In the last post, we took an in-depth look at Google’s Panda and Penguin updates and how they have impacted on search rankings for businesses. Whilst we established that using black hat SEO techniques is likely to result in a site becoming penalized, we didn’t look at what’s known as gray hat SEO. Gray hat [...]
SEO might sound scary to many bloggers whose sites where penalized by Google Panda or other updates. But does it mean that SEO is dead? The debate has been going on; a set of website owners said that they were [...] Be the first to comment... Related...Show More Summary
SEO has always been a tricky business, not only do experts have to spend time on researching keywords and following the best practices, they have to be prepared for the changes which search engines inevitably put into place. Last year saw search giant Google make two major algorithm updates — Panda and Penguin — that saw many [...]
It is coming up to a year ago now that we were employed by a big company here in the United Kingdom to recover their website from a crash in Google rankings following the Penguin update. On 17 April 2012, their website was hit by the Google Penguin update. Unsurprisingly, their traffic plummeted, losing more [...]Show More Summary
They called it Google Panda update #25, and it was meant to be possibly the last announced update which striked on March 15, 2013, after...
It’s been more than two years since Google released Panda and nearly a year since the debut of the Penguin update. In that time, we’ve seen some massive changes in how search results are tabulated and presented to the general web-browsing public. SERPs have become more intuitive, user-friendly and in some cases unnervingly anticipatory. As [...]Show More Summary
Google Panda represents one of the most significant changes to how companies manage their SEO, and for all the panic and drops in site rankings it caused, Google should have chosen a more aggressive animal. The adjusted algorithm was...Show More Summary
Since the Google Penguin and Panda updates, a lot of SEOs finally have realized that ranking a website in the long term is not just about building a large number of links. It’s also about creating high-quality content that will attract links naturally over time. However, one type of content that still is underutilized in [...]
You can expect another Google Panda update to roll out this Friday or Monday, according to Google’s Distinguished Engineer Matt Cutts. Also, Cutts has revealed that Google is working on a significant change to the Penguin algorithm.
At SMX West Google’s own Matt Cutts has told attendees to get ready for further updates to the updates, so to speak, as Penguin and Panda search algorithm changes are on tap and link networks should be soiling themselves ahead of Google’s further attempts to make them go away. Search Engine Land‘s Barry Schwartz reports [...]
In a constantly changing SEO landscape, it is important to remain up-to-date with the changing practices and strategies of optimization. Every year, search engines like Google introduce new updates in the SERPs, thereby widely affecting the rankings of the various websites, most commonly by dropping ranking.
This guest post is by Jeff Foster of WebBizIdeas. Just as low-level article directories (ezinearticles, articlesbase, and others) got hurt by Google’s Panda Update in 2013, I predict that Google will hurt sites abusing guest blogging in 2013. I don’t feel guest blogging is bad, nor that all bloggers who do it will be penalized [...]Show More Summary
Google’s Panda update has changed the rules. Ecommerce businesses are now forced to think like traditional websites and focus on content. SEO is now paramount, and it all begins by understanding that thin content is a problem that needs a solution.
2012 was a big year in SEO. Google applied a new update – Penguin – as well as continually improving last year’s Panda update, causing many changes to the search results. Google’s aim was as it always is: deliver the most appropriate and high quality sites to the end user carrying out the search. Show More Summary
Beware the Panda. According to a tweet from the official @Google Twitter account this morning, a new data refresh is rolling out today. This update, according to the notice, should only affect 1.2 percent of English language queries...
If you have created a WordPress blog in the last two years, or are running an established blog, you may have been caught in the crossfire of the ever-updating ever-changing Google algorithm. Especially the Panda and Penguin updates have caused quite some havoc among webmasters, with some quitting their blog outright after trying everything in [...]Show More Summary