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Sen. Franken lauds Apple response detailing Face ID security

Shortly after Apple introduced iPhone X with Face ID biometric security in September, U.S. Senator Al Franken challenged CEO Tim Cook to address the technology's potential impact on consumer privacy. Apple has since responded in a letter detailing the system's built-in security features.

Apple CEO Tim Cook reflects on the lesson from Steve Jobs' biggest flop: 'Be intellectually honest — and have the courage to change' (AAPL)

Back in 2000, Apple released the Power Mac G4 Cube, a funky small PC designed by Jony Ive himself. It was a good-looking piece of hardware, but it flopped so hard that Apple discontinued it after a year.  In a talk at Oxford, Apple CEO...Show More Summary

Tim Cook's iPhone X won't stay in his pocket (AAPL)

Of course Apple CEO Tim Cook is already using the iPhone X, the most advanced iPhone that won't hit stores until November 3.  Students saw it slip out of his pocket during a public question-and-answer session earlier this week at Oxford...Show More Summary

Activists want Apple to remove iOS games based on the Philippines’ brutal and violent war on drugs

A group called the Asian Network of People who Use Drugs (ANPUD), representing 131 organizations from numerous countries, has issued an open letter to Apple’s CEO Tim Cook urging the company to pull a number of games from the App Store...Show More Summary

Tim Cook visits Swedish forests with ‘innovative & sustainable’ packaging supplier chosen by Steve Jobs

Any time you unbox an Apple product, it’s clear that the company puts a huge amount of thought and design effort into the packaging, and we learned a little more about that during a visit to Sweden by CEO Tim Cook. Cook visited the ‘breathtaking forests of northern Sweden’ where the trees are grown to make sustainable packaging for iPads … more…

Tim Cook took a stroll in 'breathtaking' Swedish forests with a company that makes Apple's packaging (AAPL)

Apple CEO Tim Cook has been visiting forests in northern Sweden with a company that supplies Apple with sustainable packaging. Cook's social media accounts show that he has been all over Europe this week, visiting cities such as London,...Show More Summary

Games account for over half of the 3M+ ARKit-powered app downloads, 62% of revenue

ARKit, Apple’s augmented reality framework that CEO Tim Cook recently likened to being as “dramatic” a development as the App Store itself, has now been installed over 3 million times worldwide through a host of ARKit-powered apps and games, according to a new report out today from Sensor Tower. Show More Summary

Tim Cook continues European tour, stops by Apple office and sustainable packaging partner

Apple CEO Tim Cook continues his tour of Europe, making a brief stop at Apple's offices in Sweden, and continuing to discuss the importance of ARKit to Apple with a local publication.

?Apple CEO Tim Cook: It's still too early for quality AR headsets

The technology just isn't available to create a flawless augmented reality headset, says Apple's chief.

Tim Cook launched a new Oxford startup hub to help it take on rival Cambridge (AAPL)

Apple CEO Tim Cook opened a new startup hub at the University of Oxford on Wednesday called The Oxford Foundry. The facility, based out of a Victorian building previously used as an ice factory and a student night club, has been backed...Show More Summary

Don’t trust investors asking how you’ll exit to Apple, says Apple CEO

If you’re a budding entrepreneur and the VC you’re pitching switches gears and asks you about your exit strategy that’s your cue to get up and leave, says Apple CEO Tim Cook. Read More

Tim Cook still remembers Michael Dell's quip that he'd shut Apple down (AAPL)

It may be 30 years later, but Apple CEO Tim Cook still remembers when Apple was close to death and then Dell-CEO Michael Dell said that he'd shut the company down. He recalled the quote while explaining how he decided to join Apple and...Show More Summary

Apple's Tim Cook says tech doesn't yet exist to do AR glasses properly, downplays rivals

Apple CEO Tim Cook once again hinted at the prospect of augmented reality glasses in an interview published on Wednesday, while quashing the idea of an announcement in the near future -- and indirectly, the efforts of rivals like Microsoft.

Apple CEO Tim Cook says close relationship with customers drives sales, improves products

Apple Chief Executive Tim Cook appeared at the launch of the Oxford Foundry business and tech incubator, and spoke for an hour to students of the university on his relationship with Steve Jobs, Apple's responsibility to customers, and what inspires him as the head of the company.

Tim Cook is optimistic about social progress

Apple CEO Tim Cook is optimistic about the progress of human rights across the globe, despite the fact that things seem to be growing more bleak by the minute. In an interview with the Independent, Cook explained history gives him hope...Show More Summary

News: Cook shows signs of being open to EU tax reforms that keep revenue in countries where it’s earned

5 days agoTechnology / Mobile : iLounge

French officials claim Apple CEO Tim Cook didn’t push back against French President Emmanuel Macron’s call for the company to pay more taxes, Bloomberg reports. Apple is embroiled in a legal fight with the EU over a ruling that the company...Show More Summary

Tim Cook predicts brands supporting AR will be as required as having a website

In a new interview with fashion magazine Vogue, Tim Cook made a bold prediction about the future of augmented reality and brands. The Apple CEO also continued to downplay rumors of the company releasing smart glasses anytime soon… m...

Tim Cook admits Apple AR glasses won't happen anytime soon

Anxious for Apple to show Google how it's done with augmented reality glasses? We've got bad news for you: It's not happening soon.  In an interview with Vogue on Wednesday, Apple CEO Tim Cook revealed Apple currently doesn't see a way...Show More Summary

Tim Cook Talks Apple AR Glasses for First Time

Apple CEO Tim Cook says that technology doesn't exist to do AR glasses "in a quality way," but he also says most tech challenges can be solved.

Tim Cook: quality smart glasses are a pipe dream – for now

Apple’s CEO gave a wide-ranging interview to the U.K.’s Independent in which he touched on numerous topics, including iOS 11’s latest AR abilities. Speaking further about AR, Cook revealed that though he thinks the tech has a huge role...Show More Summary

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