Jim McMahon, the quarterback who led the Chicago Bears to a Super Bowl championship in 1985, will tout his use of medical marijuana in a TV ad during the Thursday … Click to Continue »
Will virtual reality soon replace the almighty Super Bowl spot? For anyone who hasn't tried VR, it might sound like a crazy idea to consider. When it comes to the race for the highest level of attention from the largest number of eyeballs, marketers have long sought to make well-produced, expensive ads the star of the game. Show More Summary
Several corporations have made ads about Peyton Manning being bored in retirement. Peyton Manning is retired, a fact that has drastically affected people. Just look at the Denver Broncos. Last year they won the Super Bowl. Now they’re starting something called Trevor Siemian at quarterback. It’s had an effect on Manning. Show More Summary
Denver Broncos linebacker and Super Bowl 50 MVP Von Miller has some big cleats to fill as the latest Old Spice guy, following popular pitchmen Isaiah Mustafa and Terry Crews as the star of Wieden + Kennedy's high-profile ads for theShow More Summary
Social media influencers have transformed the way brands interact with consumers—and a lot of those influencers aren't human. Like Super Bowl ads that use cute puppies to sell everything from beer to ketchup, adorable dogs with hugeShow More Summary
Let the season begin!
Anti-sexist activism group Ultraviolet is kicking off an ad blitz today that takes aim at the domestic abuse in the NFL.
So you thought the advertising industry had reached its lowest low with last month's Super Bowl Misogynfest? Yeah, us too, but it turns out it's not over yet. Advertising's latest trend? Blow jobs. More ads after the jump, but be forewarned: They suck.
It's subtle, but if you watch this ad really closely, you might pick up the hint that Broncos star Von Miller would like to be on your Madden 17 team. OK so, in true Madden Season form, there's nothing subtle about it. The linebacker...Show More Summary
A new ad from a consumer activist group is taking aim at Pepsi's sourcing practices by spoofing one of the soft drink company's most famous commercials—Cindy Crawford's roadside gas station spot from the 1992 Super Bowl. In the parody, created by nonprofit SumOfUs, a svelte brunette pulls up to a small town fueling station. Show More Summary
Fiat is marketing its new crossover as bigger, more powerful, and ready for action. If you caught Fiat’s Super Bowl ad for the 500X, it relies heavily on sex appeal. The implication: that the 500X is more … erm … “excited” than the 500. Show More Summary
By Hyunjoo Jin SEOUL (Reuters) - At last February's Super Bowl, Hyundai Motor hired 'X-Men' movie star Ryan Reynolds for an ad plugging the new version of its Elantra sedan. Not in the script: a slide in first-half sales of the South Korean automaker's U.S. Show More Summary
Since announcing its mock-run for the presidency during this year's Super Bowl, the so-called Bud Light Party has gone from apolitically mocking American electoral cliches to actually spelling out positions on some hot-button issuesShow More Summary
Cindy Crawford just teamed up with Pepsi to recreate her iconic 1992 Pepsi Super Bowl ad in an super fun way! In the new 15-second ad, the supermodel was turned into an emoji in honor of the PepsiMoji characters which will appear on bottles of Pepsi this summer. PHOTOS: Check out the latest pics of [...]
The eighth-generation Nissan Maxima comes 40 years after the name was launched as a trim level for the 1976 Bluebird. It was first unveiled to the public during a surprise impression during Nissan’s 2015 Super Bowl ad, which was then followed by a couple of pictures to hold us off until it officially debuted at the New York Auto Show. Show More Summary
Fox Sports is reportedly seeking a price for 30-second spots in the 2017 Super Bowl that, if it gets its price, will push the spots past the $5 million milestone. Variety cites sources who are familiar with the situation saying...
This piece originally appeared on Zócalo Public Square. During the 2010 Super Bowl, an ad came on featuring uniformed “Green Police” who put a guy in a headlock for taking a plastic bag, bust a man for failing to recycle an orange peel, and haul away an older gentleman for using regular lightbulbs instead of energy savers. Show More Summary
Wall Street had high expectations for CBS’ Q1 numbers, and the network owner delivered — beating analyst forecasts for both revenues and earnings. That sent shares up 3% in post market trading, on top of the 18% increase since the beginning...Show More Summary
The Denver Broncos completed a productive draft that added a lot of depth, although not necessarily many starters. After winning the Super Bowl last season, 2016's team will look a bit different after the departure of some key players in free agency. Show More Summary