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3 Convincing Scientific Reasons to Sleep Naked

Bored with your raggedy old pj's? Need to spice things up in bed with your other half? Just like the way the covers feel? Sleeping naked might be just what you're looking for. Then again, all of this might gross you out beyond belief, and who could blame you for ... More »

Spice Girls Fever: ‘Wannabe’ Gets A New Life With A Feminist Remake Amid Reunion Announcement

The Spice Girls song, “Wannabe,” just turned 20 years old, but it’s now being used to convey a modern day message. Two decades after the ’90s girl group broke out with their 1996 hit and became international pop stars, the song is being used as part of a campaign for girl power. Show More Summary

Wilmer Valderrama Is 'Very Good' After His Split with Demi Lovato!

Wilmer Valderrama is all smiles while attending Old Spice’s Right Hair Wrongs event held at Sharps Barber and Shop on Thursday (July 7) in New York City. “I thank my dad for introducing me to @oldspice,” the 36-year-old actor captioned with his Instagram post. “I am excited to partner with the brand to help guys [...]

Wilmer Valderrama Reveals How He's Doing Since Calling It Quits With Demi Lovato!

Wilmer Valderrama is sticking his head in his work — and insists things are "very good" following his unexpected split from Demi Lovato! Speaking with E! News at his Old Spice's Right Hair Wrongs event this week, the 36-year-old actor gave an update on his life now that he's single — and no, it doesn't sound [...]

The Sly Joke That Helped Isaiah Mustafa Land His Iconic Old Spice Ad

Look down. Back up. Where are you? Seven years ago, Isaiah Mustafa would have answered that question with, “Bartending, mostly.” Like many of his bartending coworkers, Mustafa was also a self-described “struggling” actor. Then, a life-changing...Show More Summary

Old Spice Is At It Again With Another Video Game. It's Incoherent Madness

Watch the video. Then read this. Watch the video again. Then read this. Now, go watch… OK, OK, I think that’s quite enough. This isn’t the first time the flagrant fragrance Old Spice has employed games as a marketing tool and going by its latest effort Old Spice Youland, it likely won’t be the last. More »      

Old Spice Made A Video Game That's Every Bit As Crazy As Their Commercials

3 weeks agoHumor / odd : Neatorama

You know those insane (and utterly hilarious) Old Spice commercials starring Terry Crews and that other guy who's not Terry Crews, the ads where Terry is constantly shirtless and yelling? Well, now they're more than just an amazing advertising...Show More Summary

You NEED To Play the New (and Highly Insane) Old Spice Video Game Right Now!

What can I even say about this?! We all know Old Spice has gone rather “comically insane” in their ads over the last few years, and this all seems to be reaching an apex with a batsht insane video game that only shows you how much MORE insane Old Spice is than you had already […]

2 New Old Spice Guys Kick Off Hilariously Weird 'Smell 'Em Who's Boss' Campaign

After so many years of its signature quirky advertising, it's tempting to think of the Old Spice work as dated. But then "Rocket Car" plays for a full house at the Cannes Lions Film awards, to the absolute delight of the crowd, and you...Show More Summary

Spice Up Your Workouts By Going Outside

When you think about working out, your mind is probably flooded with images of squats, lunges, burpees, and treadmills. If you are like me, these thoughts make you cringe more than a little. The same old boring workout routine is one of the main motivation killers out there. Show More Summary

This may be the most crazed YouTube ad you've seen all year - CNET

Technically Incorrect: For reasons best known to itself, Old Spice decides to out-bizarre itself. And, indeed, the whole Web.

Women View Men Who Wear Deodorant As More “Masculine” According To Science Which Is Always, Always Right

Hello, men. If you're standing in the deodorant aisle wondering whether or not you should pick up that Old Spice, theres now scientific evidence that says yeah, yep, you probably should. According to a study, women perceive men who wear deodorant as "more masculine" which is news that feels diametrically opposed to the notion of masculinity in…

Old Spice Just Made Its Weirdest Commercial Yet, and That's Saying Something

2 months agoMarketing / Advertising : AdFreak

It's been more than six years since Old Spice advertising started getting very peculiar indeed, with help from Isaiah Mustafa and, particularly, Terry Crews. But Wieden + Kennedy Portland has now outdone itself in the oddities department,...Show More Summary

W+K Portland Goes Off the Rails with ‘Horrifying’ Old Spice Remix

The agency remixed footage from old spots into a "what the hell was that" compilation.

Beverly Hills Time Capsule On Former Buster Keaton Estate Asks $8.795 million

The half-acre property where Elvis and other celebs once cavorted is on the market for the first time in 60 years Now spicing up the market in the 90210 is a vintage time capsule that boasts a bounty of Old Hollywood associations (although it must be said, some are awfully tenuous). Show More Summary

Ultimate oversharer Kim Kardashian Snapchatted a pregnancy test to take back attention from Kylie's sex tape.

2 months agoHumor / odd : Happy Place

Kimmy K was returning from a visit to Disneyland with her daughter, niece, and some non-famous little girl, when the OG Kardashian decided to spice up her Snapchat story with some good old fashioned lady drama: a pregnancy scare. $10 says there was a lengthy family conference call before Kim went ahead with this story. Show More Summary

Old Spice Dream Runner

Like a creepy friend with a hairy chest who constantly overshares and embarrasses himself, Old Spice has always been there for you. When your mom failed, Old Spice sprayed you into a man by gently “smellcoming you to manhood.” Your fear...Show More Summary

If You Can Draw a Shape With Your Run Route, Old Spice Might Turn It Into a Prize

If you like mapping your runs and wish someone would reward you for your cardio cartography, Old Spice might have you covered. Old Spice Dream Runner, launched today, is a mobile website created by the brand and agency Wieden + Kennedy. Show More Summary

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