Summary: Recently I looked through various ‘greatest Ads of all times’ lists, and one thing struck me. They are largely all TV-led. For example, the biggest global advertising event is arguably the Super Bowl in the USA,Show More Summary
NBCUniversal has completed its upfront advertising sales, and B&C reports that the company secured almost $6.5 billion in ad commitments, an increase of 8% over a year ago. NBC indicated it is excluding the upcoming Super Bowl, Winter Olympics and...
Start your countdown clocks for Halloween 2017! The Super Bowl teaser ad for Stranger Things season two revealed that's when highly-anticipated new episodes will return, but the most recent teaser (the third, if you're counting!) clarified that the show will actually premiere on Oct. Show More Summary
Five-time Super Bowl champion Tom Brady is adding the title of author to his resume
CMO Jonathan Mildenhall used Cannes Lions to not only recruit more diverse talent, but to try and encourage others to take the issue more seriously. One of the simplest, most talked about ads during this year’s Super Bowl was from Airbnb. Show More Summary
Strong steps are being taken to protect NFL's intellectual property rights in NAFTA.
Matt Ryan channels his Super Bowl disappointment in a new Gatorade ad. (Getty Images) Matt Ryan recently said that he wants to move on from talking about the Atlanta Falcons blowing a historic lead to the New England Patriots in Super Bowl LI. Show More Summary
"What do I tell my daughter?" begins the voice-over in a touching Super Bowl commercial that Audi just debuted. The ad, titled "Daughter," features a fearless young girl competing in a downhill cart race while her father contemplates her future as he narrates. Show More Summary
The Titans continued to add veteran leadership to their young roster with the signing of Eric Decker. Tennessee, though, hasn’t signed just any ol’ veterans. Decker became the fourth free agent with Super Bowl experience to sign with the Titans this offseason, joining cornerback Logan Ryan, nose tackle Sylvester Williams and wide receiver Eric Weems.…
Here's Tom Brady doing the anti-Dan Marino -- sporting a fist full of Super Bowl rings... 3 days after he added #5 to his collection. Why is he still wearing the hardware out in public? Why not? Wouldn't you? Brady and his wife/concussion…
When Snapchat started selling ads, the app demanded upwards of $700,000 a spot — not Super Bowl prices, but still a hell of a lot of money. Over the years things changed: Snapchat users got used to ads, and Snapchat owner Snap started selling more ad spots at lower rates. And the changes continue — they’re a tad boring […]
MacMillan Cancer Support faces reality with grace and heart, Toyota channels Black Mirror, and Wealthsimple has investment advice for streetwear fans. National Geographic made what many considered the best Super Bowl ad of 2017, a promo for its new show Genius, about Albert Einstein, starring Geoffrey Rush. Show More Summary
Stranger Things' Super Bowl ad featured a giant monster ascending upon Hawkins. Now we have a better idea about what to expect from these new creatures in Season 2.
Super Bowl LI Fri 3 Feb, AT 16:30 The political Super Bowl ads that take on Donald Trump This Sunday, when millions of Americans tune in to the big game, top brands will be taking aim at the new president
Hoping to ease the costs for advertisers, NBC is offering Super Bowl and Olympic packages.
The Trump campaign is thumping its chest over CNN’s insistence it remove the “Fake News” graphic from its ad celebrating President Donald Trump’s first 100 days in office. In a page right out of the old PETA Super Bowl Ad Playbook, Donald J. Show More Summary
Marshawn Lynch is heading to his hometown of Oakland, but he hasn’t forgotten about the place where he spent six seasons and won a Super Bowl title. Lynch took out a full-page ad in the Seattle Times on Sunday, thanking Seahawks owner Paul Allen and the Seattle fans that supported him. Show More Summary
The last time the Cowboys won a Super Bowl, the head coach’s name was Barry Switzer. They’ve now added a player with the same last name, but no relation. North Carolina receiver Ryan Switzer, a West Virginia native (of course I’m going to mention that), has arrived via round four of the draft. Quarterback Mitchell…
84 Lumber, the darling of the Super Bowl with its crazy 90-second ad buy and evocative story about immigration and Trump's proposed border wall, is back with a new recruitment commercial. And this time it's aiming even higher--at least in the geological sense. A new 30-second spot from agency Brunner in Pittsburgh, which also made...
Not to be outdone by Tostitos adding a breathalyzer of sorts to its chip bags for the Super Bowl, Doritos is turning up the volume on chip bag tech with tunes. For the upcoming release of Guardians of the Galaxy, Vol. 2, they’re adding...Show More Summary