Search Engine Optimization (SEO) marketing strategies are getting more innovative to help land page advertisement. Similarly, YouTube is having a major impact on SEO rankings. Getting higher rankings for your page through YouTube videos is a grand strategy. Audiovisual influence is a clearer and stronger method as opposed to just using visual means for optimization.
Although Google may rule the roost on Android, Microsoft's Bing search engine now makes up over 20 percent of the U.S. search market and that number is only increasing. Luckily for us, Redmond just announced the latest version of the native Bing search app for Android, matching the overhaul the iPhone app got a few months ago. Show More Summary
How and Why to Use SEO for Growth written by John Jantsch read more at Duct Tape Marketing Search Engine Optimization is one of the more shapeless marketing terms we get to wrestle with these days. It’s not that people don’t understand SEO, okay maybe it kind of is, it’s that the very nature of SEO seems to…
Traditional job searches are opaque and one-sided, particularly when it comes to salary negotiations. Candidates often don’t know the market rate for their skill set and level of experience, or how offers they receive stack up to the other opportunities that are out there. Show More Summary
For about a minute, Sanmay Ved was the proud owner of Google.com, the search engine that dominates the Internet search market. It cost him $12, and his turn around on that investment would make anyone happy. But Ved did not hold Google hostage. Show More Summary
When experts discuss SEO, or search engine optimization, most marketers and entrepreneurs get a glassy look in their eyes and quickly send their minds to the ether for a respite. The problem is that a lot of SEO is technical and quite boring, and experts will often brush over the [...]
In this series of blog posts, I’ve enjoyed shedding some light onto how we approach marketing at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media and more. This piece focuses on how, why, when and with what we track data. Show More Summary
Microsoft's Bing search engine had a good holiday quarter, reporting a 21% year-over-year increase in search revenue when measured in "continuous currency," which removes global market fluctuations. In a research note, Barclays saysShow More Summary
Seth Rand is the Founder and CEO of Rand Internet Marketing. He is also an Internet marketing speaker and author and consultant specializing in Search Engine Marketing and Social Media Marketing. Follow him @sethrand. Are business-to-business...Show More Summary
In early 1999 I had a job interview with a market research firm. One of the things they asked me about was my ability to use a search engine to find information on the internet. Google had just been founded a few months earlier and internet searching was difficult. The fact that I was good […]
Where Can You Earn the Most Money as a Software Engineer? By Manuel Lemos Traditional job searches are opaque and one-sided, particularly when it comes to salary negotiations. Candidates often don?t know the market rate for their skill set and level of experience, or how offers they receive stack up to the other opportunities that are out there. Show More Summary
What is Structured Data & Schema for Websites & SEO? written by Guest Post read more at Duct Tape Marketing For business owners and even for many marketing consultants, search engine optimization can seem like a headache – especially when it comes to any level of technical SEO. The good news is that a professional marketing strategy that is powered…
Top 16 Most Effective Search Engine Optimization Tips [Infographic] – SEO is a dynamic industry which requires keen observation and consideration in any kind of on-page changes, off-page activities or link-building strategies. The above...Show More Summary
Any marketer trying to sell something or get an article read cannot afford to ignore Pinterest. The social bookmarking platform is fast competing with Google as it becomes the number one visual search engine. But unlike Google, Pinterest...Show More Summary
Marketers are always looking at ways to beef up their SEO plans and boost traffic, while on the other hand, search engines are getting smarter and smarter every day. So where should you focus your time and effort? This infographic breaks down the key elements to consider.
Today’s guest post comes from digital marketing expert Justin Dunham. Enjoy! Over half of all website traffic comes from Google, Bing, and other search engines, according to a study by BrightEdge. The practice of search engine optimization (SEO) deals … The post 3 Ways That UX Professionals Can Contribute to Great SEO appeared first on.
Do you remember when great content marketing meant your copy was properly optimized for search engines so your customers could find you when searching? Today’s customers have raised the bar, and it’s time that content marketers follow suit. As marketers, we have a unique opportunity to create a more one-to-one experience with our customers and [...]Show More Summary
In case you haven’t heard, Search Engine Optimization (SEO) is not dead. In fact, SEO is an absolute must for successful content marketing, but gone are the days where the first two words dictate how you execute the third. Ever since Google dropped its Penguin update in 2012, user experience has become the primary focus [...]Show More Summary
In this series of blog posts, I’ve enjoyed shedding some light onto how we approach marketing at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media and more. This piece focuses on what tools we use in the marketing team, why we use them and what kind of feedback they give us. Show More Summary