It’s been well over a decade since we last heard a hit from former Dru Hill singer Sisqo. The last song we can even remember was the “Thong Song,” so of course it came as a big surprise when we found out Sisqo dropped a brand new single featuring ATL rapper Waka Flocka Flame. Show More Summary
How do we know that Jack Link’s wants to connect with the college crowd? The Big Ten Conference theme behind the brand’s latest campaign “The Wildest Room on Campus” gave us a big hint. Some context before we dive back in: Carmichael Lynch, the agency behind the Sasquatch concept, retains creative AOR duties for Jack Link’s. Show More Summary
-W+K New York and Heineken challenged passers-by to silence a crowd in Union Square from an umpire’s chair as part of the brand’s U.S. Open sponsorship (video above). link -Digital agency Big Spaceship announced a range of promotions,...Show More Summary
They are the outsized force in modern American politics, the best-known brand of the big money era, yet still something of a mystery to those who cash their checks. They're demonized by Democrats,... To view the full story, click the title link.
The big corporate news of the day is that Burger King is in talks to acquire Canadian coffee and donut chain Tim Horton's. Besides the possible linking up of two iconic brands, each strongly associated with their home country, the deal is significant because it would be a tax inversion for Burger King. Show More Summary
WASHINGTON (AP) — They are an outsized force in modern American politics, the best-known brand of the big money era, yet still something of a mystery to those who cash their checks.
Lia Vakoutis, head of digital strategy at adidas America, joined me in an interview to discuss the brand's approach to social media. Like many sportswear manufacturers, the social media audience can be quite diverse. A died-in-the-wool soccer fan is not likely to be interested in your content on golf. Show More Summary
Photo by Luc Forsyth for IndustriAll Global Union Labor-rights group IndustriAll Global Union recently reported that two Cambodian garment workers have died from exhaustive working conditions--making 2014 the first year that garment workers have died on
Million Dollar Listing star Josh Altman is back for a brand new season of the show, which premiered yesterday on Bravo. Even though Altman does share some big deals on the show, he hasn’t shared his work with two famous stars. In the past, he has worked with Kim Kardashian and Kanye West. Altman has
Following big success with Gravity last year, plans for Sandra Bullock to return to Warner Bros. are solidifying as the studio has just given a greenlight the political dramedy Our Brand is Crisis. The project has been in development...Show More Summary
In a report by comScore analyzing app usage, it seems that the top 25 most used apps are made by some of the largest tech and digital media brands in the world. With Facebook leading the charge by number of users and time spent in its apps, others on the list include Google, Apple, YouTube, Amazon, and eBay. Show More Summary
If you're a big Star Trek fan then this should interest you: YesGnome's simulation game based on the iconic series, Star Trek Trexels [Free], has added brand new content based on Star Trek: The Next Generation, and to celebrate they've dropped the price of the game to free for the first time since releasing last
Earlier this month, two different studies were released, designed to capture a snapshot of the key supporters and purchasers of green products and services. One study, commissioned by SCA, the parent company of the Tork brand of away-from-home hygiene products, was conducted by the Harris Poll. The other was prepared by Shelton Group, a marketing […]
Steve Jobs unveiled Apple's mobile advertising platform — iAd — in 2010 with a big claim: iAd would instantly take 50% of the mobile ad market. Jobs touted some of the brands that had committed to iAd: Nissan, Chanel, Best Buy, and others. Show More Summary
I understand if you're a brand who's going to film a stunt or prank featuring big time sports personalities, you can't really ask them to wait around for days for the perfect person to show up so the stunt is viral-worthy versus lame ass boring. Show More Summary
Snapchat CEO Evan Spiegel has reportedly been meeting with big companies to pitch the ephemeral messaging app as a content channel and advertising option, according to the Wall Street Journal. Ads would appear as part of “Snapchat Discovery,”...Show More Summary
The next big British luxury import could be jewelry brand Astley Clarke.
For months, rumors have suggested that Google is working on a new brand for its mobile devices known as Android Silver. Now, tech blog TKTechNews (via BGR) claims that Motorola may be making the first phone to launch under this brand. Show More Summary
Falling sales of its key brands, a costly acquisition that hasn't worked out yet, and a balance sheet loaded with debt are big concerns for ConAgra going forward.
Taylor Swift is ready to "Shake it Off" with a brand new music video and, coming soon, a new album! Fans were hopeful that today's big Yahoo Livestream featuring the pop star would deliver news that a new album might be on the way and sure enough, it's coming this October and it's titled 1989. Show More Summary