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Apple just bought the app it once crowned 'most innovative' and made it free for everyone (AAPL)

If you can't beat it, buy it. That's what Apple did on Wednesday when it acquired an app called Workflow, an automation app that it had labeled "most innovative" in 2015. Apple confirmed the acquisition to Business Insider on Wednesday...Show More Summary

Hear This, Apple: It’s the AirPods, Not the Watch, Says VC

Andrew Murphy, part of the venture capital team assembled by former Piper Jaffray analyst Gene Munster, today cribbed a brief missive in praise of Apple’s (AAPL) wireless headphones, the “AirPods,” released last fall, saying they are...Show More Summary

You'll have to pay at least $100 more for the red iPhone 7 (AAPL)

Apple announced a new red iPhone 7 with a matte metallic texture on Tuesday, and it looks gorgeous. My colleague Rob Price thinks it's exactly the kind of break we need from the monotonous " metal body, available in silver/gold/black"...Show More Summary

Modern smartphones are incredibly boring — and Apple's new red iPhone proves it (AAPL)

A plague has infected the modern smartphone industry: Monotony. Take a stroll through the aisles of a mobile phone retailer, and you'll see an endless stream of brushed aluminum, gleaming glass, and muted shades of gold and silver. It's tasteful. Show More Summary

Apple is abandoning its expensive image (AAPL)

For years, Apple customers would complain about the "Apple Tax" — the premium over similar products from other companies that you would have to pay for Apple's design and software. It was an earned reputation. Apple stuff is premium,...Show More Summary

Google beat Apple in education, one of its oldest strongholds — but now it's time for round two (AAPL, GOOG)

Over the past few years, Apple, which was synonymous with educational technology, has seen its foothold in the classroom slip. In 2013, iPhones, iPads, and Macs made up half of devices sold to American classrooms. Now, Apple products...Show More Summary

The new iPad is coming at a time when Apple's tablet business is shrinking (AAPL)

Apple launched a new 9.7-inch iPad on Tuesday, the latest entry in its long-running line of tablets. The big news is that it’s affordable: Starting at $329, the new iPad — and it’s just called “iPad” — is among the most inexpensive tablets...Show More Summary

I've had the iPhone 6s Plus for over a year, and I'm so happy I didn't upgrade to the iPhone 7 (AAPL)

I bought the iPhone 6s Plus when it came out in September 2015 for $800+ (with taxes), and I couldn't be happier that I saved $800+ in 2016/2017 by not upgrading to the iPhone 7 Plus. Don't get me wrong. The iPhone 7 Plus is a great phone that's objectively better than the iPhone 6s Plus. Show More Summary

Why Apple announced its new iPad with such little fanfare

Apple’s new-ish iPad debuted with little fanfare. Apple (AAPL) just dropped a new iPad with all the excitement of an IRS audit. It feels like the company just woke up Tuesday morning and decided, “Hey, let’s announce a new iPad.” Instead of a flashy event like Apple usually holds when it debuts a new product, we simply got a press release.

Apple: Muted Praise for New iPad, Red iPhone

The response to Apple's (AAPL) update of its iPad and other products this morning is fairly tepid thus far. Most analysts on the Street acknowledge these are “incremental” updates, nothing “revolutionary,” as they say, which is not necessarily...Show More Summary

Apple's new iPad fails to solve the fundamental problem facing the device (AAPL)

Apple has got an iPad problem. Sales of the tablet devices are shrinking, dropping 19% year-on-year in January 2017. The device generated $5.5 billion (£4.4 billion) in revenue for that quarter — a drop in the ocean of the company'sShow More Summary

Apple's new iPad is incredibly expensive in the UK compared to the US (AAPL)

Apple announced a new iPad on Tuesday — but it ain't cheap for Brits. The the 9.7-inch device, which will be available to order on March 24, starts at $329 in the US. But in the UK, it's retailing for an eye-watering £339. That's unprecedented...Show More Summary

Stocks are suddenly tanking (AAPL)

US stocks slid in mid-morning trading on Tuesday, with the financials sector on the S&P 500 down by more than 1%. All the three major indexes opened higher in New York, with the Nasdaq Composite hitting yet another record high, lifted by Apple. But at 11:02 a.m. Show More Summary

Here's everything Apple just announced this morning (AAPL)

Apple just announced a load of new products on Tuesday morning. From glamorous red iPhones to cheap new iPads, the California tech company unveiled updates, refreshes, and accessories for many of its product lines. Apple didn't hold a media big event to coincide with the announcements either. Show More Summary

Apple Rally: Yes, It Can Last, Says Bernstein

Shares of Apple (AAPL) are up $1.06, or 0.8%, at $142.52, after Toni Sacconaghi of Bernstein Research this morning reiterated his Outperform rating on the shares, and a raised his price target to $160 from $140, writing that the "risk-reward...Show More Summary

Apple's new iPhone cases make me wish I had an iPhone 7 (AAPL)

For the first time, I wish I had an iPhone 7. Apple just unveiled six new colors for its silicone and leather iPhone 7 cases along with a slew of new products, including a special edition red iPhone 7 and less expensive iPad. But toShow More Summary

Apple's newest app looks like a mix between Snapchat and iMovie (AAPL)

Apple's newest app is called Clips, and it's a mix of Snapchat and iMovie. Like Snapchat or Instagram, Clips lets you share photos or videos up to 30 minutes in length with special filters and effects. But Clips isn't its own social network like Snapchat or Instagram. Show More Summary

Tech Today: Apple’s Ho-Hum Update, ‘Peak’ Micron? FireEye’s Potential

Here are some things going on today: Apple's (AAPL) online store was down overnight for a new product unveil, which turns out to be somewhat less than some might have expected. A new iPad was unveiled, very similar to the old iPad Air, with a brighter screen, and at a lower price, starting at $329. Show More Summary

Apple just fixed the storage problem with its most affordable iPhone (AAPL)

Apple on Tuesday quietly upgraded the storage capacity of its entry-level iPhone SE smartphone. Prior to the quiet update, the entry-level device started with 16GB of built-in storage, with a more expensive option boosting that to 64GB. Show More Summary

Apple releases special edition red iPhone 7 (AAPL)

Apple announced Tuesday that it will sell a special edition red color of the iPhone 7 and 7 Plus. Here's what it looks like: The phone goes on sale worldwide March 24 and some proceeds will benefit the (RED) organization that supports AIDs prevention and research. The special edition phones will only be available in 128 GB and 256 GB storage options. Show More Summary

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