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Apple reveals 3 new Apple Watch ads focused on fitness, music, and travel apps

Apple today, just a week after debuting a new set of videos showcasing Apple Watch, has revealed three new TV advertisements showcasing the various apps of the Apple Watch. The first video, seen above, showcases the music applications that Apple Watch supports. Apps showcased include ones such as Shazam, Instagram, and Apple’s own Music app. […]

Apple debuts new web campaign to accompany ‘If it’s not an iPhone’ ads

Following up on its newest TV ad campaign, “If it’s not an iPhone,” Apple has launched a new web page dedicated to explaining what sets its smartphone apart from the competition. The page is titled “Why there’s nothing quite like iPhone,” and breaks down many key features, like iMessages, the camera, and the built-in security […]

NFL launching new Game Pass subscription service for devices including Apple TV

NFL fans looking to get their pro football fix without being connected to cable or satellite service will soon have a new option to watch games. As you might expect, however, there is a catch. The new and improved Game Pass service will...Show More Summary

Why All Signs Point to Apple Working on a Car

There has been a lot of speculation lately about what Apple’s next big product could possibly be. There are rumblings of a new Apple TV being in the works of course, and a streaming television service too. We all know that there will...Show More Summary

Apple has a clever idea that could make Apple TV a lot better (AAPL)

Apple is exploring ways to make the Apple TV experience much more personalized, according to a new patent application. The document, which was published on July 23, details a system that would allow you to log in and out of an Apple TV with just your fingerprint. Show More Summary

News: Apple planning Touch ID Apple TV remote?

6 days agoTechnology / Mobile : iLounge

While Apple has been expected for some time to release a new Apple TV with a remote that would reportedly incorporate a touchpad, a new patent revealed by Patently Apple suggests that Apple may be looking to go a step beyond a simple touchpad with an integrated Touch ID sensor. Show More Summary

Touch ID will let your Apple TV know which family member is watching

Apple could opt to include a Touch ID fingerprint sensor in its new Apple TV remote, according to a patent application published today. Unlike the iPhone and iPad, however, this sensor wouldn’t be used for unlocking your device, but rather … Read more ›

Ask LH: How Much TV Input Lag Is Too Much?

Dear Lifehacker, I am currently in the market for a new TV. The new TV will be used for gaming, Blu-ray movies, watching TV and movies on Apple TV and watching Netflix and other streaming services. One big thing I’m finding hard to get my head across is input lag. Show More Summary

Apple slyly trolls Android with new ‘If it’s not an iPhone’ ad

Apple has a new TV ad out for the iPhone and this time it’s taking an indirect shot at its biggest competitor: Android. As part of the If it’s not an iPhone series of ads, the new 30-second commercial is all about the apps. Without the App Store, the iPhone, iPad and iPod touch would be pretty much useless. Show More Summary

Report: Apple Wants to Create New Streaming TV Channels From Studio Library TV Product. Competition for Broadcast Diginets?

As part of its upcoming streaming TV service Apple wants to create “a new free-of-charge channel concept created from, say, library stock,” reports our good friend, media reporter Claire Atkinson in the New York Post. The story adds, “Apple could...

Local network affiliates want a say on Apple’s new TV service

We’ve been hearing more and more about Apple’s new TV service which supposedly will include the big four broadcast networks, ABC, CBS, Fox and NBC as well as ESPN. Originally, Apple wanted the networks to get the rights to not just their...Show More Summary

Apple Makes Move To Dominate Cable TV With New Streaming Service

Now that Apple has successfully launched its music streaming service Apple Music, the company is moving on to the next thing on its list for world domination – cable TV. The Cupertino-based company is pushing to release its very own Apple streaming TV service by fall. Show More Summary

New TV ads for Apple Watch focus on tourism, fitness, parenthood

Apple on Thursday debuted four new TV ads for the Apple Watch on its official YouTube channel, continuing a strategy of depicting the device in realistic scenarios.

Apple Watch’s new ads focus on travel and fitness

Apple continued its marketing blitz for the Apple Watch today with four new TV ads that highlight how useful the new wearable is for fitness freaks as well as travel junkies. Two of the clever new ads titled ‘Beijing’ and … Read mor...

TV Affiliates New Best Friend: Apple’s Forthcoming Streaming Service

The broadcast networks “are close to having the right to negotiate with Apple on behalf of their affiliates, “ reports our good friend Claire Atkinson in the New York Post. The story continues, “Those affiliate groups, which include Tribune and...

Apple is making a big move in its plan to kill cable, report says (AAPL)

Apple is expected to debut its own streaming TV service this fall, and a new report from The New York Post suggests the company is in the process of overcoming one of its biggest hurdles in doing so. One way Apple hopes to differentiate itself from other streaming TV services is to offer content from local networks. Show More Summary

News: Apple progressing in TV service negotiations, aiming for fall debut

2 weeks agoTechnology / Mobile : iLounge

Apple’s negotiations to add all four major broadcast networks to its proposed streaming TV service are gaining momentum, the New York Post reports. Sources say ABC, CBS, NBC and Fox are close to gaining the rights to negotiate on behalf of affiliate stations to deliver local live TV feeds to users of Apple’s subscription TV service. Show More Summary

Talks with major networks for Apple streaming TV service making rapid progress - report

After being mired for months, talks with major networks regarding an Apple streaming TV service are finally making major advancements ahead of an anticipated launch this fall, according to a new report.

Apple Enlists Networks to Negotiate With Local Affiliates in Streaming TV Talks

Apple's discussions with ABC, CBS, NBC and Fox for its much-rumored streaming TV service are gaining momentum, according to the New York Post. The report claims that Apple has enlisted networks to negotiate with local TV stations onShow More Summary

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