There is a lot to take into consideration when it comes to future-proofing your mobile marketing strategy. The post How to Future-Proof Your Mobile Marketing Strategy by @missanna_f appeared first on Search Engine Journal.
Google has been the largest search engine in the world for the longest period of time now. No matter how many search engines come and go, no one can suppress powers of this Internet giant. However, it has also found itself in the news for wrong reasons every now and then. Show More Summary
BRUSSELS (Reuters) - Google, the world's most popular Internet search engine, rejected on Thursday European Union antitrust charges that it abused its market power, saying they lacked any economic or legal basis. "Economic data spanning...Show More Summary
GIFs have already overtaken brands' social media and online video. Next up: Email marketing. Event-planning platform Splash and Giphy—a GIF library and search engine—are teaming up today to let marketers plug GIFs into the emails and landing pages that Splash uses to organize gatherings and RSVP lists. Show More Summary
When it comes to content marketing, it’s crucial to define your goals and strategy very carefully. The post How to Develop Effective Content Marketing KPIs by @albertcostill appeared first on Search Engine Journal.
One real estate agent tries out Instagram on a whim and ends up netting $700,000 in sales and two referrals. Another knows she is underinvesting in search engine ads but won't formulate a digital marketing plan. A third invests hours a week in content marketing to boost search rankings and establish himself as a local expert...
Dating back to when the first mainstream consumer search engines became available in the mid-nineties, digital marketers have desired to see their businesses succeed in the lucrative but often confusing search marketing landscape. And thus search engine optimization (SEO) was born. Twenty years later, we’ve certainly come a long way, both in terms of the [...]Show More Summary
Google Inc has been given an extra two weeks to counter European Union charges of abusing its market power in a dozen EU countries. ||| Brussels - Google Inc, the world's most popular Internet search engine, has been given an extra two...Show More Summary
Here are eleven tools that can help your business spice-up and improve its video marketing initiative. The post 11 Awesome Video Marketing Tools by @albertcostill appeared first on Search Engine Journal.
5 Steps to Optimize Your Website Like a Pro written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing Everyone uses search engines to find products and companies these days. About 60% of all consumers use Google search to find businesses, and over 80% of online searches result in direct sales or in-store visits. Show More Summary
The concept of earning links seems to be one of the most difficult subjects for strategists, marketers, and business owners to wrap their heads around. It’s no wonder, either, since Google and other search engines adjust the criteria for what deems a link to be relevant or qualified at such a rapid pace. If you […]
We all want to show up higher in the SERP (Search Engine Results Page). That’s the name of the game. Most clients will see a rise in ranking and love you for it. However, have you really completed your job as a web marketer by improving your client’s key terms positions? More often than most […]
Although the highest ranked site in the world is Google, the most effective internet marketing technique isn’t search engine optimization. To get more traffic and drive more sales to your business, the most effective way to market is video marketing. Show More Summary
According to a friend of mine the other day, who lives in Ohio, the property market is experiencing a huge bounce-back, with construction projects turning up everywhere. This is really good news, considering the huge damage done in 2008 when the bottom fell out 0f the US economy. Show More Summary
Every year since 2012, SearchMetrics has released an annual report titled, "SEO Ranking Factors Study". This exhaustive report analyzes the top 30 search results for 10,000 keywords and going through almost 300,000 URLS to find changes...Show More Summary
Affiliate marketing isn’t a new trend. But, with advances in technology, this may be time to give affiliate marketing another look. The post 10 Amazing Affiliate Marketing Blogs by @albertcostill appeared first on Search Engine Jour...
Google, the search giant, isn’t just a search engine. This best friend of students all around the world is also a great
Long ago, search engine optimization (SEO) tactics and online marketing went hand in hand. Not so much today. For real. Of course, it seems like a loaded question, doesn’t it? How much SEO does the modern content marketer really need to know? Particularly those just starting out? Well, it’s a serious question. Show More Summary