Social media is keeping people of all walks of life busy these days. Whether you’re an individual minding your own business, a politician looking to garner support, or you’re a commercial entity aiming to gain more exposure for your brand, the trend is to leverage social media platforms to gain an influential following. Source In […]
It's the moooost wonderful tiiiime of the yeaaar! While some may scoff at the sight of Halloween decorations filling up the shelves at your local Walgreens, we happily welcome the season — especially when it comes to haunted house reactions. Once...Show More Summary
If you can believe it, Day 2 topped Day 1 at The Social Shake-Up. Here are the highlights for you, in case you couldn't make it to Atlanta to shake it up with us in person.
There are lots of small business owners and yes, even marketers, who believe online advertising is not worth the spend. For a long time, I was one of those marketers. Then I read Mark Schaefer’s article, “Content Shock: Why Content Marketing Is Not a Sustainable Strategy,” and my thinking about online ads started to change.
Synthesio eagerly tracked global conversations around Social Shake-Up, which took place this week in Atlanta on September 16th and 17th. Here are some engaging insights into the overall reach of the event, trending topics and our final list of top influencers driving the conversations.
The B in B2B does not need to stand for BORING. In the digital age, our target markets in the B2B world are becoming more and more tech-savvy and they are spending more time on social media networks. What might attract their attention even more than a content marketing article piece?
Revisiting your content marketing plan and keeping your editorial calendar fluid are the keys to content success—here’s why.
Twenty years after Friends first charmed its way into the pop culture world, we still find ways to relate When your job's a jokes, you're broke and your love life's D.O.A., you can always find comfort in the confines of Monica's unrealistically massive New York apartment. Show More Summary
With the launch of the iPhone 6 comes a flood of accessories The new smartphone's camera is impressive on its own, but there are several ways to take your mobile photography to the next level. From tripods to lenses, various camera accessories...Show More Summary
When planning out your list room design and item positioning, having to pay unique focus on client kinds will probably create a significant difference in the way you strategy your client movement to maximize earnings. Basically understanding your client kind can help you learn how to herd them exactly where you would like them. Show More Summary
PARIS — France says it has conducted its first airstrike in Iraq and has destroyed a logistics depot held by the Islamic State (ISIS) group. The office of President Francois Hollande's office said Rafale fighter jets struck the depot...Show More Summary
SYDNEY — Hungry Jack's has flipped McDonald's monopoly competition on its head. The rival burger store, more commonly known as Burger King in the U.S., has piggybacked on one of McDonald's most successful campaigns — the monopoly game...Show More Summary
At the Social Shake-Up, I attended a panel called "How CMOs Drive Innovation and Revenue Growth," featuring speakers David Davidovic, President, pathForward, former CMO, Merck; and Tim Minahan, CMO, SAP Cloud and LoB, SAP. Jason Breed,...Show More Summary
The rising availability of wearable tech like the Apple iWatch and Google Glass is changing the modern business world with goals of higher productivity and a better bottom line in mind.
Developing a social media strategy is important. But beyond just implementing a plan, you’ll want to evaluate your social channel’s success in order to improve moving forward. Google Analytics is a valuable tool that can help you to analyze and enhance your social media strategy.
Sometimes animals can take on some very human-like characteristics Internet, meet Doug the Pug, your new favorite dog that may or may not actually be a person because he certainly acts like one. See also: Marnie the Dog Imitates Selfie...Show More Summary
GLASGOW, Scotland — Scotland voted 'No' to independence on Thursday. After a long night, here are some of the key questions to consider: What happened? (a) The media and mainstream politicians successfully implemented "project fear" — a tsunami of warnings that it would be bad for business and lead to an unstable currency. Show More Summary
Tumblr humor, while often based on pop culture, frequently teeters the fine line between things your parents will find funny and things that will make them worry for your future. The "Jerry Seinfeld's Skeleton" Tumblr sits comfortably...Show More Summary
After a long day (and night) of voting and counting each and every paper ballot, Scotland rejected independence from the United Kingdom. The voter turnout was extremely high — up to 90% in some districts —although the result was a No, the political landscape in Scotland has forever changed. Show More Summary
The function of "selling" has not fundamentally changed since the advent of "social selling," it has however accelerated the sales cycle, and provided new opportunities outside of traditional channels to engage prospects, and establish profitable relationships.