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This new infographic provides some context for the changes and challenges we can expect to see in social media this summer.
In my post entitled Internet Marketing Allowed Me To Fulfill A Father’s Duty, I revealed that I was spending almost $30K in private school tuition just to send Sally to Grade 6. As you no doubt guessed, this got some reaction, especially on Facebook. Did your father pay 30k for you to achieve what you did? Your a true entrepreneur […]
Pop quiz, hotshot. You’re appointed the social media manager for a world-renowned institution like Oxford’s Bodleian Library. What do you do? Obviously, you spend the next year making GIFs out of the thousands of precious cultural treasures hoarded there. At least that’s what Adam Koszary did. Read More
Facebook has announced a new set of tools to help small businesses make better use of the platform.
In an excerpt adapted from his new book, Barry Feldman explains the importance of understanding the various media channels when building your personal brand.
Instagram has merged their disappearing messages into their regular messaging feed, bringing the function more in line with Snapchat.
In case you missed it, here's a recap from our April 11th live Twitter chat looking back on the past five years of social media marketing; the good, the bad, and the ugly.
Facebook has announced its first ever Communities Summit for Group admins.
This infographic provides a step-by-step guide on the Facebook ad creation process.
Facebook has announced group payments in Messenger, which could be another step towards making Messenger an all-purpose platform.
Here are three tools that can help streamline your social selling workflow.
Late last year, Facebook brought its mobile photo-sharing application Moments to the web in a limited capacity by adding a link to the service in the desktop version of Facebook. Now, Facebook is again expanding Moments to the web, this...Show More Summary
Normally adding 200 million users in 8 months to a product that already has a billion would reduce the average engagement, but most apps don’t have Facebook Messenger’s network effect. Now with 1.2 billion monthly active users, “we increased engagement massively in terms of number of messages sent per active user. We had double-digit growth percentage-wise”… Read More
As bloggers, it’s probably quite easy and fast for us to come up with a nice 500 to 1,000-word article for our sites and call it a day. The benefit of written content is that it’s great for SEO and it brings a sense of ‘freshness’ to our sites if we are publishing on a somewhat consistent basis. However… is ‘text […]
Snap here. Snap there. Snap everywhere — especially in stores. Snapchat, the disappearing messaging turned mobile storytelling app, released a new ad product Wednesday that is a quick swipe at Facebook's big offer to advertisers and...Show More Summary
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