Brands using Facebook’s dynamic ads can now add product images via URL, rather than solely via product catalogs on the social network.
Reddit can be a great source of information for any brand. Here's an overview of how to use the platform for marketing/research purposes.
For the young and young at heart, Halloween conjures an extra sense of magic. Dressing up, planning themed parties and collecting candy are time-honored traditions that bring lasting memories. But with the rise of social media, excitement around All Hallows' Eve has expanded far beyond the 31st. Show More Summary
Do you have your holiday campaigns locked in? If not, here are some last minute ideas you can use to boost your brand efforts.
How can brands use Instagram's new Stories feature to boost their message? Here are four suggestions.
In a new "Social Zoom Factor" podcast, Pam Moore examines the concept of thought leadership, and how social can be used to build your, or your brand's, profile
Businesses, professionals and others who use social media to promote a brand often are unsure … The post How To Know You’re Getting The Most Out Of Social Media Marketing appeared first on Mobile Marketing Watch.
From Instagram to Snapchat to YouTube, brands have more platforms than ever for which to create videos. That's why video-making software company Animoto is rolling out a new tool today to help marketers and amateur producers create social...Show More Summary
African-American athletes use their prominence and clout with increasing savvy and courage, borrowing what they know about branding to effect social change.
Brandtix has develope a digital platform with a complex algorithm that combines social media variables with player performance to predict the next A-list pros
In a new Social Zoom Factor Podcast, Pam Moore looks at why brands need to use data to build better human connections.
Think Snapchat is only for kids? Think your brand is to 'boring' to use a hip, social channel? Join us for a free webinar to learn how to use Snapchat for your brand. The post Next #SEJThinkTank: How Every Company Can Use Snapchat w/Kelsey Jones by @dantosz appeared first on Search Engine Journal.
Using a social media tool that connects with your CRM can enhance customer interactions and improve sentiment and experience.
Online marketing has revolutionized the business world, and the way consumers interact with their favourite brands through social media. Follow this ultimate guide to help understand the importance of using Pinterest marketing for your business. Read More
Social media influencers have transformed the way brands interact with consumers—and a lot of those influencers aren't human. Like Super Bowl ads that use cute puppies to sell everything from beer to ketchup, adorable dogs with hugeShow More Summary
Nescafe Dolce Gusto used social listening and analysis to boost their brand profile in Malaysia - here's how they did it.
Condé Nast is now tapping into Watson, IBM's super computer, to help build and strategize social influencer campaigns for brands. Through a new partnership announced today with IBM and the influencer platform Influential, brands advertising...Show More Summary
SPONSORED: This sponsored post is produced by Microsoft. Your brand’s long-term social media strategy could use a more personal touch. As you plan, consider one thing: How do you make friends in your own life? Do you spam strangers with long-winded reasons to accept your friendship, or do you show value by starting a two-way conversation? […]
Here are five brands that have truly mastered their use of social platforms, generating significant exposure and reach as a result.
Periscope proposes bloggers an exclusive way to communicate with their followers as it unfastens the behind the scenes that affect a blogger’s life. A social app that brand marketers are using for promotions and better connect with their consumers, Periscope should be used by bloggers for the same purpose. Show More Summary