Linkable content matters because of SEO. The more people the link to your content, the better you look in the eyes of search engine bots. If these bots see that this piece of content is being mentioned on many different websites, you’re going to get a higher ranking on a SERP.
When it comes to SEO (search engine optimisation), the best way to get people to visit a website is to provide great content. Keywords, linking and other tricks aside, content is still king. For some website owners, generating regular written content is just not their thing, and in those cases, professional article writing services may be an option. Show More Summary
Transcript Helen: Hello, it's Helen Overland from Search Engine people. I'm here today with Harley Finkelstein who's CPO of Shopify. Hi, how are we doing? Harley: Very well. Thank you for having me. Helen: Good, great. So I was wondering if you could tell me a little bit more about Shopify, about the platform and [...]Show More Summary
Search engines are still the number one place people turn when they want to learn something new or solve a problem. If you want your startup to attract and retain the level of attention it needs to survive, investment in SEO is a no-brainer. That said, SEO done poorly can end up doing more harm [...]Show More Summary
Every website has a list of Golden Keywords that they'd love to rank #1 across the board for. For instance, I'm sure Search Engine People would love to rank #1 for a keyword like SEO firm. The lifetime potential of that single keyword is enormous! With 201,000 searches a month, a site ranking in the [...]Show More Summary
Summary: Here are two websites that should be of interest to PR people, a growing number, who seek to optimize visits to clients' websites via search engine listings and rankings. Google's Penguin algorithm introduced last fall can be helpful to them, but also nasty if SEO techniques are abused.
Buffer Just for a moment, let us move away from how we, search optimizers, view search and look at it through the eyes of people who build search engines, shall we? Now, search engine developers usually strive to achieve 2 goals simultaneously: to understand the searcher intent and to provide the best possible answer to [...]Show More Summary
Providing viewers with relevant on-page content on long tail keyword focused pages has almost certainly become a critical search engine ranking factor. Post from: Search Engine People SEO Blog More Evidence That Content Is A Key Search Engine Ranking Factor -- Written by Randy Pickard, Internet Marketing Remarks
Not that many people were very concerned with link juice or the velocity at which new links are built five years ago, but today Search Engine Optimization (SEO) is a priority for CEOs and marketing teams on every continent. For some SEO is a way of life and they live by the updates. These experts have [...]Show More Summary
What are you doing to increase credibility at your small business? By Melanie Rembrandt Are people saying bad things about your small business online? Do negative comments appear at the top of the search engines when you do a search for your business name? Well, instead of sitting back and watching your sales and credibility decline, take action! Small [...]
Having a search engine optimized business website is a little bit like running a marathon, or writing a novel: Lots of people want to have the finished achievement, but don't look forward to the time and effort it would take to make it happen.
Summary: If you're running a business website, you know how important it is to be found on the top search engines. Because Google accounts for nearly 67% of the searches being performed within the U.S., it's no wonder that people have tried to figure out how to get their sites to index higher on popular search engine's return list. Show More Summary
Having something go viral or not is out of your control. But getting the ball rolling by making sure people WANT to share your material? That's easy. Here's exactly how. Post from: Search Engine People SEO Blog 11 Ways to Make Your Content Shareable in Social Media -- Written by Mandy Boyle, Mandy Boyle
Howdy, Search Engine People! A little over a year ago I wrote a post on some free SEO tools I use to get my work done (as well as revealing to the world that yes, I'll say it again, I love tools). As we all know, one year is about a million years in Internet [...] Post from: Search Engine People SEO Blog 5 More Free Search Tools I'm Loving Right Now -- Written by Ruth Burr,
Before saying yes, ask this. Post from: Search Engine People SEO Blog The One Question an SEO Should Ask a Client Before Accepting a Request -- Written by Leo Dimilo, Leo Dimilo
Learn how to reduce the number of people who click away from your site. Post from: Search Engine People SEO Blog How To Bring Your Bounce Rate Down -- Written by Robert Tyson, The Tyson Report: Internet Marketing For Small Business
by Stoney deGeyter I've long advocated a common-sense approach to algorithm chasing with SEO. What most people don't understand is that with today's algorithms, there is almost no such thing as a top search engine ranking. There is simply exposure. Show More Summary
Liking brands on Facebook can be fun. Learning from brands on Facebook even more. 5 top brands, 5 lessons to take to heart. Post from: Search Engine People SEO Blog Five Facebook Lessons From The Top Brands -- Written by Kristy Bolsinger, Social Media Blog
When it comes to search engine optimization, or SEO as it’s more commonly known, the biggest mistake digital marketers make is focusing solely on one tactic. “Blog, blog, blog!,” “We need links,” “The website, people!” In channeling all your efforts into one of these activities, you optimize that area only at the expense of all the others.
The story told online by your search results is your personal brand. Here is how to write it yourself. Post from: Search Engine People SEO Blog 7 Step Blueprint To Personal Branding -- Written by Gabriella Sannino, Level343 Blog