This story was delivered to BI Intelligence "Payments Briefing" subscribers. To learn more and subscribe, please click here. New data from the 2016 KPMG Consumer Loss Barometer finds that security and data breaches could have a lasting...Show More Summary
Whether running a global company or launching a small business, successful entrepreneurs understand the importance of building customer loyalty.
Most retail banks recognize that customer loyalty is crucialto their business. But knowing which investments to make and where to focus management time and effort is not always straightforward. Consumers' perceptions of their banking experiences point the way. A Bain & Company survey of14,812 retail bank customersrevealed that mundane, everyday banking [...]
VideoBy Chris Brahm, Aaron Cheris and Lori Sherer Big Data analytics tantalize with the promise of nearly automated customer experience programs. Just tune the latest analytics software to your customer interactions and to social media sites, the pitch goes, and you can track and analyze how customers behave, as well as [...]
NEW YORK (Reuters) - Citigroup Inc and AT&T Inc have ended their litigation over the latter's use of the phrase "AT&T thanks" on a customer loyalty program, which the bank said was too similar to its trademarked "thankyou." In a joint...Show More Summary
Walgreens today said Android Pay users can now incorporate their Walgreens Balance Rewards membership with the Google mobile payment service. Adding the loyalty account to Android Pay gives Walgreens customers the ability to earn points...Show More Summary
In the race to win a loyal customer, you should give them a head start.
By Michael Spencer. With a rising recognition of the importance of customer loyalty, independent retailers are adopting mobile strategies to improve their customer experience. If the customer experience is everything, retention is the metric that really matters. Show More Summary
You’ll probably never guess which U.S. airlines topped a recent survey that sought to discover which carriers “get” their customers the most and, as a result, generate the greatest loyalty among its customers. Nope, it’s not Southwest. For more than four decades the Dallas-based discounter has cultivated an almost cult-like following [...]
Image Source To win customer loyalty and strengthen hold in online marketing, it is necessary to follow latest marketing strategies that can instantly grab the attention of the customer. Offering discounts and special coupon codes are...Show More Summary
NEW YORK (Reuters) - A federal judge on Thursday rejected Citigroup Inc's bid for a preliminary injunction halting AT&T Inc from using the phrase "AT&T thanks" on a customer loyalty program, which the bank said was too similar to its trademarked "thankyou." U.S. Show More Summary
CVS Health today is launching its own mobile payments solution that will allow customers to pay for products, pick up prescriptions, earn ExtraCare loyalty rewards, as well as pay – just by scanning the barcode in the CVS mobile app....Show More Summary
The retail industry is an environment of Big Data just waiting to be exploited. It’s all there, from data related to real-world store sales and traffic, to customer loyalty engagement and social media sentiment, to supplier transaction information and even sensor findings from devices that monitor things like product temperatures. Show More Summary
Cannabis customers receive recommendations, "Like Amazon gives"
Is your customer loyalty program meeting consumer expectations? We recently conducted a study of North American consumers to find out what they felt about loyalty programs. The following insights may surprise you. Read the full article at MarketingProfs
Done right, customer loyalty programs can be hugely profitable for a business. Done wrong, they can be disastrously costly and counterproductive. Are you committing these five mistakes? Read the full article at MarketingProfs
By Erik Huberman With most industries, customers tend to gravitate toward their preferred brands, but not with air travel. In fact, loyalty doesn't hold much sway with travelers: Only 22 percent of fliers even care if a preferred airline shows up in their booking options. As the CEO of a successful marketing agency, I fly a lot. Show More Summary
Traditional customer loyalty programs aren't a good fit for today's fickle consumers. Check out these essentials for a modern customer loyalty program. Read the full article at MarketingProfs
You've got a customer loyalty program but that doesn't mean it can't be used incorrectly. Check out these mistakes you could be making.
In an attempt to increase customer loyalty in its fastest-growing market, Amazon has launched its Amazon Prime membership programme in the country. SEE ALSO: Amazon will invest $3 billion in India, its fastest-growing market: Jeff Bezos Amazon...Show More Summary