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How OpenSignal uses millions of smartphones to create a giant social laboratory

Mobile phones are now portable computers, scanners, atlases, cameras, media players, and more. But did you know they're also playing an increasingly significant role in a global mobile sensor network that can track environmental and behavioral patterns? This is something London-based startup OpenSignal knows all about.

Finding Your Voice in Social Media for Your Brand

The voice your business uses in social media is crucial to your branding. Your marketing team needs to know what your business' personality is so that your voice is consistent and leads to conversions. You are one among a sea of many. It’s time to standout.

Today’s Tech: How An Associate Dean Uses Social Media In His Classroom

23 hours agoIndustries / Law : Above the Law

How can law students use social media in a professional context? This professor has an idea or two.

George Lopez and Hilary Duff Use Social Media to Help Find a Stolen Dog

Hilary Duff and George Lopez are helping the owner of a Beverly Hills boutique find her stolen dog. Charlie, a white Maltese, is known by locals for sitting outside Switch, the boutique owned by Julia Cohen and her sister. In the last nine years, he's become a sort of four-legged landmark for people shopping in his neighborhood. Show More Summary

Infographic: Consumer Trust in Social Networks Up from Last Year

Facebook and Pinterest remain the most trusted social networks for product recommendations and shopping, according to the Social Recommendation Index released today by Social Media Link. But reviews are just as useful to consumers, as long as they are personal and include pros and cons instead of just a number or star rating. Show More Summary

How Enterprises Are Leveraging Social Media [INFOGRAPHIC]

This infographic highlights the three major enterprise use cases for social media along with products that support them.

Rapists Lie

[Content Note: Rape culture.]You know how I keep banging on about how rapists are also liars? Yeah, well: "Rapists use social media to cover their tracks, police warned."Rapists are increasingly exploiting social media to cover their...Show More Summary

Improve a Boring Online Bio with Image-Rich Words

Whether it's on your blog or on your social media profile, the "about me" section can change how others perceive you. One way t0 make your bio more interesting: use "sticky" words that appeal to the senses. Read more...

[Video] Christian Bloggers Vow Never to Wear Leggings Again & Sparks Social Media Frenzy

A Christian blogger is receiving a lot of attention for a fashion choice. She may have used the follwing as reflection for her choice: Matthew 5:28 ESV But I say to you that everyone who looks at a woman with lustful intent has already committed adultery with her in his heart. Veronica Partridge says she has decided Keep Reading ?

Enterprise social media management tools are leaving the marketing nest, according to TrustRadius

Enterprise-class social media management (SMM) is changing, according to a new report launched today by TrustRadius. No longer maintained by the marketing team alone, big companies are making use of SMM tools across the organization....Show More Summary

The Hidden Features of Social Media You Should Be Using to Maximize Your Profile

Social media is such a great place for businesses, and you know that maximizing your profile by loading photographs, filling out your bio, and staying active are important.

Finding ROI in Social Media Marketing for 2015 and Beyond

Saying that marketing on social media doesn’t work because you’re not seeing a return on your investment is like saying that the treadmill you faithfully use as a coat rack isn’t working because you haven’t lost any weight. If you’re not making money on Facebook, YouTube and Twitter, odds are that you’re not using them correctly. Social media ROI is not a myth!

Could Trumblr Corner the Creative Market? Company Launches ‘Creatrs Network’ to Unite Artists and Advertisers

What’s Tumblr mixing up now? While it’s true that the social media site has been a boon to millions of artists and creators who’ve used the platform to build followings, now Tumblr “wants to help those people become commercial successes in the real world, too.” “Today, Tumblr announced the launch of the Creatrs Network, a […]

Media Minutiae

TVNewser: CNN meteorolgoist Chad Meyers said snow predictions were way off because the model used was like a “brand new car.” If a new model was this bad, we’d hate to see the old model. SocialTimes: A study has found that social networks account for 28 percent of all online activity. Show More Summary

Nine Overlooked Techniques for Instagram Popularity

We all want to be more popular on our social media profiles. As marketers, we need to be more popular. It’s kind of our job. So we do all the typical stuff: Read articles, use Buffer, follow best practices…whatever else we’re supposed to do. In my recent experiments with Instagram, I figured out a few […]

How to Network Successfully on Google Plus. Are You Networking or is it not Working?

Networking on social media is a crucial element of success. Once you get the basics of learning how to use Google+ and other social media platforms, you realize that you need to connect with people in a meaningful way. Enter networking!...Show More Summary

How to Supercharge Your Freelancing Business Using Social Media

Looking for ways to boost your freelancing business? Social media isn't just a tool for the rich and famous. Check out these ways you can use social media to make your sole proprietorship a success.

Toast While You Can, Human: #CreditWriters

3 days agoOdd : Thought Catalog

If you've never thought it was important to honor the writers of posts and stories in your tweets and other social media, meet Narrative Science, which uses data to generate mighty-fine sounding articles and news. Do the right thing: #CreditWriters.

Facebook wants users to rate its translations, asks page admins to create ads

Facebook appears to be trying out some new features, including a ratings system for translations and prompts for page administrators to create ads. Translations on social media are definitely useful for understanding the information your friends are sharing, but sometimes they can be hilariously bad. Show More Summary

The New Job Search: How to Make Twitter Work for You

This is guest post by Val Matta. Social media has changed the way job seekers search for jobs. Recent research shows that 93 percent of recruitersuse, or will use social media to find hires in the coming year. Increasingly, those recruiters are using Twitter to post jobs, with 51 percent of all jobs posted online [...]Show More Summary

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