Trend Results : Big Brands

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How Much Does Working At A Name-Brand Company Really Boost Your Career?

Like most other career decisions, opting for a household-name employer has its pros and cons. Google, Bank of America, Exxon. Get a job at a big, well-known brand like these and you won't have as much explaining to do to friends and family when they ask where you work. Show More Summary

From McDonald's To Carnival Cruises, The World's Biggest Restaurants, Hotels And Casinos

It's not easy to build a big business out of bites, beds or bets. However, those that succeed lay claim to some of the mot ubiquitous and recognizable brands on the planet.

Data analytics software company that focuses on Hispanic social trends working with big brands

PHOENIX—A software company that helps brands and organizations target Hispanic consumers has snagged some big national clients. OYE! Business Intelligence is billed as the first and only Hispanic business intelligence solution. The Phoenix-based...Show More Summary

Nike Puts Anchor In Revitalizing Downtown Detroit By Opening 'Community Store' on Woodward

Nike has become the latest big brand willing to put a stake in the renaissance of downtown Detroit, with the opening today of its Nike Detroit Community Store in one of the old iconic retail buildings of the Motor City.

Brain Dead Is Launching a Record Label

Just three weeks after unveiling an inspired collection for Dover Street Market, cult LA brand Brain Dead has made a big announcement. The brand is launching its very own record label, and has created a capsule collection with their new roster of musicians to match. Brain Dead’s first musical release will be from experimental musician Gaslamp […]

?As sales slide, Sears mulls options for its big brands

Getting more from names like Kenmore, Craftsman and Die Hard might help offset the deepening slump in apparel sales

HP goes big on gaming with new Omen laptops and desktop

HP gave us a brief taste of the legendary Voodoo PC gaming brand with its Omen laptop over nearly two years ago. Now, the company is bringing the Omen name to all of its gaming hardware -- a new lineup of laptops and desktops, as well as a 32-inch quad-HD monitor. Show More Summary

Cody Rhodes Should Mend Fences With WWE, Return On Live SmackDown

Cody Rhodes recently asked for his release from WWE, but with the big news of a brand split and SmackDown going live, perhaps he should reconsider.

Building Your Brand? Here's How It's Done In Mississippi

Joe Stradinger has big ambitions in social-media content creation -- and a Mississippi address. He makes an intriguing case why that out-of-the-way location benefits his company, EdgeTheory

WWE moving Smackdown to Tuesdays live and bringing back the brand split is a big win for fans

WWE made a huge announcement on Wednesday with the company moving its second weekly show, Smackdown, from airing on tape delay on Thursday nights to a live broadcast on Tuesday nights. That news would be huge for WWE and its fans by itself. Show More Summary

Supreme’s Latest Vans Old Skool Mixes Fuzzy Fabrics With Iridescent Stripes

It’s gotta be tough for a brand like Supreme to keep up that IDGAF attitude across so many product drops a year. Still, it’s clear they still have a few untapped resources in their big bag of attention-grabbing tricks, as evidenced by their latest Vans collab. This new take on the Old Skool features a fuzzy […]

Oscar de la Renta's Peter Copping Doesn't Have a Problem With the Pace of Fashion

While definitely a luxury brand, Oscar de la Renta is structured a little differently than many of the big European houses run by conglomerates like Kering and LVMH, with fewer product categories and less pressure to report revenue growth to a group of investors every quarter. Oscar de la Renta's... Continue reading

Why Samsung Turned a Russian Building Into a Massive Digital Billboard

Samsung makes big smartphones and now has a clever way to advertise just how big they are in Europe. This week, the brand installed a massive 80-by-40 meter digital billboard onto the side of a building that runs alongside the Volokolamsk...Show More Summary

New Infiniti Ad Likens Coming Out to Your Dad to Switching Car Brands – WATCH

5 days agoLGBT / Gay : Towleroad

A new Infiniti car commercial likens coming out to your dad to switching car brands. Titled “Legacy”, the ad shows an anxious young man coming home to his sprawling family estate to share some big news with his father. Once there, the man… Read The post New Infiniti Ad Likens Coming Out to Your Dad to Switching Car Brands – WATCH appeared first on Towleroad.

Branding Secrets Of Lin Manuel Miranda, Inside The Hyperloop and Google’s Vision For The Future | Non-Obvious Insights #15

This week was filled with big news about big brands. Google revealed its upcoming roadmap of innovation. Fast Company interviewed the creator of the wildly popular musical Hamilton on how he built such a powerful brand so quickly. Slate offered a glimpse into the secret brilliance of Under Armour’s non-lifestyle basketball shoe inspired by Steph

Your Favorite Artisanal Food Brand Is Probably Owned by a Huge Company

Big Food is in a pickle. Its core business—packaged pre-cooked fare—remains profitable, but sales are shrinking. Consumer distrust is mounting. One response has been to maintain profits by slashing expenses. Conagra, the behemoth behind...Show More Summary

Amelie Mauresmo brands Andy Murray complex after the pair ended their partnership in May

Amelie Mauresmo has indicated Andy Murray's behaviour on court played a big part in their split. Murray and Mauresmo announced a 'mutual' end to their partnership earlier this month.

These Big Brands Are Working Hard for the Marketing Advantage You Already Have

Use this simple framework to attract and endear yourself to potential clients, especially if you're a small business or solopreneur.

Will The Big Changes At DC Films Bring A Glimpse Of Light?

This week Warner Brothers made a leadership change to right the ship with its DC superhero movie franchise. Can new creative chief Geoff Johns strike the right balance of fun, nerdy and exciting that powered DC's comic brand for decades?

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