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Five Things You Might Not Know From 'The Secret History Of The iPhone'

In his new book The One Device. The Secret History of the iPhone, Brian Merchant gives us a rare look inside Apple, chronicling the development of the iPhone with details about everything from the selection of raw materials to the product's famous launch event. More »      

Inside Apple’s rocky road to Hollywood, and what happened to Dr. Dre’s show (AAPL)

Last week, Apple finally hired a head of video programming — actually two — in a moment that Hollywood had been waiting for since Netflix and Amazon crashed into Los Angeles with billions of dollars to spend on TV shows and movies. By...Show More Summary

The Outline: ‘Inside Apple’s Global War on Leakers’

William Turton has quite a scoop for The Outline: A recording of an internal briefing at Apple earlier this month obtained by The Outline sheds new light on how far the most valuable company in the world will go to prevent leaks about new products. Show More Summary

Apple is reportedly working to make the iPhone the central hub for all your health data (AAPL)

The secretive, rapidly expanding health team inside Apple is working to turn the iPhone into a one-stop shop for all your medical information, according to a report from CNBC. The Cupertino giant has reportedly been in talks with developers,...Show More Summary

A Look Inside Apple’s First Flagship Store in Singapore

Late last month, Apple opened the doors to its first flagship store in Singapore. Located on Orchard Road, the space was designed by Fosters + Partners, alongside Apple’s design team. Overall, the location is meant to blur the boundaries between the indoors and out. As Singapore is recognized as one of the world’s greenest cities, […]

Media photos offer deeper peek inside Apple's first Singapore store

Images from Thursday media preview offered a detailed look inside Apple's first store in Singapore, set to open this Saturday.

Look inside Apple’s latest retail store shows stunning staircase, Apple Park paintings, boardroom

4 weeks agoTechnology / Apple : 9 to 5 Mac

Two days ahead of the opening of the first Apple Store in Singapore, the company has provided a press preview of the interior. One notably missing feature is the glass staircase which has traditionally been a signature design element of Apple’s retail stores. Show More Summary

Recommended Reading: Inside Apple's new spaceship campus

One More Thing Steven Levy, Wired Apple's so-called spaceship campus, or Apple Park, has been in the works for a while now, but this week Wired gave us a big update on the progress. The obsessive attention to detail, tunnel entry, modular "pod" sections for employees and more are all detailed here. Show More Summary

Photos posted from exclusive tour inside Apple Park, with video coming soon [Gallery]

Wired has been given an exclusive look inside the spaceship ring of the Apple Campus, revealing the ‘pod’ approach that was the brainchild of Steve Jobs. As with any Apple product, its shape would be determined by its function. ThisShow More Summary

Apple Pledges to Stop Using Materials From Mines in iPhones

This post originally appeared in Business Insider. Apple has pledged to make iPhones out of entirely recycled materials in the future, although it's not quite there yet. Vice News reported on Wednesday that Apple has publicly announced that it wants to stop using materials sourced from mines. Show More Summary

Apple Gets a Permit to Test Autonomous Cars in California, Joining Google and Tesla

Business Insider: Apple Has an Official Permit to Test Self-Driving Cars in California, DMV Confirms Apple has received a permit to test autonomous cars in California, the first official confirmation that the maker of the iPhone sees...Show More Summary

Report: Apple officially testing self-driving cars in California

2 months agoTechnology / Apple : 9 to 5 Mac

Apple’s car project has gone quiet over the last few months after frequent reports detailed the company’s efforts to develop an electric vehicle. Now there’s a new development via Business Insider: Apple has registered with the state of California to test self-driving vehicles. more… Filed under: Apple

Apple Receives Permit From California DMV to Test Self-Driving Cars [Updated]

Apple has been granted a permit that enables it to test autonomous vehicles on public roads in the state of California, according to the California DMV website (via Business Insider). Apple was added to the list of permit holders that...Show More Summary

Now you can fly selfie drones inside Apple stores

Hover Camera Passport drones are now sold by Apple, and you can try them right inside a store.

Take a look inside Apple’s new flagship store in Germany

3 months agoTechnology / Apple : Cult Of Mac

The newest Apple store in Germany is ditching the Genius Bar, but it will have a boardroom. Apple is set to open its second store in Cologne, Germany this weekend and early photos have already revealed some of the new features, like an area dedicated entirely to business that is becoming a staple at other […] (via Cult of Mac - Tech and culture through an Apple lens)

Apple’s Massive, Ring-Shaped New Headquarters Is Opening This April

This post originally appeared in Business Insider. Apple has announced that its new $5 billion campus will be open to employees starting in April. The Silicon Valley tech giant said it would take over six months to move more than 12,000 workers to the new campus, which is set on a 175-acre site. Show More Summary

Inside Apple Music's plan to take over the Indian market

Apple Music made India its 110th launch market about two years ago, and now it's finally getting serious about the "culture and content rich country" as an official put it.  SEE ALSO: Now you can listen to Apple Music, watch Sony LIV...Show More Summary

A look inside Apple’s temporary replacement for its flagship Fifth Avenue retail store

5 months agoTechnology / Apple : 9 to 5 Mac

We learned earlier this month that Apple would be temporarily relocating its iconic glass cube store on New York’s Fifth Avenue in order to carry out refurbishments. The temporary store is now open, and we’ve now be able to see what the interior looks like. more… Filed under: Apple

New video provides a rare look inside Apple’s secretive design studio

For a company that famously doesn't like to look towards the past, Apple a few weeks ago released an interesting new product: a 300 page book which chronicles every major Apple product released since 1998. Priced at $300, the book doesn't...Show More Summary

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