Ogilvy Public Relations received a Bill & Melinda Gates Foundation Grand Challenges Exploration grant this week. The post Ogilvy Receives Gates Foundation Challenge Explorations Grant for Health and Development Research appeared first on Triple Pundit: People, Planet, Profit.
Is your PR program helping your small business succeed? If you just launched a new business and want to build buzz fast, or you are a struggling small business owner who needs to increase sales right away, try these… 3 Public Relations Tips for Your Small Business to Boost Sales and Awareness Now! 1. Post an SEO (Search [...]
Ford Down Under's public relations people have been on a tear since it was announced last night that the company will cease production of their unique Australian models by 2016. Is Ford Australia dead? No way, Aussie Ford says. Everything is sunny all the time always! Read more...
Editor’s Note: Related tickers: Microsoft Corporation (NASDAQ:MSFT), Google Inc (NASDAQ:GOOG), Advanced Micro Devices, Inc. (NYSE:AMD) Microsoft’s War Against Google (Fool) I’ve written previously about Google Inc (NASDAQ:GOOG)‘s robust online ecosystem. Show More Summary
(Steven Hayward) There’s an old adage in the public relations trade that if you’re on the defensive, you’re losing the PR battle. And so it is rather delicious to watch Obama’s defenders on the left furiously spinning that no, no—no...Show More Summary
Mashable's Events Board is a great place to find the leading conferences in your industry — whether that's advertising, technology, media or public relations. This week, we're highlighting five events that we think can help move your career forward. Show More Summary
Summary: We keep finding references to public relations as a storytelling craft and to good press releases as well-told stories. There's a lot in that. So here, in one place, is a short Business2Community course from Sarah Skerik on "4 Ways to Build Storytelling Into Press Releases," complete with a helpful diagram. Just remember, they always need to be true stories.
I get to meet a lot of professionals in the marketing, advertising, communications and public relations industries where topics of conversation often revolve around content. Concerns about where to start, what tactics work best, how to plan, produce and promote all come into play right along with staffing, integration with other channels and measurement. Of [...]
Here in North Dakota, since the last election cycle, Democrats have been attacking Republicans for supposed corruption stemming from financial relations between them and the companies they regulate. Public Service Commissioner BrianShow More Summary
Though I am, by no means, in as powerful a position as Quinn, I can definitely relate to the risk factor in going public with my mental illness. For me, the risk is more personal than professional. The definition of mother, in my mind, is someone who is strong, relentlessly loving and a martyr who constantly puts the needs of others above her own. Show More Summary
The Boy Scouts of America does not currently ask scouts about their sexuality, and that will not change if there is a modification to their policy of not allowing gay scouts, Deron Smith, director of public relations for BSA, told The Christian Post.
Social media savvy is a unique skill and advantage that not all traditional PR pros have figured out yet and is now included in a public relations professional’s job description. Make sure you know how to improve and build media relationships through social networking.
While there is still no evidence connecting the IRS's targeting of conservative groups directly to President Obama, senior White House officials, or to his re-election campaign, NBC's First Read smartly points out that this doesn't mean the White House doesn't have a serious public relations problem on its hands. Show More Summary
The White House finds itself in a public relations mess… Even as it argues that the press is seeing the trees (like the IG report) but missing the forest (Obama had no role in IRS controversy)… Issa’s committee knew about the IG report, too?... Senate Judiciar …
With a little planning, everything that happens in your industry can create link building opportunities. This template for planning is simple yet extremely effective in helping your public relations and link building activities work together.
You might have noticed something a bit… off about the introduction of the Xbox One yesterday. One of the points that is pounded into your head in public relations is that you need to constantly repeat your key terms. It doesn’t matter if you’re writing a post about the Xbox One or making a video about the Xbox One. Show More Summary
The increasing public clamour around mobile privacy, particularly as it relates to the information accessed, stored, and shared by mobile applications, has finally reached the ears of those in Washington, as last week Rep. Hank Johnson, D-GA, introduced a bill in the House of Representatives that demands application developers gain explicit consent from users before collecting [...]
Are Good Agricultural Practices the best insurance against food safety market place issues? Or, perhaps, a competent public relations team and expert legal counsel is the key piece.
I see a service in bringing information about this subject to the thriller-reading public. We can learn about new discoveries and science in our thriller plots. But in this case of Dan Brown's scenario, why pin a global pandemic on a legitimate organization? Reality is scary enough.
Many people don't really understand the role of public relations, leaving them to ask, "What is PR?" Here is a big list of tactics the pros use every day.