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Facebook Improves Conversion Lift Metrics to Enable Campaign-Level Comparison

Back in January, Facebook introduced a new tool to help marketers better understand how, exactly, their Facebook marketing efforts were contributing to their bottom line, called 'Conversion Lift'. The Social Network has announced an update...Show More Summary

Content Marketing Strategy for the Next Decade – 10 Things to Think About

Marketing content exists for only one purpose - to get conversions. Content marketers spend hours of time and energy ensuring that their content is creative, compelling, shared, and spread all over the place. Here are 10 things that might help a marketer keep pace.

Johnny Manziel hopes he impressed Browns coaches with play

McCown conversed about him needing an X-ray on his ring finger, which found out to be negative. In the Browns’ 11-10 preseason loss to the Bills on Thursday night, McCown was 7-of-10 for 57 yards and two interceptions. Manziel lead the Browns on a 96 yard scoring drive and tried to get the Browns in

Scammer Wants to Sell 32,000 Of Hillary Clinton’s Emails for $500,000

9 hours agoNews / Crime : Crime Feed

According to The Smoking Gun, the individual claimed he had access to more than 32,000 of the Secretary of State's private conversations. The post Scammer Wants to Sell 32,000 Of Hillary Clinton’s Emails for $500,000 appeared first on Crime Feed.

Seeking a New and Better Life: On Migrants and Refugees, Dads, and Changing Times

"Stop building walls and start building doors." Inside the Conversation at The Good Men Project. The post Seeking a New and Better Life: On Migrants and Refugees, Dads, and Changing Times appeared first on The Good Men Project.

Dumb New Jersey Robber Butt Dials Cops

It's hard to understand how anyone can possibly butt-dial in the age of auto-locking smart phones, but here we are. A burglar called 911 while allegedly discussing his plans to rob New Jersey homes last month, a conversation that police listened to with great interest. [ more › ]

Chelsea midfielder: Mourinho phone call sealed move, Manchester United wasted time

10 hours agoSports / Football : Soccerlens

Chelsea midfielder: Mourinho phone call sealed move, Manchester United wasted time - originally posted on Spanish midfielder Pedro has admitted that a phone conversation between him and Jose Mourinho sealed his move to Chelsea from Barcelona earlier in the summer. Show More Summary

Beyond Breaking the Silence

by Lyndon Haviland and Teresa C. Younger Breaking the Silence is a catalytic moment in the emerging movement to end child sexual abuse. We must leverage the momentum of this film and go beyond conversation and into action. In recentShow More Summary

Teri Conrad on her industry idols and having conversations that matter

The Agent Quest founder talks about the people she looks up to, digging deeper and why the industry needs to think harder about how to support new agents...

The Titans Has a Pretty Crazy 2-Point Conversion Called Back (Video)

13 hours agoSports : Total Pro Sports

As the clock runs out on the preseason, the Titans were able to give us just a little more entertainment than we were used to with a botched 2-point conversion last night against the Vikings. They lined up to kick an extra point, but after a botched snap, all hell broke loose. Take a look: […]

Union bill veto override vote distracted from social services conversation in Illinois

The big news from Springfield this week was House Democrats' failed effort to override Gov. Bruce Rauner's veto of a bill that would have sharply curtailed Rauner's power in union negotiations. Had the override happened, it would have represented a stinging rebuke of Rauner's agenda by his political nemesis, House Speaker Michael Madigan. Show More Summary

Fake Comcast Rep Convinces Customer To Delete Anti-Comcast Tweets

Complaining to a company on Twitter can often be a pointless endeavor, like trying to have a phone conversation in the front row of a Motörhead concert, but something inside us hopes that our gripe will be heard, which is why pranksters have repeatedly been able to trick Comcast customers into believing the company is proactively calling them in response … [More]

Rachel Maddow Defends Hillary on Authenticity Issue: She Talks ‘Like a President’

14 hours agoNews : Mediaite

Immediately following a rare national sit-down interview with Hillary Clinton Friday afternoon, MSNBC's Andrea Mitchell brought in a panel of seven commentators to weigh in on what stood out to them in the conversation. First up: Rachel Maddow.

Gifting the Bride’s Bro of Honor, and a DIY Tutorial

When it’s not Mr. Sugar Cube that is brought up in conversation, chances are it’s my baby brother. I’m a proud big sister. He’s an athlete, too, and just got drafted to a major league baseball team this summer! You … read more

Addressing Racism: The Ones Who Must Listen, Don't

August brought to the fore a number of race-related issues in South Africa. Much of what happened in August, and continues to this day, is hardly new nor surprising. To me, August represented a juncture at which conversations about race became more pronounced, albeit for various reasons. Show More Summary

Cinemia: Cancer Goes to the Movies

A Review of The Broken Circle Breakdown Once upon a time I was an idealistic, young art student with a full academic load, a part-time gig slinging VHS for Blockbuster Video, and a penchant for good conversation, Camel Light cigarettes and a carafe or two of IHOP coffee. Show More Summary

These are your chances of dying if you participate in these extreme sports

It's a dangerous world out there. Here's a list of how likely it is that you would die during various sports and activities.  Produced by Eames Yates Follow BI Video: On Facebook Join the conversation about this story »

I can never remember to wear my Apple Watch because it fails this very basic test (AAPL)

When people notice that I'm wearing an Apple Watch, they almost always ask me what I think of it. The conversation generally follows the same script. I say I like it, but that me wearing it is actually a pretty rare occurrence. “I never remember to put it on,” I say. Show More Summary

TV Review: Amazon’s tired, tepid Hand Of God will test your faith in television

Since FX president John Landgraf introduced the concept of “peak TV”—the idea that original scripted television is a bubble poised to burst—it has dominated the conversation around television, and for good reason. Due to the glut ofShow More Summary

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