Visual discovery and bookmarking service Pinterest is beefing up its offerings to marketers. On Monday the company launched a marketing developers program which it said will enable companies to publish content and ads to Pinterest more easily, and to subsequently analyze data to gauge its performance.
As social media matures, marketers increasingly want tools to automate their processes. 51 percent of top marketers want customer management software, and 45 percent want a website content management platform. A new report from VentureBeat...Show More Summary
Beyond the site and landing page adjustments of a post-Mobilegeddon world, marketers should also be mindful of how to format and align their content for maximum mobile impact and consumption.
This post first appeared on Buffer. So much of digital marketing these days is about producing high-quality content that gets published and shared. You can control the publishing part. Can you control the sharing part? Sharing begins with promotion—the timing, targeting, and strategy behind solid distribution. Show More Summary
Here are four ideas to help you create powerful content, no matter your industry, that will engage your target audience and earn links and shares, boosting your search rankings.
Companies in the B2B space from IBM to HubSpot have been actively and effectively engaging prospects with longer sales cycle content for years. Like many competitive environments, a lot of emphasis for marketers has been about creating “more” content. More blog posts, videos, infographics, social messages, emails, and so on. But here’s the thing about “more content” [...]
Do you use a content calendar to plan your social media posts in advance? Are you wondering why you need a social media editorial calendar for your business?
10 Quick Content Marketing Tips (By DNN Software. Redesigned by Ethos3.) from Ethos3 | Presentation Design and Training
Content marketing. You’ve heard the term before, but what does it mean for your business? If you’re looking to launch a new marketing campaign for your company, or are a marketer yourself looking for a new strategy, you should become familiar with the concept.
Weekend Favs April Twenty Five written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. Show More Summary
Because of the fluid nature of social media and the fact that content typically needs to be posted within a short timeframe to be successful, there are often communication issues between social media managers, marketers, designers, and company decision makers when it comes to handling particular issues.
Facebook is taking its video advertising game to the next level. The social media site has partnered with seven content producers including Vice Media and Electus Digital’s CollegeHumor to bring marketers a branded video content solution...Show More Summary
For this month's first webinar, the Marketing ThinkTank welcomed back SEJ Founder Loren Baker and SEJ Chief Social Media Strategist Brent Csutoras to talk about link building and content marketing. The post #SEJThinkTank Webinar Recap: Current Trends in Link Building & Content Marketing by @dantosz appeared first on Search Engine Journal.
How Not to Get Lost in the Content Creation Wasteland written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Planning an entire year in advance – who DOES that?? You should – if you want to stay focused and on track to meet your marketing goals. Show More Summary
Content marketing seems to be the new “it” in the digital marketing realm. Why shouldn’t it, though? Considering how the very essence of this marketing method is to provide content that solves other people’s problems, it’s no surprise that everyone has fallen head over heels about it. But what exactly are [...]
The Periodic Table of Social Media - There’s a science to social media. From content and metrics to terminology, here’s a fun way to test and verify your social marketing experiments. Direct Marketing News New Direct Messaging Comes To Twitter - With today’s changes, the ice cream shop can opt to receive Direct Messages from anyone; so you [...]
Converting Subpar Writers In to Content Champions written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Consumers love content. It entices them visit company websites. It inspires them to share business insights. Show More Summary
How To Succeed At Content Marketing On A Small Budget written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Here’s great news for your small business: You can succeed at content marketing without spending a fortune. Show More Summary
"Pulse” was developed to address today’s digital media consumption patterns as visitors look for content that combines articles, statistics and video Toyota is the first Forbes marketing partner to launch a “Pulse” campaign NEW YORK (April 23, 2015) – Forbes announced today the launch of a new product called “Pulse” – a [...]