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A startup is working with IBM's Watson to tell marketers exactly where they should spend their media budget, and it claims it 'can predict the future' (IBM)

Influential, a company which helps marketers figure out which digital influencers to work with, thinks it can help these companies better spend their ad budgets overall. The startup is rolling out Social Intelligence, a product backed...Show More Summary

Going to Social Media Marketing World? Brian and Sonia Would Love to See You!

Will you be heading to San Diego at the end of the month for Social Media Marketing World? Brian and I will — and we’d love to connect! Brian will be giving a talk on Next Level Blogging: From Content Creator to Audience Architect. I’m...Show More Summary

The TRUTH About No-Cost Marketing

You’ve seen the stories, “Build Your Business with No-Cost Marketing.” This headline has been used many times, most recently when talking about social media. We want such things to be true. Yet, we also know the reality – there is a cost to everything. It may not be a cost in dollars, but instead, it […]

Talkwalker Quick Search Tool Gives Small Businesses a Peek at Social Media Trends

Talkwalker Quick Search can help small businesses analyze their target market by looking at information on their brand and competition without a big price tag and complicated marketing analytics tools. Get more details after the jum...

Music Manager, Marketer Timothy Collins Talks Strategy

In this interview Swedish twenty-two year old manager and digital strategist Timothy Collins discusses his company UNLTD, the importance of innovation, and the challenge of breaking through the social media landscape. _______________________ Guest post by Veselina Gerova of The Message Behind The Artist is a Q&A style interview series featuring...

Here’s a digital marketing playbook — and it’s yours for under $10

It’s almost malpractice at this point not to have a well-constructed, finely-tuned social media marketing plan for any business or cause. Thankfully, you’ll have the background to put that plan into motion with the Complete Digital Marketing Course, available right now for just $19 (over 90 percent off) from TNW Deals.

Facebook will launch two smart speakers this year, says DigiTimes

The social media giant is reportedly getting into the ever-crowded smart speaker market, according to DigiTimes. The site says Facebook will launch two smart speakers in July. The smart speakers will reportedly each have a 15-inch touch screen with the code names Aloha and Fiona. Show More Summary

Survey: 26% of Small Businesses Lack Financial and Human Resources to Make Social Media Work

While small businesses know that social media can help boost sales and build brand awareness, they often hit roadblocks. Here are the 6 top social media marketing challenges faced by SMBs.

Arsenal or Liverpool? Jack Butland reacts badly on social media

Arsenal vs Liverpool Two Premier League clubs who may be competition in the summer transfer market are Arsenal and Liverpool. Both sides are currently battling for a top four finish in the EPL. Liverpool have the edge current, sitting three places and nine points above Arsenal in the division. The Gunners and the Reds both […]

Video Marketing Doesn’t Have to be Hard, Follow This Simple Guide

If you want to get more traffic to your small business' website and social media profiles, then check out this list of tips on video SEO.

Instagram Unleashes the Ultimate Weapon for Marketers

In the battle of the social media networks, Instagram's latest salvo against the competition may be a powerful new marketing tool for brands. The new "regram" feature Instagram is testing allows users to repost content for the first time by adding public feed posts from other users to their Instagram Stories, and it could make...

Timing is key if marketers want consumers to share their video content

Spend any time online or browsing social media, and you're likely to come across branded video content. Advertisers and marketers want people to not only see their content but to enjoy it so much that they share it with their friends. Show More Summary

Crye Precision Announces Social Media Presence

Crye Precision uniforms and personal equipment to the military, law enforcement and public safety markets, has officially launched it’s social media presence... This post Crye Precision Announces Social Media Presence appeared first on AmmoLand.com.

6 Outdated Social Media Tactics That Need to Die by @marktraphagen

Stop wasting time on these six social media marketing strategies and tactics that don't actually produce results. The post 6 Outdated Social Media Tactics That Need to Die by @marktraphagen appeared first on Search Engine Journal.

A Quick Marketing Guide On How to Utilize Visual Content On Social Media

Fact: People’s attention span is shorter than that of a goldfish. We lose concentration in about 8 seconds and this is probably an effect of the mobile age and our digitalized lifestyle. Because of this, it’s critical that you know how to promote your business using visual content on social media. Show More Summary

Upstream Unveils Evolved Mobile Marketing Promotions Offering ‘Next Gen Promos’

Mobile commerce platform Upstream has just announced the launch of Next Gen Promos, an evolution of its existing marketing promotions. The service, we’re told, now offers integrated social media sharing, and the ability to boost interactions...Show More Summary

Digital Marketing News: Social Media Trends, What CMOs Search For & Mobile Ads Soar

Social Media Trends to Put Into Practice in 2018 [Infographic] What should social media marketers focus on in 2018? This infographic shows several trends, like social media ROI, mobile growth and trust. Social Media Today Search, Paid...Show More Summary

SOCi Touts 100% Revenue Growth as Location-Based Social Marketing Business Excels

SOCi, a global leader in social media and reputation management for multi-location brands, recently announced several growth milestones, including YOY double-digit growth and numerous awards and accolades, further cementing the company...Show More Summary

Book Marketing Tips: How To Be An Effective Podcast Guest

I don't read many blogs anymore, but I spend hours every week listening to podcasts and audiobooks in order to learn more about craft and business. In these days of social media overload and ever-increasing numbers of books and blogs to read, I'm not the only one choosing audio first. Of course, I have my own […]

6 reasons why the Google Pixel 2 is the ideal phone for social media photographers

Apple and Samsung may make the most popular smartphones, but the camera on Google's Pixel 2 smartphone is considered one of the best on the market. Google recently announced the Pixel 2 phones will receive an update to improve the image quality on several popular social media platforms, including Instagram, Snapchat, and WhatsApp. Show More Summary

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