You may or may not have heard the term “geo-blocking” before, but there’s a high probability you have experienced it at least once. For the uninitiated, it’s the practice of locking digital content to a specific region, blocking anyone located elsewhere from accessing that content. Show More Summary
By tying digital content to geographical coordinates, Aireal can bring AR into just about any physical location.
AOL will begin distributing Fox Sports video content, including game highlights and material from @TheBuzzer, Garbage Time and Fox Sports Digital Originals, the companies announced in an AOL blog post this morning. Fox covers Major League...Show More Summary
Further expanding its sports coverage, AOL today unveiled a multi-year video content partnership with Fox Sports. The new deal includes original Fox Sports digital properties like @TheBuzzer and Garbage Time, game highlights and theShow More Summary
11 On one hand, they were among the first to make exclusive and live content available via apps and digital platforms. On the other hand, on the over the top front, they are currently limited to Hulu Plus and Sony Vue. Perhaps, then, they are using BET NOW as a litmus test for moving forward with livestreaming. Show More Summary
The Big Apple is getting a digital content convention along the lines of Vidcon, courtesy of New York Comic Con creator LeftField Media and Streamy Awards creator Tubefilter. The first event will be held this fall. Stream Con NYC will be held at the Javits Center in New York City from Oct. Show More Summary
With consumer habits changing drastically in the digital age, media distribution has had to embrace the latest technologies to make sure it remains relevant to a one-click culture of instant gratification.
In today’s digital era, branded apps from leading banks to the most popular airlines have hundreds of thousands, if not millions, of opted-in consumers. In 2014, Chase reported having 17.2 million active mobile app users and TripAdvisor,...Show More Summary
A new study shows that watching content online instead of on TV is the new normal for young millennials and even younger Gen Zers. Just how much digital video are they watching? The average survey taker viewed 11.3 hours of free online...Show More Summary
You can't have marketing--digital or traditional--without solid content marketing.
On 26 March 2015, the Consumer Rights Act was granted Royal Assent. The Act, which will come into force on 1 October 2015, introduces a range of new rights for consumers, including replacement rights for faulty digital content. This is the first time in the UK that digital content has been specified in a piece […]
Wise men speak because they have something to say; fools because they have to say something. That's Plato. Simple words. Rich in meaning. As we look to the fourth annual Digital Content NewFronts, we can expect to see more rich content...Show More Summary
Sinclair Broadcasting says its going to invest in emerging digital technology and digital content companies through a new division called Sinclair Digital Ventures. The station group says SDV will “focus on companies with products or...Show More Summary
How to take your digital marketing to the next level.
One of the biggest names in sports is letting other publications tap into its digital audience. ESPN and content recommendation platform Outbrain announced Thursday that the two signed a multi-year, global deal. And, because Outbrain...Show More Summary
The rules of marketing are changing every day, but there’s one thing that remains constant: content marketing is king. It’s one of the most effective ways to attract, inspire, and nurture customers of all kinds. But the digital sphere is a noisy place to be. With so many resources available online, customers are turning to...
Transformation in any part of an organization is a task that very few manage with success. Managing change takes time and investment beyond the monetary. From board level approval through to emotional buy-in, the process can be long,...Show More Summary
Facebook doesn't just want media companies to publish content directly to its platform. The social networking giant wants to handle every aspect of their digital advertising needs. Facebook on Wednesday announced plans to take LiveRail--the Web video ad technology firm it acquired last year--and extend its capabilities to display and mobile advertising.
TheAudience, the entertainment-focused social media and digital content marketing company founded by Sean Parker, Ari Emanuel, and Oliver Luckett, is shutting down in the UK, sources have told Business Insider. Sources close to the company...Show More Summary
Mfonobong Nsehe writing in Forbes: Michael Akindele, a 30 year-old Nigerian, is a director and a co-founder of SOLO Phone, an experience-driven digital content and smartphone company focused on delivering the best content and services on the mobile platform to African consumers. Show More Summary