I don't know. Give this next chapter of Bud Light's Up For Whatever entry a view. To me it just comes of as if it were an overzealous ad school student version of the original. If you recall, the brand launched a celebrity-studded version...Show More Summary
Sunday night was the season premiere of Mad Men -- the final season, I should say. With so much hype, you'd think we were gearing up for the Super Bowl. But honestly other than the big game, this is the biggest event in marketing/advertising...Show More Summary
The face of online stock trading company ETrade is now a little bit older and a lot more suave. ETrade announced in March that it would no longer employ the talking baby mascot that appeared in ads at six consecutive Super Bowls beginning in 2008. Show More Summary
Getting the right scream for an angry goat in a Doritos crowdsourced Super Bowl spot was just part of the job for the musicians at Tunewelders, a 5-year-old music production company in Atlanta. The shop specializes in customized music...Show More Summary
Apple's relationship with its advertising agency, TBWA\Media Arts Lab is one of the most storied partnerships in the history of the industry. TBWA's predecessor was the agency behind Apple's famous 1984 Super Bowl ad, and in 1997, TBWA helped save Apple from the brink of bankruptcy with its iconic "Think Different" campaign. Show More Summary
Tom Hiddleston was the best thing about Jaguar's villainous Super Bowl ad, and now, two months later, he gets to shine in his own two-and-a-half-minute online spot for the automaker. To promote the F-TYPE Coupe, Hiddleston explains how to act like a villain in four steps (sound, dress, drive and plan), and why British actors are so good at it. Show More Summary
Remember that Groupon ad that ran during the Super Bowl a few years ago that seemed to make light of the Tibet human rights issues? Well, the Chicago company and its now chief executive officer Eric Lefkofsky is hoping to help viewers...Show More Summary
Continuing the story of black hearts it began with its first Super Bowl commercial, Jaguar is roaring down the dark and oh-so-magnificently appealing road of villainy with a new spot featuring Tom Hiddleston. Using its new F-Type Coupe...Show More Summary
After running one of the most widely reviled ads in recent Super Bowl history, Groupon today launched its first TV spot since 2011. Created in partnership with crowdsourcing agency Victors & Spoils, the new work is quite a bit more straightforward than the faux charity ad that starred Timothy Hutton. Show More Summary
Groupon will run a new commercial next week that will be the company's first TV ad campaign in the U.S. since it put out a widely panned Super Bowl ad in 2011. The ad, which was posted to YouTube early Thursday, will air on network and cable TV in six cities, including San Francisco, Detroit and Buffalo, N.Y. Show More Summary
I don't know about you, but I've kind of forgotten about Jaguar's British Villains Super Bowl ad. The Maserati Ghibli might've had something to do with it. But one of the villains, Tom Hiddleston, is back for another round with the F-Type Coupe. That's not a bad thing. Read more...
You'd think after the Super Bowl, advertisers would take a much-needed breather and wind down their viral video efforts. But that's not the case. March's most-shared ad actually bests February's top offering by a wide margin. This month's most-shared YouTube ads hit all the viral bases: Touching, funny, shocking, informative and thought-provoking. Show More Summary
U2 “Invisible” “Invisible” seemed like the beginning of a new album cycle for U2 – it debuted in a Super Bowl ad and was performed on the first episode of Jimmy Fallon’s Tonight Show – but now it seems more like a very expensive false start. Not long after “Invisible” came out they announced that […]
Summary: After six years, the E-Trade talking baby quits. He didn't turn in his two-week customary resignation. His on-camera departure somewhat reflects real life. After being introduced to the world in a 2008 Super Bowl ad, the talking baby became a staple for the simplicity of online trading with E-Trade.
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Super Bowl XLV. Eminem. Imported From Detroit. American grit. Never say die. Gets me right in the feels every single time. There was only one problem with that ad: The Chrysle 200 was terrible. It was a car the all-new 2015 Chrysler 200 is trying to apologize for. Read more...
The NFL is famous for its high-priced Super Bowl commercials. But when it comes to the bottom-line, no sport makes more money off of television ads than the NCAA Men's Basketball Tournament. In 2013, the NCAA Tournament generated $1.15...Show More Summary
The Denver Broncos have arguably been the most successful team during the first wave of free agency. Titles aren ’t won in March, but adding elite-level talent will help the Broncos make another run at the Super Bowl this season. Most...Show More Summary
Benedict Cumberbatch goes bad for a new Jaguar ad, reminiscent of the commercial by Tom Hiddleston and others for the Super Bowl.