Real estate investment trusts (REITs) have delivered strong gains recently as investors have been attracted to income producing assets while interest rates remain pegged near zero. Furthermore, many companies have joined the rush by applying for REIT status, although the IRS has become more scrupulous of this practice. Here, we’ll review four companies that have [...]
Below are the up-to-date economic forecasts from the Federal Reserve: Here's where everyone stands in terms of the direction of monetary policy: Join the conversation about this story »
Both paid and organic search listings are fighting for the same customer and keyword term. This ability to maximize share of voice is critical, especially when you start to understand the multiplication power of having multiple listings.
Who doesn’t love a good eye-tracking study? With the ability to take a lot of guesswork out of conversion rate optimization, eye-tracking software and heat maps can reveal some startling insights into increasing conversions (and avoiding sales killers) that can benefit every business. Today we’re going to go over 7 important eye-tracking studies that give [...]
After clicking an intriguing link to your startup's website, the first thing a customer sees is your landing page. It's the prime opportunity to introduce your business, collect an email address and make a lasting impression that leaves...Show More Summary
Jim Haynes
The Wires Cracked
[Editions Mego; 2013]
by Gumshoe
Rating:
A good percentage of humans tend to dismiss eagerness. When a stranger strikes up a conversation at a random place, it’s a lot easier to feel comfortable with the situation if an external force caused the conversation to happen, or even necessitated it. Show More Summary
Image credit: ShutterStock If high, landing page bounce rates causing abandonment issues, if the average conversion rate in the industry is twice higher than what you have, if inefficient pay per click solutions are wasting your valuable time and money, than you need to get to work and optimize your landing page. Landing pages are [...]Show More Summary
The other day I saw this item claiming that “marketers using video in email have increased their click-through and conversion rates, and are generating forty percent higher monthly revenue than those that do not use video.” 40% higher revenue. Sounded like the usual vendor study designed to generate business leads. It was actually simply a [...]
image credit: ShutterStock One of the fastest ways to boost profits is to turn your attention away from traffic for a while and start thinking about your conversion rate. If you’re like most sites on the web, you’re throwing a lot of sales out the window by making some simple mistakes or missing a few key pointers. [...]Show More Summary
For the past few years man has broken his conversation with the nature and has kept himself busy in growth and development. Unknowing the need of growth, man is using resources at a rate which earth is failing to replenish. With this...Show More Summary
Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles. But does it deliver? According to many accounts, it does. Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. Show More Summary
By Ploutos: When fixed income professionals think about a stress scenario that features a sharply higher yield curve, the conversation turns to 1994. In January 1994, the U.S. economy was thirty-four months into an economic expansion following the 1991 recession. Show More Summary
Texas Representative Steve Stockman had some fun at the expense of both the NSA's surveillance programs and MSNBC's lackluster ratings on Saturday, tweeting "At this point, the only way to prevent people from hearing your conversations is to have them on MSNBC."
South Carolina’s Jadeveon Clowney is the main topic of conversation when anyone talks about the 2014 NFL draft. Main-stream draft analysts like ESPN’s Mel Kiper Jr. and Bleacher Report’s Matt Miller have him ranked as their top rated player. Show More Summary
We all want our website to be user friendly. But you don't get there without constant analysis and optimization. Here's how the Visitor Flow reports within Google Analytics can help you determine the complexity of your website to the average user.
While the term, “website conversion rate” may not seem sexy, it’s the most important online statistic to track. You see, website conversions happen when visitors follow your call to action, whether that’s a sale, a contact, a newsletter sign-up or something else. One of the primary goals of your website is to drive action. One [...]
Fluor Announces Adjustment of Conversion Rate for 1.5% Convertible Senior Notes Due 2024 IRVING, Texas--(BUSINESS WIRE)-- Fluor Corporation ( NYS: FLR ) announced today that the conversion rate applicable to its outstanding 1.5% Convertible...Show More Summary
Funny man Steve Martin is selling his mansion in St. Barts for € 8.75 million, or $11.4 million at today's conversion rates, according to celebrity real estate blog The Real Estalker. The home — known as Villa Au Soleil — is situated on the hills of Lurin with a 180-degree panorama view of St. Show More Summary
Location-based mobile marketing promises the sky: high conversion rates, surgical targeting, and rich consumer profiles. But does it deliver? According to many accounts, it does. Not surprisingly, retailers, brands, and agencies are scrambling to hone their location-based approaches. Show More Summary
Without doubt, LinkedIn is the best social medium for B2B companies. The social network has a visitor-to-lead conversion rate of 2.74%—outranking Facebook and Twitter by nearly threefold.