Nick is the founder and CEO of Delmondo and Content Marketing Manager at Percolate. He works with brands and startups improving their digital marketing and social media strategy, focusing on branded content. He put the first Instagram Video on TV for Oprah and is a frequent speaker and writer. Show More Summary
This post was originally published on The Content Marketeer Creating a steady stream of content that speaks to buyers and propels them toward purchase isn't always easy. Even if you have processes in place for understanding the content...Show More Summary
Yahoo today announced a refresh to its iOS application that adds more imagery and content from across its properties. Yahoo says the app is more visually engaging and makes it easier to access articles, polls, and blogs from its digital magazines, such as Yahoo Autos, Yahoo Sports, and others. Show More Summary
The Yahoo app for iPhone is getting a new look today that the company says puts a bigger focus on magazine content with “beautiful images and engaging features that make content from our ten digital magazines even more fun.” New features included in the redesigned app to make the magazine experience more interactive include […]
Two Obama campaign digital strategists are reportedly in contention.
Some closure in the ongoing story of retail giant Tesco offloading its digital content effort blinkbox. Assets from blinkbox Books — specifically customer accounts and existing e-book libraries — are being picked up by Kobo, the e-book division of Rakuten. Show More Summary
Anews allows news media companies to expand their reach, acquire new users for free, and increase digital ad revenues. The technology provides each reader with a personalized view of content from news agencies, magazines, blogs and social networks.
Nothing takes value out of a product faster than DRM. Digital rights management has expanded into places where no "digital rights" should exist. What once was something clumsily inserted to "protect content creators" has now become a...Show More Summary
With the emergence of online video stars that rival traditional Hollywood celebrities in popularity and influence, it’s no surprise brands are turning to digital platforms to reach consumers. But with fans spread across YouTube, Instagram, Vine, Twitter, and Facebook, it’s harder than ever to manage and measure the impact of these brand messages. Show More Summary
The Electronic Freedom Foundation just issued an outline for how it plans to take down the National Security Agency and get people to protect their digital content.
Consumers who lamented the cancellation of Apple's long-running "Single of the Week" program can once again fill their digital entertainment centers at Apple's expense, as the company has added a new "Free on iTunes" section with musical tracks and television episodes.
Apple has obtained a patent that could enable music and video sharing and along with other features by adding a new layer of digital rights management (DRM). "The systems and methods provide an encrypted copy of a digital content unit...Show More Summary
Please post YOUR nonprofit marketing job here Communication and Digital Content Manager Global Green USA (Santa Monica, CA) Communications Director Americans for Tax Fairness (Washington, D.C.) Communications Director In Defense of Animals...Show More Summary
Digital marketers have known for some time that video is an essential part of the marketing mix: 76% of B2B companies use video as a content marketing tactic. Video is also an important part of a social media content strategy. After all, YouTube is the second most popular search engine after Google and Facebook has more than 1 [...]
Microsoft takes the next step to putting digital content in your life.
Social magazine platform Flipboard, which lets users aggregate content from multiple sources into a personalized digital publication, has launched a new ad format. Read More
Visual communications is quickly becoming the norm for distributing timely content throughout the corporate enterprise, enabling organizations to take advantage of digital signage to deliver both internal and external communications in compelling ways.
On the heels of backing the likes of BuzzFeed and Genius, Andreessen Horowitz is putting more money into digital content, this time with a technical and B2B angle. The VC is leading a $40 million round of investment in Stack Exchange,...Show More Summary
This is a guest contribution from Kelsey Libert from Fractl. The good news: Content is here to stay as a digital marketing powerhouse, giving marketers more opportunities than ever to tune their SEO goals for every stage of the buying cycle. The bad news: The boom in content marketing has resulted in a veritable avalanche of [...]Show More Summary
How many times has traditional media been pronounced dead in the past decade? We’ve lost count, right? While there is no denying that TV, newspapers and radio have lost a ton of ground to digital, the fact of the matter is traditional media still matters. Even to digital marketers. In fact, some marketers are finding that [...]