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Remember, you are ‘The One’ to your buyers and sellers

As a real estate broker or agent, it’s your job to understand what your clients needs are, whether they are buying or selling a home. Leigh Brown, broker-owner of Leigh Brown and Associates with Re/Max Executive Realty, says to remember that...

This government rule could cripple commercial drone flight

One of America's most popular consumer drones, the DJI Phantom 2, is surprisingly cheap, lightweight and easy to fly, and lots of wedding photographers, farmers and real estate agents now depend on it for eyes in the sky. But federal...Show More Summary

4 ways to winterize your real estate business

Here it is Thanksgiving and there's already plenty of snow on the ground, with more on the near horizon. For agents who live and work in frigid winter climates, it's time to "winterize" your business...

3 Secret Strategies to Nabbing Your Dream Home

shutterstock Ever wonder how those hotshot real estate agents on "Million Dollar Listing" manage to get their clients into the perfect house just in time for the commercial break? If you said "clever editing," you are only partly correct. Show More Summary

The 11 best real estate plug-ins for your website: editor’s choice

Broker and agent websites should not mash together every real estate plug-in that’s out there. Better not to assault the senses with a cacophony of “widgets” (readymade website features) and tools built on APIs (application programming interfaces). But when used with discretion, add-ons such as neighborhood data and travel-time...

Special Report: Why the real estate industry does not compete on commission rates

Listings may still be hard to come by in many markets, but the overwhelming majority of real estate brokers and agents surveyed by Inman say they’re not about to compete for sellers by advertising that they’ll work for less than full commission. ...

Homes take longer to sell when the listing agent is spread too thin

New business is usually a welcome event for a real estate agent, but how busy is too busy for an agent? Turns out agents with 15 or more listings may take as much as 26 percent longer to sell a...

Hacker profile: Meghan Kilgore

Meghan Kilgore Lead data analyst at Redfin Time at Redfin: 2 years What she does: I use data to understand what improvements to Redfin’s real estate service will drive increased customer satisfaction, and partner with Redfin’s agents and engineers to...

Prospective Home Buyers Find Dead Body in Fixer-Upper

A man in Milwaukee, Wisconsin got a surprise recently while touring a fixer-upper with a real estate agent and a friend: a trash cart full of live kittens. Ah! Later, the group also found a dead body. Read more...

5 social media mistakes that real estate agents make

Think social media still isn't important to your marketing strategy? Think again. More than 93 percent of Americans are on Facebook (according to hubspot), and 90 percent of home buyers start their real estate searches online....

Urban Compass hires record-setting broker

Kyle Blackmon, the real estate agent who handled the most expensive apartment purchase completed in New York City, has joined Urban Compass Inc. as the latest high-profile hire for the upstart... To view the full story, click the title link.

Celebrities star in realty agents' most memorable moments

The real estate agents to the stars and the power brokers who put the deals together recall their most memorable realty moments. The agents were selected by the sheer number of columns in which they have been mentioned.

CRM and lead consolidation tool ‘play nice’ together

Real estate agents get leads from ever more places online. Keeping track of those leads is not always easy. Real estate tech firm Tribus has come up with one way to tackle this problem: the firm has integrated its customer...

This Microsoft Customer Switched To Google Because It's 'More Innovative' (GOOG)

After putting both Office 365 and Google for Work through their paces, Canadian real estate company Royal LePage choose Google for its 15,000 agents. Royal will replace an older Microsoft Exchange cloud email technology (known as Office Web Access Light) with Google Apps. Show More Summary

Thousands of agent and broker websites shielded from data scrapers

Data scraping has been a problem for years in the real estate industry, inspiring copyright infringement lawsuits and the formation of intellectual property protection group REDPLAN. Now, FBS says it is the first multiple listing service platform provider to implement a...

Do you dial, swipe, or text? Steve Ozonian

Steve Ozonian of Carrington Mortgage in Newport Beach, California, shares how technology empowers home buyers to work in tandem with real estate advisers towards optimal outcomes, and how agents can succeed in this environment...

Today in Small Business: ‘Unrealistic Value Expectations’

A "beloved cookbook destination" loses its lease. A start-up that claims better search technology for real estate agents raises $6 million. Is celebrity-branded marijuana coming?

Startup gives Hollywood punch to luxury home marketing

In the rarefied air of luxury home marketing, the relatively high profit margins give agents and sellers the opportunity to take their marketing beyond hi-def photography, virtual tours and descriptive videos to real estate heights. The luxury real estate marketing startup Ruhm Inc. is betting big that there's a market for ultra-refined, and expensive, real estate marketing...

Agent’s kidnapping and murder hasn’t sparked uniform industry safety standards

It’s an undeniable truth: Real estate agents across the nation visit vacant homes, drive long distances to unpopulated areas and interact with strangers as part of their job. Arkansas agent Beverly Carter’s kidnapping and murder in September encouraged agents to...

Real estate tech’s white-hot funding year keeps rolling

RealScout, a startup that provides brokers and agents with branded home search technology aimed at helping them compete with portal giants like Zillow, Trulia and realtor.com, has raised $6 million in a Series A funding round. The Mountain View, California-based...

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