Leighton Meester flashes a big smile alongside her hubby Adam Brody while attending the after party for his brand new show Startup held on Tuesday (August 23) in Los Angeles. The happy couple were also joined by Adam‘s co-stars Ashley Hinshaw and her hubby Topher Grace, Kristen Ariza, Vera Cherny, Jocelin Donahue, Edi Gathegi and [...]
As part of the most logical brand partnership of all time, contestants from RuPaul's Drag Race are serving up free frozen treats—courtesy of Big Gay Ice Cream—to promote the show's upcoming season premiere. A "dragged out" version of the Big Gay truck will be in Union Square until 6 p.m. Show More Summary
Before you jump into Snapchatmarketing, learn about some of the hurdles brands are facing who are currently marketing on the platform.
I hope that big brand EDM is still inexplicably popular in 2216, because Steve Aoki — the fourth highest-paid DJ in the world — is getting cryogenically frozen! In a new Rolling Stone profile, the 38-year-old Aoki revealed that he’s paying the Alcor Life Extension Foundation $220K to stuff his body into a cryonic cylinder […]
The other day, a luxury SUV with about the same interior space as a Nissan Rogue but with a $50,000 price tag was delivered to our Atlanta offices. I don't want to say the brand, because the vehicle I'm talking about is essentially a...Show More Summary
If 2015 was the year that brands and advertisers embraced online video, then 2016 will see the medium take the next step as live streaming takes off. Live streaming video refers to broadcasts in real time to an audience over the internet. Show More Summary
Post-SummerSlam, WWE’s red brand finds itself down a Demon King and a Boss. In relatively simple terms: That sucks. In the case of Finn Balor, his injury makes the future for WWE’s main event scene a little terrifying, while Sasha Banks’ injury at least demands a certain amount of forward momentum in the women’s division. Show More Summary
Specs Who (L. to r.) CFO and COO Virginia Hines; president, CEO Liz Ross; and CCO Peter Nicholson What Full-service ad agency Where Minneapolis Since 1994, Periscope has built a reputation as an indie shop beholden to no corporate hierarchy while also having the size and expertise big brands want. Show More Summary
Just a few months after retiring from a 20-year career in the NBA, Kobe Bryant is looking to build the next big brand as a venture capitalist. Follow BI Video: On Twitter Join the conversation about this story »
We probably have La Croix to thank for this trend Last year, flavored seltzer was declared the new soda, thanks to the popularity of brands like La Croix and Topo Chico. So, now that some time has passed, what’s the new flavored seltzer?...Show More Summary
Amazon has been rolling out big sales all summer long and this week marks the start of a new sale on both wireless and wired headphones. Panasonic is the spotlight brand this week, and there are a number of different models on sale that offer a wide variety of features and price points. Show More Summary
Unless you live in Taiwan, you haven't the faintest idea who Jimmy Lin is. He’s a big celebrity in that country though, and he also apparently has access to a brand new iPhone 7 before Apple makes official. Again. Yes, hardcore Apple...Show More Summary
Xbox brand director Albert Penello was on a podcast recently to talk about the future of console generations and the future of the Xbox brand, explaining that the Xbox Scorpio would be designed to "think beyond console generations".
Cadillac came to Pebble Beach this week with a big surprise in tow — a brand new luxury concept car that Cadillac president Johan de Nysschen says will guide the interior and exterior design of production Cadillacs for the foreseeable future. Show More Summary
Learn how brands should use emojis and gifs in their digital marketing
Learn about how to handle a social media crisis from big brands like GM, Chipotle and Delta.
Even if you’re on a small business marketing budget, you can steal a few digital marketing tactics from the biggest brands.
Roger Enrico's vision for PepsiCo can be applied to brands big and small.
Nokia is a brand that’s nearly universally loved for its last phones, and we wish the company would make a big comeback and once again release amazing devices. Nokia’s Microsoft partnership really didn’t help the company succeed, but thankfully, we may see an unlikely but possible resurgence soon. Nokia executive Mike Wang stated that there will be at least [...]
Katherine Heigl made her big TV break as one of the stars of Grey's Anatomy, but she hasn't had much luck on TV in recent years. Her new drama Doubt may be the one to put her back on the map, and the trailer has finally hit the web.