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Content Marketing Minds: Land Rover and William Boyd

If you're up for learning about branded content and a more experimental piece of content marketing, read about The Vanishing Game with William Boyd and Land Rover. The engaging piece of content that they have created together may just ruin the rest of your work day! I won't tell your boss...

How Locally Laid Got Paid by Turning Customer Feedback into Brand Storytelling

Here in Minnesota, a small egg company is getting big press after ruffling the feathers of a concerned shopper. When Locally Laid Eggs received a letter from a grocery store shopper, saying that the company’s name is “offensive” and its advertising “vulgar,” the company took to its own blog to offer up a rebuttal. In [...]

Sneakers from Passport ADV

Another 'Made In Ethiopia' footwear brand. Mikhayel Tesfaye's Passport ADV. African Fashion Guide reports: Passport ADV (Articles de Voyage ) is the brainchild of Ethiopian-American designer Mikhayel Tesfaye. He launched the brand in 2009 with an exclusive Passport ADV collection for Adidas. Show More Summary

Preview Nanamica Spring/Summer 2015 Outerwear

nanamica excel across the board, from cycling packs to COOLMAX® tees. Where they really flash those skills however is in their popular range of outerwear. Founder and boss-man at both nanamica and sister brand THE NORTH FACE PURPLE LABEL… The post Preview Nanamica Spring/Summer 2015 Outerwear appeared first on Selectism.

How Your Brand Can Win the 2015 Super Bowl

In this blog post, I discuss ways that your brand can come out victorious during the big game in 2015. From organization and preparation tips, pre-game content recommendations, social media campaign tips, and rules of real-time engagement, there are tons of great tips included to help you win the advertising and marketing game this Super Bowl Sunday!

4 Fair Trade Clothing Brands We Love for Spring

Finding fashionable clothes that are Fair Trade isn’t as difficult as it used to be. We’ve rounded up 4 Fair Trade clothing brands that are dedicated to selling Fair Trade clothing that considers the communities behind the products and the impact on our our environment. 1. Avatar Avatar is based in Santa Cruz, California. The [...]Show More Summary

Trusted Brands: Recipes and Tips: Daisy Brand Chicken Nachos

4.58 / 5 Stars | 8 Reviews by Daisy Brand "Shredded chicken in a creamy blend of sour cream, salsa, and spices is baked on a bed of blue corn tortillas with black beans, peppers, and olives--what a snack!" View Complete Recipe Details and Reviews

Renault-owned Alpine unveils Vision Gran Turismo concept [Video]

3 hours agoVehicles / Cars : Leftlane

The Vision Gran Turismo is part of the brand's 60th anniversary celebrations.

Engaged Employees: The Catalysts of Your Company

Organizations that really stand out from the crowd deliver on their brand promises every time you interact with them. To achieve this requires engaged employees.

Mercedes-Benz Tells Us How The Super Bowl Gives The Brand Permission To Step Away From Its ‘Angular Jaw And Seriousness’

After a one-year absence, Mercedes-Benz is returning to the Super Bowl ad space this year with a modern-day, animated take on the classic Aesop Fables story “The Tortoise and the Hare.” It’s quite a departure from a brand usually famed for showing off its brawn through its marketing. Show More Summary

How To Build A Consistent Personal Brand

A personal brand is not fluff, or buzzwords or keywords on a resume. It’s deeper than that. Find out how to build a consistent personal brand for yourself. The post How To Build A Consistent Personal Brand appeared first on CAREEREALISM.

Ted 2's Super Bowl Commercial Sounds Hilarious, Will Feature Tom Brady

With a brand new poster and its first trailer on the way, Ted 2 is ready to shoot its advertising load into the public's eyes. But just when you've thought you know what's headed your way, a surprise hits you in the face. This time,Show More Summary

Somebody found an intriguing Easter egg in the brand new 'Fantastic Four' trailer.

7 hours agoOdd : Happy Place

"It's beautiful! What is it?" As anybody with even a cursory obsession with the upcoming Fantastic Four movies knows, fan expectations for this latest adaptation have not been particularly high. The idea that it's going for some kind...Show More Summary

Too many ads in your world? Block them with this headset

While many brands are hard at work figuring out how to harness augmented reality to power their marketing efforts, a group of students have created a way to block real-life ads before they ever reach your eyes A prototype headset called...Show More Summary

Pierce Brosnan's Kia Super Bowl Commercial 2015 (Video)

Pierce Brosnan gets behind the wheel of the car in Kia‘s brand new 2015 Super Bowl Commercial! The 61-year-old actor stars as himself in the ad as he gets pitched a commercial, which he then reenacts with his own expectations, as well as what the company actually wants. While he expects to be asked to [...]

FIFA Urged by Council of Europe to Rerun 2022 Qatar World Cup Vote

The voting process for the 2022 FIFA World Cup—scheduled to be held in Qatar—has been branded as “radically flawed” amid suggestions of bribery and corruption by the parliamentary assembly of the Council of Europe, prompting claims that...Show More Summary

Calexico – “Cumbia De Donde”

9 hours agoMusic / Indie Music : Stereogum

Calexico’s particular brand of latin-infused Americana resulted in what is probably the best Bob Dylan cover in existence (Jim James helped), but their original material is equally compelling. In fact, it’s so irresistible that a bevy of their peers seem consistently drawn to work with the group. They’ve announced the release of Edge Of The [...]

Hyatt Has Gone Public With Their New Millennial Hotel Brand, Hyatt Centric

9 hours agoTravel / Hotels : HotelChatter

At last, Hyatt Hotels and Resorts have thrown their hat (porkpie, we're assuming) into the trendy millennial hotel brand ring, by announcing HYATT CENTRIC., with its first hotel opening in 2015. Here's what Hyatt Centric is about, according...Show More Summary

‘Discover Food Network’ Channel Launching on Snapchat

Iconic snack brand RITZ Crackers joins as first advertising partner  NEW YORK – January 27, 2015 –  Food Network is launching a new global service on social messaging app Snapchat, enabling users to experience a trusted and authentic daily selection of curated food-centric mobile content. Show More Summary

Aston Martin shareholder Investindustrial promises cash for brand’s future plans – report

10 hours agoVehicles / Cars : Car Advice

Aston Martin shareholder Investindustrial says it will provide the resources required to facilitate the company’s growth push that could as much as double its global sales. Investindustrial chairman Andrea Bonomi told Bloomberg his company was committed to the biggest investment plan in the British luxury sports car maker’s history. “Aston has an industrial plan which [...]

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