Chinese search engine operator Baidu today disclosed that it has hired Qi Lu away from Microsoft to be its new group president and chief operating officer. In his new role, Lu will handle products, technology, sales, marketing, and operations. At Microsoft Lu was highly regarded, having spent nine years as an executive at the company, […]
The world’s leading travel search engine, KAYAK has officially announced its entry into the Indian market. Having pioneered the category globally, the company
Bing has revealed the top marketing keywords searched for in 2016, according to Bing US search data. The post 2016 in Review: Top US Marketing Search Terms of the Year by @MattGSouthern appeared first on Search Engine Journal.
Search Engine Optimization (SEO) is one of the pillars of digital marketing. Not only will it expose your brand to a huge stream of traffic, but it will also help establish your authority in your niche. As a blogger, ranking highly in search results is a big step towards thought leadership. Show More Summary
In the past, the SEO battle was focused on either black hat, or white hat tactics. Black hat SEO was considered extremely aggressive and didn’t typically play by the rules of search engines. White hat SEO tactics on the other hand were typically closely aligned with search engine guidelines. Today’s world of SEO looks much [...]Show More Summary
It’s no secret any more that the key not only to search engine rankings, but also to readership, is to... The post The Newest Content Marketing Technique in Town: Viral Photo Websites appeared first on Lifehack. Viral photo sites are playing a large role in effectively marketing great content, and are the key to increased views, shares, and readership.
What is key phrase analysis Key phrase analysis is a very important aspect of search engine optimization (SEO) as it is core to successful SEM (Search Engine Marketing) for contractors and home improvement businesses. Identifying the...Show More Summary
Valassis, a leader in intelligent media delivery, announced ahead of the weekend that it has … The post Valassis Digital, ReachLocal Launch Search Engine Marketing Solution appeared first on Mobile Marketing Watch.
SEO Remains the secret sauce of the web. Everyone knows understanding Search Engine Optimization is vital to a high-performing website — but very few know how to execute it in a way that matters. Be among those learned few with this Expert Lecture Series for SEO Certification, now just $29 from TNW Deals. Show More Summary
The media wing of Interpublic Group announced the appointment of digital veteran Tim Ringel as the global president of Reprise, its search and digital experience agency. Reprise provides search engine marketing, SEO and social mediaShow More Summary
Yorkshire men and a Mouseman were among the stand-out regional pieces to lead the way at auction in North Yorkshire recently says Barnebys the auction search engine which tracks the sale of some 500,000 items through 1,600 auction houses...Show More Summary
If someone in your LinkedIn professional network is a marketer, then you would endorse them for search engine optimization. Likewise, if you have a...
Small businesses should try these 10 search engine marketing strategies becuase they're easy to implement and are proven to increase search rankings.
In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. During MeasureCamp London a few months ago I shared parts of our set up and promised to blog more about the custom data that we save. Show More Summary
Being a digital marketer can have different meanings. You can be a content marketer, a social media expert, search engine optimization manager, a campaign marketer… The list goes on. But what’s the one thing we all have in common, regardless of our role? The need to multitask between specialties. Show More Summary
Driving traffic to any website takes dedication and maintenance. To be successful, you need to maximize your site’s SEO (search engine optimization) and SEM (search engine marketing). Both are important...
It’s no surprise that Google is the most popular search engine in the world. In fact, according to NetMarketShare, it owns over 75% of the desktop search engine market share and over 94% of mobile/tablet search engine market share. And it’s stats like these that have SEO and digital marketing professionals everywhere focusing solely [...]Show More Summary
Recently, I was skimming through the web and came across an interesting article. How? I visit a handful of blogs every day, looking for changing trends within search engine optimization, content marketing, etc. I came across an article based on link building and how focusing too heavily on it can do you more harm than actual good. I continued to […]
It is no secret that bloggers have to wear many different hats; content creators, content marketers, social media managers, website administrators, search engine optimization to name a few. Many bloggers even venture into Pay Per Click, email marketing, and inbound marketing. Show More Summary
Twitter is an effective tool to connect with people. Learn about 100 women marketers you should follow today. The post 100 Amazing Women Marketers to Follow on Twitter by @shaylaprice appeared first on Search Engine Journal.