Budweiser isn’t saying “neigh” to using its Clydesdales in commercials after all.
In a totally bullshit move meant to counter the fact that they sell crap beer, Budweiser announced that they would retire the iconic Clydesdale horses from this year's Super Bowl ad in order to appeal to Millennials.
Katy Perry is Performing at the 2015 Super Bowl - So Now the FCC Has to Worry About chest cannons. [Bilboard] Sony Made a Masturbatory PS Vita Ad Then Yanked It [The Verge] JLo and Iggy Azalea Tried To Break the American Music Awards with their Butts [Rolling Stone] An Artist Broke Auction Records with a $44.4 Million Painting Sold at Sotheby's. Show More Summary
She’s always up for a challenge, and Katy Perry is hard at work putting together a killer halftime show for Super Bowl XLIX. The “I Kissed a Girl” songstress is featured in a new commercial from Pepsi called “Hyped for Halftime,” and there’s a unicorn as well as a fire-breathing great white shark. Katy explains, "I've got some insane ideas. Show More Summary
-London independent agency isobel launched this holiday spot for WestQuay (video above). -Sony has pulled a controversial ad from its European PlayStation YouTube channel. -GoDaddy’s lone Super Bowl commercial this year will featureShow More Summary
Another Super Bowl, another Danica Patrick commercial... because GoDaddy has just announced it's springing for another ad in the most expensive TV event of the year. Unclear if the Internet domain site will be spending $4 MILLION fo...
Earlier this month, we told you that NBC was having some trouble selling its last available ads for Super Bowl XLIX in February 2015. While some traditional advertisers are back, we do have some first-time buyers. Now the $4.5 million...Show More Summary
Advertisers are not snapping up time on the 2015 Super Bowl. Last week NBC reported that it had sold less than 90 percent of the advertising time. Seth Winter, executive vice president for sales of the NBC Sports told Stuart ElliottShow More Summary
Despite some saber rattling, not one of the NFL’s 30-plus corporate sponsors, including Procter & Gamble and General Motors, has yanked its deal over the domestic violence scandals swirling around the league. But well over half of Americans...Show More Summary
-Kate Upton stars in ad for mobile game Game of War: Fire Age from Untitled Worldwide (video above). -Skittles will be getting its first Super Bowl ad. -Industry veterans Daniel Murphy and Chris Kief launch VendorDB, “a comprehensive...Show More Summary
Since the embargo has passed, we can tell you that Wix, a company calling itself “the leading web development platform,” has moved beyond sponsored Facebook posts to drop the $4 million required to buy an ad during next year’s SuperShow More Summary
Wix, the Israeli maker of tools for creating web sites, will attempt to raise its low profile among U.S. consumers with a Super Bowl ad buy. The company has run direct-response TV ads in the U.S., but the 30-second spot during Super Bowl XLIX on Feb. Show More Summary
-DDB Canada employees read mean tweets about the agency’s ads (video above). -Marketing “plus size” is tricky for brands. -NBC executives satisfied as Super Bowl ad sales approach 90 percent. -Unliver, Mindshare insist on higher viewability...Show More Summary
Sales of commercial time in Super Bowl XLIX by NBC, which will broadcast the game Feb. 1, is approaching 90 percent.
Former WWE superstar Tyler Reks recently filmed a commercial that was submitted as an entry for the “Doritos Crash the Super Bowl” contest. In the commercial titled “A Dorito A Day” shows a dying man that is terminally ill in a hospital bed. Show More Summary
It has not even aired on TV yet, but John Lewis' latest Christmas ad is already huge sensation. It is always a huge annual event in the UK — the retailer treats it like a Super Bowl commercial — but this year's tale of a boy arranging...Show More Summary
Super Bowl XLIX is 86 days away, but reports about who is buying ads for it are already emerging.
This week we received a few tips claiming that Carmax — used car retailer, Fortune 500 company, buyer of Super Bowl ad spots — might be shopping around for a new agency. The agency (formerly Amalgamated, in which DDB vet Eric SilverShow More Summary
Chrysler launched its America's Import campaign with a splashy ad during the Super Bowl starring Bob Dylan and featuring a whole bunch of patriotic imagery that included Marilyn Monroe, James Dean, factory employees and, of course, the city of Detroit. Show More Summary
Super Bowl 2015 is scheduled for Sunday, February 1, 2015 and Doritos is once again looking for the best 30-second commercial that will air during Super Bowl XLIX. Not only will the grand prize winner of the Doritos Crash the Super Bowl...Show More Summary