When Shirlene Quigley — a very popular dance teacher who had danced backup for the likes of Beyoncé and Rihanna — went missing, Shirlene’s friends and family swung into action, as reported by the Inquisitr. They used social media to capture the attention of the plight of the 32-year-old Quigley and flooded her Instagram pages... Show More Summary
DJ Khaled is one of those celebrities who has a ginormous Snapchat following and has really taken off as an artist and a social media personality using that site. Recently, he went BIG when shared the birth of his son to that audience of this week when his fiance Nicole Tuck welcomed the couple’s first... Read More »
In this blog series, we shed some light on our marketing approach at The Next Web through Web analytics, Search Engine Optimization (SEO), Conversion Rate Optimization (CRO), social media, and more. This blog post will dive deeper into what we’ve been doing with the newly released option to use Google Tag Manager on AMP Pages. Show More Summary
By now we are all used to Kim Zolciak talking about and documenting her cosmetic enhancement procedures on social media. I don’t know if she is just super open about it or if she’s getting discounted or free procedures in exchange for the posts, but she is putting them up a lot these days. Show More Summary
Optimizing your social media profiles, using the right tools, and incorporating your brand voice in the messages you share with your audience is essential for creating an effective social media strategy. Considering social media is a powerful way to connect with your audience, you cannot afford to ignore it. Show More Summary
In order to maximize the outreach potential of social media, you need to understand how your target audience are using social platforms.
Here's a look at the plus and minus of Facebook ads vs Google ads that should help you figure out which one should you use.
Donald Trump’s flirtation with the alt-right was subtle but unmistakeable — and ultimately effective. White nationalists initially mistrusted Trump, believing he was secretly Jewish or at least too cozy with Jewish interests and “non-whites” in his business dealings, reality shows and...
Scottie Nell Hughes was at it again in defense of Republican nominee Donald Trump on CNN, Monday night, when she suggested that the media’s polling numbers are a farce and said support for Tump could better be judged using social media. According to Hughes, the media and polling numbers...
More and more brands are shifting their marketing focus to video, as this medium is highly effective at capturing consumer interest and attention. In fact, consumers who see a video are almost twice as likely to make a purchase. But simply creating a marketing video isn’t enough, as you then need to distribute it effectively for maximum reach. Show More Summary
Tivoli Gardens in Copenhagen has come up with an innovative new Halloween campaign which utilizes social media and augmented reality elements.
No, students can’t vote in next month’s presidential election using social media hashtag.
The Falcons are using Madden 17 to get around the NFL’s prohibition on GIFs.
Curt Schilling, who has used social media, Periscope and his podcast to voice his sports and political opinions, has found a landing spot.
Can social media data be used to predict election outcomes? Here's what the data says about the current state of the US Presidential Election race.
As my email inbox and social media accounts tend to hum a bit more these days I wanted to pose this question: “What makes you say Yes or No to a blogging opportunity?” I regularly get pitched for various opportunities. Some bloggers want to guest post on my blog. Show More Summary
If you’ve never interacted with Donald Trump’s hardcore “alt-right” followers online, consider yourself lucky. For the past year-and-a-half, the alt-right has used social media to viciously torment Donald Trump’s critics on both the right and the left. National Review...
I hope that some of you who follow along with us on the blog are also following along with us on Facebook and/or Instagram, but if I know anything about social media, it's that different folks use different tools for different things... Show More Summary
Whenever you hear the words online reputation management, two underhanded marketing activities should immediately come to mind. The first: fake reviews. There are agencies that exist solely to place fake reviews on sites like Yelp, DealerRater, and Google Reviews to increase a business’s overall rating. Show More Summary
How can you use social media to boost customer loyalty? Karen Yankovich provides seven tips in this post.