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Three Big Mistakes You Could be Making with Your Customer Loyalty Program

You've got a customer loyalty program but that doesn't mean it can't be used incorrectly. Check out these mistakes you could be making.

Amazon launches Prime membership in India

In an attempt to increase customer loyalty in its fastest-growing market, Amazon has launched its Amazon Prime membership programme in the country. SEE ALSO: Amazon will invest $3 billion in India, its fastest-growing market: Jeff Bezos Amazon...Show More Summary

Macy's Makes Rapid Advances In Technology

Many fashion ideas are short lived. The innovative technology Macy's is experimenting with, especially an artificial intelligence tool it is set to test that will help customers in stores, has the promise to improve customer loyalty and distinguish the chain from its competition.

A New Twist on Digital Customer Loyalty: Investment Set to Surge

There’s some new information out from CrowdTwist, an industry leader in comprehensive and patented multichannel … The post A New Twist on Digital Customer Loyalty: Investment Set to Surge appeared first on Mobile Marketing Watch.

VizExplorer, House Advantage Announce Strategic Technology Partnership

VizExplorer, a provider of operational intelligence solutions for the gaming industry, and customer loyalty strategy … The post VizExplorer, House Advantage Announce Strategic Technology Partnership appeared first on Mobile Marketing Watch.

3 Simple Ways to Boost Loyalty Program Engagement With Social Media

A loyalty program is a great way to nurture current customers and increase sales, and social media can be a great companion tool for such an initiative.

One Hotel Truly Recognizes Loyalty — Even When You’re Not Paying Them a Cent

I often write that in loyalty, I am not my rate or my fare. I am either a valuable customer or I am not, and the way I'm treated should be the same on every single trip -- whether I'm on an expensive walkup ticket for work during the...Show More Summary

Galaxy S7 Defeats iPhone 6S Ahead Of Samsung's Titanic Battle With Apple

Samsung's Galaxy S7 family has outsold Apple's iPhone 6S family in the US mobile market. That's the claim made by Kantar Worldpanel's latest report. Apple can take comfort from the customer loyalty numbers, but it will mean much more to Samsung as DJ Koh works to restore the company's income and revenue from mobile hardware.

IBMVoice: How To Deliver Personalized Travel Experiences Using Cognitive Computing

The travel industry has kept track of loyal customers and rewarded them with discounts and offers for years. Traditional loyalty programs, however, are no longer enough.

A Hotel Club Lounge Elite Members Can Access Without A Stay

I tend to think that a lot of airline and hotel loyalty programs are too transactional. In other words, if a business feels that you're a loyal customer and worthy of a certain status (using whatever metric they decide), it would beShow More Summary

How to use your shipping strategy to boost customer loyalty

In today's competitive marketplace, great products and a beautiful website aren't enough anymore. To build a loyal customer base, businesses need a comprehensive, smart shipping strategy that gets goods to stores and customers on time...Show More Summary

Brand Love: 4 Ways to Create Customer Loyalty

By Michael Heyne What do TOMS Shoes, SoulCycle, Apple, and YETI Coolers have in common? Each of these companies has a powerful cult following of devoted customers ready to talk about the brand to anyone who will listen. Leaders in their...Show More Summary

Maritz Motivation Solutions Releases Guide to Customer Loyalty

Maritz Motivation Solutions, one of the leaders in providing consumer loyalty programs to U.S. and … The post Maritz Motivation Solutions Releases Guide to Customer Loyalty appeared first on Mobile Marketing Watch.

How This Startup Is Using Customer Data To Deliver A Personal Touch

FiveStars unique approach to loyalty is helping local businesses turn every transaction into a relationship

7 Ways To Make Sure Your Customers Stay Loyal

Customer loyalty is important, and the only way to keep customers loyal is to provide them with a great customer experience. A lot of things are changing digital marketing, and the experience economy is just one of them. This guide is...Show More Summary

Setting Up Shop: How Segmentation Speaks to the Functional and Emotional Needs, and Buying Tendencies of Varied Shoppers

Contributed by Vince Guzzi of Watt International.  While the crusade to win the hearts, wallets and loyalty of customers is sometimes waged based on price, store location, or superior product offerings, often, winning the battle comes down to more emotional factors – a matter of demonstrated care and consideration for a customer’s unique shopping needs. Simply put: […]

News: Walgreens adds digital coupons to Apple Pay

4 weeks agoTechnology / Mobile : iLounge

Customers who have their Walgreens loyalty card synced up with Apple Pay can now save digital coupons to be used at the checkout. Coupons can be found through the store’s website or in its iOS app, then saved to the customer’s loyalty card. Show More Summary

Why Goodwill Is Essential To The Survival Of Every Business

Organisations know that building goodwill and loyalty among customers is important to their businesses in the long run. But how many of them actually do anything useful about it? Bogged down by a stubborn commitment to existing roadmaps...Show More Summary

Chipotle launches rewards program to bring back customers

(Reuters) - Burrito chain Chipotle Mexican Grill Inc said it will launch a limited-period loyalty program, betting on a strategy it had previously shunned, to lure back customers after a string of food safety lapses last year. The three-month...Show More Summary

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