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12 Tweaks to Increase Customer Conversion Rates

Directing people to your site is one thing, but getting them to actually take action is much more difficult. Business owners only have so much control over which customers sign up for a newsletter, for example. But there are certain ways to increase your chances for a higher customer conversion rate. Show More Summary

Music Review: Björk - Vulnicura

Björk Vulnicura [One Little Indian; 2015] by Gabriel Samach Rating: Vulnicura is a deeply tortured album. It is tortured in the way that the conversations in your head are. The arguments and confessions that rattle back and forth inside your skull. Show More Summary

Conversion rate optimization tools make people happy, but there are still no leaders

In its first ever report on the conversion rate optimization space (CRO), G2 Crowd shows there are still no real leaders in the industry. The report, launched today, shows that while products such as KISSmetrics and Optimizely are getting close to the kind of market presence that would move them into G2 Crowd’s ‘leader’ quadrant […]

The 6 Landing Page Mistakes that Kill Conversion Rates

There are no ironclad rules when it comes to designing the landing page of a website. However, you do have to steer clear of a few newbie mistakes. As the...

Russia Cut To 'Junk' By S&P (RUB, USD)

Russia's credit rating has been cut to 'BB+' by S&P. All ratings below 'BBB-' are considered "junk" as they are below the lowest investment grade rating. The ratings outlook is negative. More to come... Join the conversation about this story »

Social Media Images Trending

If you aren't using captivating images, your conversion rates will be low and your content won't take off. Right now any image is an advantage on Twitter - but that won't last forever. Not just any image will do when everyone uses images. Find out more about where to put images and how to choose them here. Plus: Ways to acquire free images that monetize your site.

Amazon Prime to Add 7 Million Paying Members

Strong Conversion Rate from 10 Million Trial Members Expected Consumer Intelligence Research Partners (CIRP) released additional analysis of consumer behavior for Amazon, Inc. (NASDAQ:AMZN) customers. Amazon announced on December 26 that 10 million new Amazon Prime members "tried" it in the 2014 "holiday season". Show More Summary

Are You Optimizing Your Conversion Rate?

While increasing your traffic is a guaranteed way to boost your sales and earnings, it's not the only way to do it, and frequently it's not the easiest way either. In fact if you keep your traffic constant but increase the conversion rate of that traffic, your overall sales and earnings will increase. Show More Summary

Does email marketing work? Part II

If you want to massively increase the success of your email marketing, [better open rates AND higher conversion rates], these 2 quick tips will really help you. By the way, this is part 2 of a 2 post series. You will find the link to part 1 at the end of this post. Show More Summary

How the KISSmetrics Path Report Helps You Discover the Events That Lead to Conversion

We’re all familiar with funnel reports that track how many people convert along a string of events. This is useful for discovering the conversion rates of the events along the funnels and the overall conversion rates of the funnels themselves. You can think of the Path Report as a reverse funnel report. You choose a […]

10 Tricks to Converting Social Traffic into Revenue

Social traffic has a horrible reputation of being not profitable. The reputation among marketers is that social traffic has a low conversion rate. What if they were just doing it all wrong? There are ways to convert your social traffic, listen to my ideas!

How to Use Cohorts to Track Your True Conversion Rate

A cohort is a group of people who share a common characteristic or experience within a defined period of time. Part of what distinguishes cohort analysis from other data analysis methods is that it allows you to track groups of people over long periods of time. In most cases, when you’re tracking data, everyone is […]

Your Google Shopping Campaign Strategy: Targeting Brand vs. Non-Brand Terms by @bethany_bey

More and more advertisers are shifting budgets towards Google Shopping campaigns due to PLAs’ lower CPC and higher conversion rates. However, compared to text ads, advertisers have less control when it comes to PLAs. If I’m running a...Show More Summary

College Football Championship Sets Off Tweet Storm Too

Last night’s college football championship game between Ohio State and Oregon not only set ratings records for ESPN and all of cable TV history, it also set off a storm of online conversation, as more than 4.4 million tweets were posted in...Show More Summary

A Growing Spotify Faces Challenges Ahead

Music-streaming service Spotify says it has 15 million paying users out of a base of 60 million active monthly users – a 25% conversion rate which has remained steady since last May. The company now faces imminent and strategic competition from tech giants Google and Apple.

Elder Scrolls Online tweaks champion points conversion rate

The new endgame champion system coming to Elder Scrolls Online in Update 6 is the talk of Tamriel, and ZeniMax is evaluating feedback carefully to make sure that it launches without a hitch. The studio announced on Friday that it will be making a change to how it will convert veteran ranks to champion points. Show More Summary

How to Cut Your Conversion Time in Half

When it comes to conversions, time is everything. The more time you can shave off things, the better your conversion rates will be. What time am I referring to? There are two types of timing issues that can negatively impact conversions. Page load time: You must improve your page load time to improve conversions. Just […]

How To Achieve Jaw Dropping 90%+ Conversion Rate For Your Start Up!

Running a start up is not an easy job, we all know it very well and the most crucial part of any business is getting customers for your product. When you are an internet start up, the primary channel of acquiring a customer is digital marketing. Show More Summary

HipHopWired 25: 25 Rap Albums That Got Perfect Ratings

As the new year is still in its infantile stages, it is as good a time as any to focus on the quality aspect of music artists such as 9th Wonder have recently sparked in conversation…Continue.

Conspiracies Abound Roger Goodell Orchestrated Cowboys Win for Future Ratings Bonanza

3 weeks agoNews : Mediaite

Americans love their conspiracies. That affinity extends into the sports world as well. And following yesterday's controversial and climatic end in Dallas to the NFL's Wild Card Weekend, social media to water cooler conversation are buzzing over the interference call that was until it wasn't.

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