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Trend Results : Digital Content NewFronts

Blog Post Results (1-20 of 91)


Ran Harnevo On AOL’s Video Strategy And The Web’s “Massive Wave” Of Original Content

We're a few weeks away from the Digital Content NewFronts, where the big online companies pitch their upcoming programs to advertisers. So it seemed like a good time to sit down with Ran Harnevo, AOL's president of video, to talk about the company's plans, and about broader trends in the industry. Show More Summary

PBS Digital Studios, Endemol Beyond Added To Newfronts Lineup

5 days agoWeb / Web Videos : Tilzy.TV

In February, the IAB announced the 21 online video companies who will present at the 2014 Digital Content Newfronts, which will take place between April 28-May 8 in New York. With fewer than three weeks to go until the event, the IAB...Show More Summary

Yahoo Wants Its Originals To Rival The Quality Of Netflix And Amazon

last weekWeb / Web Videos : Tilzy.TV

With Digital Content Newfronts just weeks away, Yahoo's original programming plan is coming into clearer focus. Most recently, sources familiar to Yahoo's plans have told the Wall Street Journal that the company plans to order a quartet...Show More Summary

YouTube To Make Reserve Best Space For Advertisers Who Buy In Advance

2 weeks agoWeb / Web Videos : Tilzy.TV

We're less than a month from Digital Content Newfronts, during which online video platforms will flock to New York to sell advertising space to marketers. It's a busy time for advertisers, and YouTube is anticipating it by making some concessions to its buyers. Show More Summary

IAB Announces Schedule For Digital Content Newfronts 2014

2 months agoWeb / Web Videos : Tilzy.TV

Last year, 18 media companies flocked to New York City to pitch advertisers on their upcoming programs during the Digital Content Newfronts. The Newfronts are our annual look at content on the horizon and usually feature plenty of big announcements. Show More Summary

MCNs Want Advertisers To Know There’s More To Them Than Just YouTube

2 months agoWeb / Web Videos : Tilzy.TV

Last year, multi-channel networks like VEVO and Alloy Digital pitched directly to advertisers during the yearly Digital Content Newfronts, the web version of TV's upfronts. According to a report in TheWrap, more MCNs are planning presentations...Show More Summary

DigitasLBi, Razorfish Buy $100 Million Of Google Ad Inventory For 2014

5 months agoWeb / Web Videos : Tilzy.TV

The 2014 Digital Content Newfronts are still a long ways away, but a pair of Publicis Groupe agencies have already committed nine figures to Google's advertising stock. Razorfish and DigitasLBi have bought $100 million of display advertising...Show More Summary

Alloy Digital Partners Two Upcoming Series With GroupM

7 months agoWeb / Web Videos : Tilzy.TV

Alloy Digital has found a buyer for two of the web series it showed off during the most recent Digital Content Newfronts. The multi-channel network has partnered with advertising media company GroupM, which will find brand partners for...Show More Summary

There's A Major Shift From TV To Digital Video Ad Spending

Bad news for the TV industry. After polling 5,000 advertising executives attending the Interactive Advertising Bureau's Digital Content NewFronts, the IAB found that 75% of U.S. senior executives plan to shift their budgeting from television to digital video ads. Show More Summary

Yet Another Study Confirms Shift of TV Ad Dollars to Digital

8 months agoMarketing / Advertising : Adrants

Grace Park Knows the Deal In early May, the IAB held its Digital Content Newfronts. And today, it has released an attendee survey providing some insight into the digital upfront marketplace. The survey revealed one in three buy-sideShow More Summary

Anthony Anderson Eats Everything In Delicious-Looking AOL Series

9 months agoWeb / Web Videos : Tilzy.TV

When actor Anthony Anderson took the stage at AOL's Digital Content Newfronts to promote his upcoming show, Anthony Eats America, he described how his family's undeniable love affair with food has made him a champion of all things culinary. Show More Summary

iJustine Is Hardwired In New AOL Series

11 months agoWeb / Web Videos : Tilzy.TV

AOL has been steadily rolling out its new slate of web series since it announced 15 of them at Digital Content Newfronts. One of the most intriguing options (at least from our perspective) is now live, as the first episode of Hardwired,...Show More Summary

ABC Is First Network To Provide Mobile Live Streams For TV Stations

11 months agoWeb / Web Videos : Tilzy.TV

Online video platforms took center stage in New York at Digital Content Newfronts, but now, two weeks later, the big boys are taking their turns to show what they can offer, with television upfronts in full swing. One of the more interesting...Show More Summary

New CNET Series Reveals Nelly Is Pretty Good At Video Games

11 months agoWeb / Web Videos : Tilzy.TV

CBS Interactive's presentation at Digital Content Newfronts made particular note of CNET, which is expected to roll out several new series over the next few months. Now, one of those shows, Hooked Up, has debuted, with rapper Nelly as the first guest. Nelly meets with Hooked Up's host, Kevin Frazier of Yahoo's omg! Insider. Show More Summary

Crackle’s Originals To Continue To Meld TV And Web Models

11 months agoWeb / Web Videos : Tilzy.TV

Crackle was one of the last platforms to give its pitch to advertisers at Digital Content Newfronts. Eric Berger, who serves as GM for the Sony Pictures Entertainment property, announced a few new original programs, the renewal of aShow More Summary

The NewFronts Are Already Generating Deal Flow, Just Not How You Think

11 months agoWeb / Web Videos : Tilzy.TV

The success of the Digital Content NewFronts will be determined by deal flow. Media experts and analysts are expecting the high-profile events put on by multi-media congloms and new media distributors like Aol, Yahoo, Hulu, Microsoft,...Show More Summary

Vevo (Plus Carly Rae And Kendrick) Celebrate Music At Newfronts

11 months agoWeb / Web Videos : Tilzy.TV

VEVO kept its Digital Content Newfronts presentation short and sweet, touting the broad appeal and shareable nature of music. The multi-channel network hyped its current original programs (without announcing any new ones) and brought...Show More Summary

Conde Nast To Turn Six More Magazines Into Online Channels

11 months agoWeb / Web Videos : Tilzy.TV

Media company Conde Nast made headlines back in March when it created YouTube channels based around two of its publications, Glamour and GQ. At Digital Content Newfronts, Conde Nast revealed its plan to turn at least six more magazines...Show More Summary

What Begins with a Click: YouTube At the NewFronts

Yesterday, YouTube took the stage at the Digital Content NewFronts in New York and instead of announcing a long list of new ventures (as most other media companies did), they declared that they were already where they wanted to be. Google executive chairman Eric Schmidt said, “The future is already here. When I started, there [...]

CBS Interactive Newfronts Presentation Focuses On Web Companions

11 months agoWeb / Web Videos : Tilzy.TV

Much like the other three major TV networks, CBS' online video strategy is centered on web companions for its popular TV shows. At CBS Interactive's Digital Content Newfronts presentation, network execs discussed new companions as well...Show More Summary

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