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App or Site: Which Mobile Strategy Is Right For You?

Taking your customer experience from the desktop to mobile can be daunting. Here’s what to consider when deciding when to optimize your website for mobile or build an app. Let’s say you’re comfortable with your website presence—you’ve hung your shingle … Read More

Adding Remote Focus Groups to Your User Research Strategy

A lot of remote, qualitative testing is done on an individual level. However, it is possible to conduct group interviews—often called focus groups—in an online environment. And not only is it possible…it can be a lot of fun! Why remote? … Read More

What on Earth is ISO 9241?

International standards are everywhere, if you just know how to look. This week, author Paul Brooks brings to light one particular standard that can improve the usability of all our products. The post What on Earth is ISO 9241? appeared first on UX Booth.

Understanding the Customer Experience by Unboxing and Installing the Nest Thermostat

You’ve developed your new product and designed your packaging. It’s personalized with your company’s branding, and now you’re excited for people to get their hands on it. The physical product is shipped to customers, and then… it flops. What happened? … Read More

Free eBook: A Guide to Agile Usability Testing

There’s no better way to get insight on your users than testing your user interface on them. Usability testing is a necessary part of the process, but it’s not always easy integrating it into an Agile project.

A Cold Cup O’Joe and the Importance of Customer Experience

Grabbing a cup of coffee on my way to work is part of my daily commute. Thirty minutes on the train, another 15 to walk to the office, and another 10-20 for coffee. Yes, it’s that important. And I’m not … Read More

Designers vs. Users: Who Should Have the Final Say on User Experience? [POLL]

Even among companies that invest in user testing and value user-centric design, there’s debate about whose decision is ultimately “right.” Some say it should be the designer. While it’s important to listen to user feedback along the way, the designer … Read More

Solving Site Navigation Issues with Tree Testing

Peanut butter and jelly. Coffee and cream. Calvin and Hobbes. Gin and tonic. Sometimes, great things come in pairs. And if you’re research-minded like myself, there’s nothing better than pairing quantitative data with qualitative insights. While UserTesting’s platform was originally … Read More

Does Fitbit Really Help Users Go the Extra Mile?

Ah, March. Around the time when most New Year’s resolutions have long been forgotten. However, this might not be true for Fitbit users—or so our recent study finds. For many of us, the popularity of the Fitbit came around as … Read ...

On the Go: User Insights on the Yelp App

Every Tuesday, UserTesting’s Research Team studies a different product to share here on the blog. We hope you’ll learn some nifty research techniques and get inspired to run some insightful tests of your own. Enjoy, and check back in next … Read More

User Stories: A Foundation for UI Design

User stories are bite-size snippets that highlight the true goals of an application throughout the design process. This week, author Tom Brinton shows us how even a lightweight implementation of user stories benefits UI design process. The post User Stories: A Foundation for UI Design appeared first on UX Booth.

How One Button Can Speed Up Your ‘Forgot Password’ Flow

No matter who you are, forgetting a password sometimes happens. That’s why most login forms offer a ‘Forgot Password’ link to reset the password.

What’s Your Favorite Prototyping Tool? [POLL]

We always recommend that companies test their prototypes before launching anything new. Getting customer feedback along the way will always help keep your project user-friendly. UX designers have lots of options when creating their prototypes, and some find that the prototyping tools themselves … Read More

Put a Face on the Persona with GraphicStock

This week, UX Booth is brought to you by GraphicStock, a stock photo site offering over 250,000 images, graphics, buttons, icons, and more. The post Put a Face on the Persona with GraphicStock appeared first on UX Booth.

Making Mobile Work in Your Multi-Channel E-commerce Strategy

Today’s guest post was written by Mike Cassidy, Storyteller at BloomReach. Enjoy! There’s good news for those of you who are tired of hearing—year after year—that this is The Year of Mobile: The Year of Mobile is over. It’s become … Read More

Testing the Yelp App On the Go

Every Tuesday, UserTesting’s Research Team studies a different product to share here on the blog. We hope you’ll learn some nifty research techniques and get inspired to run some insightful tests of your own. Enjoy, and check back in next … Read More

What UX Can Learn from Print

Good UX design involves more than just creating a usable product. This week, author Mike Straus shows us how the user-centered design thinking behind print magazines is just as relevant in today’s digital era as it was 350 years ago. The post What UX Can Learn from Print appeared first on UX Booth.

GraphicStock: A Library of Unlimited Graphics in Your Hands

There comes a time on every project where a designer stops wireframing and starts styling the look and feel of the website. But this is hard to do without the right graphics.

Empowering Your Users with Universal Design

There is a parking garage in Chicago that feels like it was created just for me. I have a tendency to forget where I leave things. I once spent 70 minutes frantically searching for my car in a parking garage. … Read More

Will the Apple Watch Be a Hit or a Dud?

Apple is expected to show off the highly-anticipated Apple Watch at an event on March 9. With wearables already on the market and not catching on with the masses, some are arguing this product launch will be a flop. Can … Read More

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