Fundraising -- and especially direct mail -- is largely a process of doing a lot of small things right. Most of them boring and unsexy things. But they can matter a lot more than the shiny objects everyone talks about. Which is why this...Show More Summary
Enthusem is a direct mail marketing solution that combines print and online marketing for hyper-personalized messaging and rapid turnaround...
by Angela Guess A recent press release states, “Stibo Systems, the global leader in Business-first Master Data Management (MDM) solutions, today announced that Mason Companies Inc., an Internet and direct mail catalog retailer recognized...Show More Summary
If it's still Friday (February 9) while you read this, you can still take my four-part online Moceanic course, 7 Steps to Creating Record-Smashing Direct Mail for $100 off. But hurry. As I post this, it's already Saturday in many parts of the world! So click over there as fast as you can. Show More Summary
This morning's post contained an error in the description of the deeply discounted cost of my upcoming Moceanic online course on direct mail fundraising. Here's how it should have been: Register before Friday (February 9) and get $100 OFF. Show More Summary
Easy way to send email on Azure with no mail server, using DNS MX and SMTP
Wait. Did I hear someone say Direct mail is dead? Again? Whoever said it, they need to stop! Because it just isn't true. While direct mail is more challenging than it used to be, it's still the largest and most dependable source of donated revenue here in the US, and in most countries that have a reliable postal service. Show More Summary
Secret blueprint? You bet! Next week, I'm offering a Moceanic FREE webinar called The Secret Blueprint for Direct Mail that Makes Donors LOVE to Give. Did you note I said free? What do you have to lose? I urge you to sign up! In theShow More Summary
Does asking for a gift hurt donors? To hear some fundraisers and consultants talk, you might think it does. In fact, some folks in our industry seem to equate a direct mail fundraising appeal with a slap in the face by a very ripe kipper: rude, painful, odoriferous, and just plain uncalled-for. Show More Summary
Maybe the smartest move I made in my fundraising career was joining the then-new Domain Group. At the time, I thought it was just slightly better pay and a shorter commute. (My commute included a half-hour boat ride across Puget Sound,...Show More Summary
As fundraisers, we often focus on planning and tactics: what five things are we going to do to raise $200,000 this year? How are we going to shift our direct mail strategy to find more mid-level donors? What’s our social media fundraising plan? Tactics are important. Strategy is important. We can’t ignore them: that’s why […]
We mention family often in our emails and direct mail updates to our members and supporters because, after all, that’s the whole point of the ISAA. This post Merry Christmas from the Idaho Second Amendment Alliance appeared first on AmmoLand.com.
Leo and I wrote two very different posts on the same day, World AIDS Day two years ago that went in very different directions. Both were true and relevant though somewhat diametrically opposed indicating another pivot point in this supermarathon trek… Read The post Love letters and Hate Mail To World AIDS Day appeared first on Towleroad.
When the phone rings and you can’t (or don’t want to) answer the call, you can send it directly to voice mail even if your phone is locked.
Following Arsenal’s convincing 2-0 victory against bitter rivals Tottenham Hotspur over the weekend, the club’s Twitter account came under fire for a tweet directed at a Daily Mail journalist. The playful tweet was of Mesut Özil, the Man of the Match on Saturday, sipping a cup of tea à la Kermit the Frog. Show More Summary
Lots of marketers these days have put all of their eggs into the digital basket. However, every good sales director knows that outbound lead generation, including direct mail, means more sales. The post Sell More with a Marketing Campaign That Includes Direct Mail appeared first on Business Opportunities.
Think about the last time you secured a really major gift, or completed an especially productive direct mail or email campaign. When you left the meeting or put the phone down or read the response data, what was your dominant feeling? Satisfaction at materially advancing your nonprofit’s mission? A warm glow from helping the donor(s) achieve […]
What's this? It's an outline for a fundraising message. Probably direct mail, possibly email. It's one of the secrets I'll reveal in tomorrow's free Moceanic webinar, Irresistible Communications for Great Nonprofits. Your chance to register...Show More Summary
Google is testing out a new Gmail feature that allows users to access third-party email accounts from its iOS app, putting the title in direct competition with other multi-account email titles including Apple's own Mail.
Today we’re chatting with Paul De Gregorio about what is called integrated fundraising campaigns. Campaigns that use direct mail, text messages, online ads, newspaper or TV or radio ads, in combination, as part of a plan that helps find new donors and engage people who are already primed to support your cause. The reason I... [Keep Reading]