Reader Bob asked the following question on the blog yesterday: "Excluding simply personal preferences, in your opinion, which hotel brand offers the best rewards based on status? For example, is SPG Platinum truly worth the effort if it wouldn’t be achieved due to actual travel/stays? We are partial to SPG and have lifetime Gold Status. Show More Summary
personal branding is key to building a career in journalism. Of all the tools journalists have at their disposal in their hunt for digital glory, the Twitter bio reigns high. But with only 160 characters available, it’s not easy to strike that magical mix of informative, funny, and engaging. The Twitter Bio Generator parodies this struggle. Click the “Generate...
Over lunch last week I was talking about a recent in-house corporate workshop I had done on personal branding online. As I looked up from my chicken salad, I could see the surprise on my friend's face. He didn't get it. He's not entirely convinced that there is a need for paying attention to how he shows up digitally. Show More Summary
Sat 21 Mar Taylor McFerrin plays his personal brand of jazz-infused electronica as part of the Red Bull Music Academy Club Night Series. He released his debut album...
A Change.org petition is calling for Bikram Choudhury to resign as CEO of Bikram Yoga, Inc. and requests that his name, image and person be removed from the brand. The petition, addressed to the Bikram Yoga Headquarters and created by...Show More Summary
Twitter is an excellent social media platform to grow your brand, both personally and as a company. It is great for introducing new prospects to what you offer, and for converting your existing followers into leads and sales. Out of all the marketers currently using Twitter, only 34% of them are successfully generating leads via the social network. Show More Summary
In the era of online networking it is important to make meaningful connections to make your personal brand stand out. In order to attract new leads you need to be an active user on one the most powerful social networks, LinkedIn. How...Show More Summary
We all think of brands and branding when it comes to companies and logos, but how often do you think about your own personal brand? We all have one. Yet most of us don't realize that our very own personal brand is the impression andShow More Summary
Brands are mirror images of our tamed perceptions. You could just write a mental sketch of a person just by observing his brand preferences. A brand creates an element of trust which in turn gives birth to brand loyalty. The first adjective...Show More Summary
In a new video for Fight The New Drug, a campaign "dedicated to educating and raising awareness on the harmful effects of pornography using only science, facts, and personal accounts," Russell Brand discusses the pitfalls of pornography and why he would never watch it if he had full control over his body. Show More Summary
Mashable's latest #BizChats Twitter chat broke down the basics of building a strong personal brand Brand experts Alexis Grant, entrepreneurial writer and digital strategist; Lolly Daskal, leadership consultant, president and founderShow More Summary
You don't want to ban picture taking at your restaurant or small business. In fact, you want to encourage it and nurture it because you couldn't ask for better publicity than your customers acting as your personal brand ambassadors.
What Is the Personality Type of Your Brand? February 25, 2015 A brand personality type can be anything from eco-conscious to a source for education to trendy. This vibe and human part of a brand is the first thing that consumers connect to. Show More Summary
The plus-size business is taking off—brands are launching, models are breaking out, and people are finally paying attention. This is part of a series of interviews with players in the industry; let us know if there's anybody you want to hear from! Read more...
Everyone and their personal brand logged on to social media on Sunday night to let their followers know how much better they are than movie stars. Meanwhile, actual brands spent the night unabashedly making it all about themselves—instead of throwing shade on celebs. Show More Summary
It has become more important than ever to build an online presence for your personal brand. Here's how to do it on the cheap.
Valuable lessons in putting your best foot forward. "It's like you're an idiot savant." Read Full Story
A 4-Step Personal Brand Promise Checklist June 16, 2010 These four questions are a great way to hone in on the value you provide, and ensure that your network's perception of you aligns with your perception of yourself. Once they are the same, and you are delivering on your brand promise, I guarantee you will start attracting more opportunities into...
Whether you are an entrepreneur or an employee looking for another job, it is vital for you to have a web presence, especially if you provide a service to the public. As a professional, you have your own personal brand. Establishing a web presence is how you market your brand. Show More Summary
When building a personal brand content is key to increased visibility online. To achieve this it’s not only important to create compelling articles that attract an audience, but to also tailor them for mobile users. More than ever your...Show More Summary