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Trend Results : Wieden Kennedy


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Here’s How to (Allegedly) Break into Advertising

Jason Scott, who has worked as an integrated creative at Wieden+Kennedy London for the past year, knows how to get into advertising. How do we know that he knows? Because he’s created a related “single-serving site” page in the style...Show More Summary

We Hear: Hill Holliday, W+K Discussing Merger?

“We hear” may not be the most appropriate category for this post; “we see, on Twitter” would be more accurate. But it certainly looks like Karen Kaplan, CEO and chairman of Boston’s Hill Holliday, met with Wieden+Kennedy managing director Tom...Show More Summary

W+K and Drew Brees Interview a Robot for Old Spice

Here’s a long and unusual one from Wieden+Kennedy to promote client Old Spice. The agency first introduced its “Mandroid” character in a couple of spots this summer, and he plays an even larger role in this one, which is ostensibly an...Show More Summary

Meet the Adman Who Really, Really Likes Laughing at Adolf Hitler

Anyone who knows Jim Riswold knows he has a bit of a Hitler obsession—or more specifically, an obsession with making the Nazi leader look stupid through art. Speaking to Vice in 2011, the legendary Wieden + Kennedy copywriter explained: "Bad guys don't mind being called bad guys. Show More Summary

Is Old Spice's 'Mandroid' a Sexist Ad Campaign or a Satire of Sexist Ads?

As Old Spice and agency Wieden + Kennedy continue to roll out ads featuring their chronically malfunctioning spokes-bot, it's hard to decide if they're succumbing to one of the most tired cliches in advertising or if they're skewering it. Show More Summary

ESPN, W+K Enlist NFL Stars for Their Fantasy League

ESPN and the NFL have reminded us several times over the past week that the football season is about to begin with help from Wieden + Kennedy New York. In the latest pigskin-flavored spot to promote SportsCenter, the network plays on...Show More Summary

You'll Be Hot and Cold on W+K's New Honda Work, and That's a Good Thing

This Honda Civic campaign by Wieden + Kennedy London is cool. And pretty warm, too. The centerpiece is an engaging 30-second film that shows the freezing and thawing of a Civic on a stylized desert set. This dramatically illustrates that the the automaker tests its vehicles at temperatures ranging from -22°F to +176°F. Show More Summary

W+K Develops a Series of Underwater Apps for Sony's Waterproof Phone

If you ever hoped to pretend your phone were a fish or an aquatic plant, Sony would like to present its Xperia Z1S. The brand, along with Wieden + Kennedy and development partners Motim and SoftFacade, is demonstrating the phone's waterproof technology by developing apps designed to be used in and under the water. Show More Summary

'Boxtrolls' Interactive Theater Standee Trolls You With X-Box Kinect

Here's something new at the movie theater: a stand-up display that trolls you. To promote its upcoming film The Boxtrolls, LAIKA studios enlisted integrated ad agency Wieden+Kennedy to create this "magic mirror" standee that uses an X-Box Kinect interface. Show More Summary

Greg Maddux And Tom Glavine Came Up With "Chicks Dig The Long Ball"

2 months agoSports : Deadspin

It's been 16 years since Wieden+Kennedy's famous Nike ad featuring Greg Maddux, Tom Glavine, and Mark McGwire, so some of you might actually be too young to remember it. If so, take it in (the rest of us don't mind watching it again): Read more...

We Hear: W+K Signs S7 Airlines

While the agency’s official comment is “no comment”, an anonymous tipster can confirm today that Wieden+Kennedy‘s newest client is S7, formerly known as Siberia Airlines. Never heard of it? It’s the largest domestic airline in Russia,...Show More Summary

Ad of the Week: Citizen K, Better Starts Now

Wieden + Kennedy Tokyo has created this charming film for watch brand Citizen K, which uses a mix of elegant filmmaking and typography to tell the tale of the company's history. The spot is our Ad of the Week.

Lars Ulrich Has the Best Line in the Outtakes From Metallica's SportsCenter Ad

2 months agoMarketing / Advertising : AdFreak

Wieden + Kennedy's latest SportsCenter spot, featuring Metallica, has gotten lots of attention, and almost 800,000 YouTube views, since its debut a week ago. The veteran band visits ESPN HQ and jokes about having no work since New York...Show More Summary

W+K, Three Apologize for ‘Holiday Spam’

Wieden+Kennedy have a clever new spot for U.K.-based mobile provider Three, in which the company makes a timely apology. The 60-second spot sees Three apologize for the rash of “holiday spam” resulting from the company allowing users to utilize their phone in 16 worldwide destinations without any extra cost for calls. Show More Summary

This New Advertising Agency Office Design in New York Puts Work Before Play

The new advertising agency office design for Wieden+Kennedy New York takes the “playground” tone down a notch only to focus on work-related necessities without forgetting aesthetics. Well known for their work with Nike, Wieden+Kennedy New York’s offices were recently updated to suit their employees’ and company’s needs. Show More Summary

W+K NY Rolls Out Pair of Social Campaigns for Heineken

Wieden+Kennedy New York has rolled out two timely social campaigns for Heineken: “#BrazilianNoShow” and “Like for Love.” “#BrazilianNoShow,” as you might have guessed, is a World Cup-related campaign. W+K New York and Heineken are “challenging...Show More Summary

Artist Ryan Heshka's "Mean Girls Club Exhibition"

4 months agoOdd : Boing Boing

Ryan Heshka announces his first solo art installation project, presented by the Wieden + Kennedy Gallery in Portland, Oregon. "For this show, Heshka resurrects his Mean Girls characters: a band of vicious female hoodlums devoid of morality but oozing with feminine pulchritude." Read the rest

Nike Football: The Last Game

Jon Saunders (formerly of Psyop, now at Passion Pictures) directs this action-packed 5-minute short for Nike, featuring the likenesses of Ronaldo, Neymar Jr., Rooney, Zlatan and Iniesta. Credits Client: Nike Agency: Wieden + Kennedy, Portland, Ore. Show More Summary

Watch the Nike Football “The Last Game” Animated Film

In time for the soon to start FIFA World Cup 2014 in Brazil, Nike Football has released its new “The Last Game” animated film. Created by Wieden + Kennedy and Passion, the film “tells the tale of a world where football … Watch the Nike Football “The Last Game” Animated Film is a post by David Fischer on Highsnobiety.

Coke Wants You to Float Away to Happy Land on Another Impossibly Sweet Ad

4 months agoMarketing / Advertising : AdFreak

Coca Cola's ad strategy basically comes down to bombarding you with joy and togetherness, and a new animated spot from Wieden + Kennedy continues that tradition. A boy bumps into a girl and lets go of a red balloon he's carrying, so he can catch the Coca-Cola she drops, because what better way to charm in a Coke commercial than to save a Coke. Show More Summary

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