Video ad sharing has increased almost 50x over the last eight years. Unruly’s latest interactive infographic visualizes the explosive growth of video sharing since 2006.
Stephen Wolfram recently shared a sneak peek at his new knowledge-based programming language -- a system he promises is "insanely more ambitious" than Google's Knowledge Graph. The possibilities for marketers warrant keeping a close eye.
Yesterday we had the pleasure of hearing from Matt Idema from Facebook speaking about leveraging Facebook ads, Myself speaking on Pinterest, and Bruce Clay on SEO for the Non-SEO. It was an excellent event! Below is a recap of Bruce’s talk. Show More Summary
In the first article in this series, “6 Dead Link Building Tactics You Should Avoid,” I talked about the types of links you should avoid and why some businesses still buy them. In this article, I’ll discuss the types of links you should try to get to improve search engine rankings and website traffic. Show More Summary
An announcement was made on the official Google Search blog today about a new addition to Google Trends being rolled out that promises to deliver more accurate results. Google Trends’ new topic reports are designed to measure interest in people, places and things that users care about. Show More Summary
Landing page optimisation isn't rocket science, yet to hear some experts talking about it you'd think they were planning for a moon landing. Here I want to share with you the one split-test which virtually any type of business can do to help improve the performance of their landing pages. Why do most split tests [...]Show More Summary
A recent class action lawsuit filed in California could result in getting unpaid wages for Yelpers, or Yelp Reviewers. The lawsuit states that the Fair Labor Standards Act (“FLSA”) law has been violated by Yelp. Although the lawsuit seems ridiculous, the attorneys of the case believe otherwise. Show More Summary
A new Google Webmaster Help video features the head of webspam explaining how linking guidelines work and how many links webmasters should have on a page.
Wired found that the block list on Android contains 1,400 odd words. Some are obvious, others less so, and Wired said that even "butt" and "geek" are no no words.
Amazon announced plans for a futuristic fleet of delivery drones that would drop purchases in 30 minutes or less. Amazon CEO Jeff Bezos said the service is only about five years away, but critics speculate the launch of such a service is too idealistic.
Do you have a passion for Social Media, Search Marketing, and everything in-between? Have a handful of hours a day you can dedicate to engaging with your peers, growing relationships, and sharing amazing online related content and information?...Show More Summary
Tracking and attribution is vital to your online marketing efforts if you have some kind of goal in mind, from building engagement with your online platforms through to generating sales. If you are unable to tell what works from what doesn't you can't make decisions about your online marketing mix to reach your goals. Of [...]Show More Summary
Google is disappointed about a court ruling in France that orders that they - as well as Bing and Yahoo - remove sixteen video streaming websites from the search index.
The FTC will host a workshop December 4th entitled “Blurred Lines: Advertising or Content?” as part of their investigation of native advertising and sponsored content. Viewers can tune in live online.
Lately, we have seen a lot of changes in the AdWords interface. Not only has the interface received a slight design upgrade (which we all hate until we like it), but the functionality has also received several updates. After having the...Show More Summary
Apple has acquired Twitter analytics company Topsy in their second acquisition in as many weeks. The WSJ reports the deal was worth $200 million.
If we’ve done a reasonable job of writing, we may well attract a lot of readers, tweets and shares, and maybe even a bunch of decent quality links. However, we’re unlikely to reach our objective of helping readers really learn.