It comes in three flavors. Is 2015 the year of unnecessary milk innovations? First Coca-Cola launched its weird new "super milk" Fairlife, and now, Prairie Farms is introducing a limited-edition line of Peeps-flavored milk. According...Show More Summary
Coca-Cola officially turns 100 this year. While the familiar fizzy drink has been around since 1899, the brand patented its logo in 1915, and has since undergone many redesigns and milestones. To celebrate the historic century, Coca-Cola… The post See the 100-Year Evolution of the Coca-Cola Bottle appeared first on Selectism.
Coca-Cola has wrangled a lot of press recently for its latest marketing campaign in Puerto Rico featuring a bunch of URLs that are just emojis: Screengrabs: YouTube The attention hasn't come because this is particularly clever advertisingall of the URLs bounce to a single page where users can sign up to try to score one of the domains from Coke. Show More Summary
The man who once fronted for Burger King and Coca-Cola will now spearhead the social impact engine for the new millennial media company. Alex Bogusky, the ad world's agile master of reinvention, has now paired up with new media outfit, Fusion, which itself hopes to reinvent media. Show More Summary
There was a lot of backlash. Coca-Cola has pulled its most recent insensitive advertisement that suggested Nazi Germany was the "Good Old Times." The Express writes that the German ad was created to celebrate the 75th year of Fanta sodas by recounting the birth of the popular drink. Show More Summary
"Good Old Times" failed to mention how trade embargoes against Nazi Germany led to soda's creation
Why is it so hard for the multinational corporation to avoid talking about Hitler?
But wait, there’s more! W+K Portland and Ogilvy & Mather Paris may have been the principle agencies involved in celebrating the 100th anniversary of Coca-Cola’s iconic bottle, but they weren’t alone. McCann Madrid and Sid Lee CanadaShow More Summary
W+K wasn’t the only agency that got involved with Coca-Cola’s celebration of the 100th anniversary of its iconic bottle. The brand also tapped Ogilvy & Mather Paris to create a series of ads celebrating the milestone. The longest ofShow More Summary
In a recent video recounting the birth of Fanta soft drinks, Coca-Cola explains that its German operation had trouble getting cola-making ingredients to the country’s bottling plants 75 years ago, leading the bottlers to dream up a beverage they could make without Coca-Cola syrup. Perhaps Coke was hoping people wouldn’t do the math and realize that the reason for the … [More]
The Coca-Cola Company would like to celebrate the "good old times" of 1940s Germany with you. Haaretz writes: Read more...
Last week we brought you news of W+K Portland’s “A Generous World” spot for Coca-Cola, a large-scale production which debuted during the Oscars. But W+K Portland also crafted a series of spots celebrating the 100 year anniversary ofShow More Summary
Like many things that are infuriating and depressing, POM Wonderful LLC v. The Coca-Cola Company is also very funny. Currently under consideration by the Supreme Court, the case has a wonderfully absurd feel, starting with the name of the product in question, which itself remains a matter of debate. Show More Summary
Capitalist fever dream and human–Coca-Cola hybrid Warren Buffett has a lot of opinions, and because he is also a man, he loves sharing them unprompted. In addition to advising celebrities like A-Rod and Floyd Mayweather, he's also fond of chiming in out of nowhere to bestow his wisdom upon unsuspecting... More »
Who knew Europeans could be so prudish? Nutella's "Say It With Nutella" campaign rolled out in France as something like the digital version of Coca-Cola's "Share a Coke" bottles, which were stamped with random names (and were a big success for the company). Show More Summary
It's the 100th anniversary of Coca-Cola's classic glass bottle, and the soda brand is celebrating hard—with 14 new global ads in different styles. The first might be best described as a super-diverse high-five stop-action hand party, shot by pop photographer David LaChappelle. Show More Summary
Donald R. Keough, who as president of Coca-Cola led the world’s largest soft-drink maker during one of its most successful eras and one of its worst with the failed introduction of New Coke, died Feb. 24 in Atlanta. He was 88.Read full article >>
Berkshire Hathaway is a massive conglomerate. With a market cap over $300 billion, the company directly owns dozens of businesses and holds huge stakes in many more, some of which include America's largest companies like Coca-Cola, IBM, Wells Fargo, and American Express. Show More Summary
An exhibition exploring the iconic design and creative legacy of the Coca-Cola bottle opens at the High Museum of Art in Atlanta this month. ?The Coca-Cola Bottle: An American Icon at 100? features more than 100 objects, including more than 15 works of art by Andy Warhol and more than 40 photographs inspired by or featuring the bottle. Show More Summary