio: Lisa...Show More Summary
Posted by Kristina Kledzik Now that it's 2014, the question isn't "should I build a mobile site?" It's "how do I build a good mobile site?" Mobile sites are, at their core, just sites; but redesigning your site for very small screens...Show More Summary
Blog comments. Press releases. Reciprocal linking. Directories. Guest posting. Although these tactics are on Google's "do not use for SEO" list, they remain valuable tools within a natural, diverse, intelligently done link building project.
Google launched secure search starting back in 2010 in an effort to secure user’s data and not provide this information to websites they direct people to through organic search. Yahoo announced that they will be doing the same from all...Show More Summary
As much as small business owners may miss the simplistic link building days, SEO is now a much more complicated activity. To remain successful in the rankings, small businesses must find the time to participate in the process.
In 2014, it’s nearly impossible to go online and not come across the words content or content marketing—it’s inescapable and the reality is – it’s just getting started. With new technology and social media channels popping up all around...Show More Summary
If you haven’t signed up for LinkedIn yet, consider the following: it’s the world’s largest professional network online with more than 277 million members in over 200 countries and territories. In fact, professionals are signing up at an astounding rate of more than two new members per second. Show More Summary
In a recent interview from Startup Grind in Mountain View, California, Search Engine Journal’s Murray Newlands interviews Branden Hampton about using the video sharing app Vine and how to generate a larger following on Vine, or what is commonly known as becoming “Vine Famous”. Show More Summary
Daniel Kosir recently wrote a good article How SEO has changed: SEO Techniques and Practices for 2014. He discussed high quality content creation, its promotion and website user experience. Undoubtedly, these are a few of the critical SEO factors that need to be taken care of in this year, 2014. I would like to add [...]Show More Summary