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Maven Project Version from the Command Line

I recently received a copy of RESTful Java Patterns and Best Practices, by Bhakti Mehta for review. Here are my thoughts on the book. pass::[more] Bhakti Mehta is a former coworker of mine from Sun/Oracle. We both worked on the GlassFish...Show More Summary

In Advertising, It’s About Who Gets Credit for the Sale

2 days agoTechnology : Bits

Oracle's purchase of Datalogix sheds a light on an important side of the digital advertising business: connecting an ad you see with a product you buy.

Oracle gobbles up Datalogix for smarter marketing services

Oracle gave itself an early Christmas present on Monday with the acquisition of Datalogix Inc., a top supplier of consumer spending information for use in analytics. No financial details were disclosed for the deal, which is the latest in a … Continue reading ?

Oracle: Datalogix Adds to Growing Marketing Portfolio, Says CLSA

Regarding Oracle‘s (ORCL) announcement this morning it bought data analytics startup Datalogix for an undisclosed sum, CLSA‘s Ed Maguire this afternoon reiterates a Buy rating on Oracle stock, and a $44 price target, writing that the...Show More Summary

Google's putting song lyrics right into your search results

Despite what your ears may tell you, The Ramones wanted to be sedated (not "a piece of bacon"). There probably isn't one among us who hasn't turned to the oracles of the web to vanquish a pesky mondegreen, and Google's starting to make that process j...

Here's Why Oracle Just Made A Really Odd Acquisition (ORCL)

Oracle has nabbed one of the jewels in the marketing world, Datalogix. It bought the company on Monday for an undisclosed amount. There are a lot of questions surrounding this acquisition. Why didn't Oracle disclose the price? Why did...Show More Summary

Oracle Buys Data Collection Company Datalogix

On Monday, Oracle announced it bought Datalogix, a data collection outfit that collects information from retailers in the physical world and partners with sites like Facebook and Twitter to give them consumer insights. The post Oracle Buys Data Collection Company Datalogix appeared first on WIRED.

Watchdog group urges FTC to scrutinize latest Oracle deal

5 days agoTechnology : GigaOM

The Center for Digital Democracy wants the Federal Trade Commission to really look over Oracle's proposed acquisition of Datalogix, announced Monday morning. The combined consumer data gathered by (via partnerships with…

Salesforce: Oracle’s M&A Highlights Need for Heightened Investment, Says Pivotal

Brian Wieser with Pivotal Research Group today writes that a deal this morning by Oracle (ORCL) to buy startup Datalogix suggests Salesforce.com (CRM) may need to step up investment.  Oracle said the purchase will improve automation of marketing efforts by its clients, using data from Datalogix that measures offline buying habits of consumers. Oracle did not disclose [...]

Oracle Continues March To Cloud Buying Data As A Service Broker Datalogix

Oracle added another piece to its growing cloud portfolio today, buying digital-marketing, Data as a Service broker Datalogix. The move not only gives Oracle another cloud tool, it’s one that’s aimed directly at marketers, an area where Oracle is fighting hard with rival Salesforce.com and others for dominance. Show More Summary

Oracle’s at it again: Acquires data broker Datalogix

6 days agoTechnology : GigaOM

Oracle continues to build its cloud-and-data arsenal, announcing its intention to buy Datalogix, a data marketing specialist that gleans consumer sentiment data via pacts with Facebook and Twitter and other sources. In a…

Oracle Has Acquired Datalogix (ORCL)

Oracle has acquired Datalogix, the tech company that helps brands and agencies link online advertising spend to in-store sales. Oracle declined to comment on the financial terms of the deal when asked for comment by Business Insider....Show More Summary

Oracle buys Datalogix to help track which online ads make you spend

Oracle has acquired marketing data analytics company Datalogix, a move that provides the tech giant with a wealth of data about consumer purchasing patterns Datalogix works with a wide range of partners to track spending in an effort to give marketers a better idea of which advertising is working, particularly online. Show More Summary

The Keynesian PhD Brigade Strikes Again: Sweden’s Riksbank Joins The ZIRP Mania

Submitted by David Stockman via Contra Corner blog, Folks, it’s a tyranny of the PhDs. Recently the central bank of Sweden was subject to a withering tirade by that oracle of Keynesian rubbish, professor Paul Krugman, who accused it of “sado-monetarism” for leaving the Swedish economy exposed to the mythical economic disease of “deflation”. Show More Summary

Don’t pay specialists for being on call. Here’s why.

Every ER has its call roster, that sacred list of oracles, laying out who we can call when our patients need some service that we cannot provide. If I need a cardiologist, or a neurosurgeon or even a dermatologist for some acute emergency condition, all I need to do is ring up the operator and […]

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