Trend Results : Word of Mouth Marketing


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Prioritizing Ethics in Word of Mouth Marketing

Last November, Jim Dudukovich and I had the pleasure of leading a half-day workshop to kick off WOMMA Summit in Hollywood. The workshop focused on pressing ethical questions when it comes to word of mouth marketing. We were delighted...Show More Summary

No Stone Unturned -- 5 Unusual but Effective Places to Advertise

Many lawyers get new clients from traditional word of mouth, supplemented by business cards, websites, online marketing, and maybe some T.V. or radio commercials. Lawyers more committed to marketing may take their strategy a step further, setting up billboards or even a booth at the county fair. After all,......

Hayley Barna: How to Use Word of Mouth Marketing

For the best product testing results, reach out to people you don't know--not just the people you do.

5 Simple Yet Clever Ways to Impress Your Photography Clients

While a satisfied client is the fuel for further sales and word of mouth, an excited client is the jet engine for your marketing. Unfortunately, many photographers don’t know how to turn regular customers into fans. In this article you’ll...Show More Summary

How Healthcare Marketers Can Encourage Shared Media On Social Channels

In the digital age of “updates,” “re-tweets,” “shares” and “likes,” healthcare marketers have a unique opportunity to disseminate their message to the masses. Shared media is essentially the new “word of mouth.” This...Show More Summary

A simple, effective recipe for word of mouth referrals

Here’s a 3 step marketing tip, to help you attract massively more word of mouth referrals. Think back to the last time you received customer service, which was so good that you wanted to tell everyone. Write the experience down in as much detail as you can. Show More Summary

Your Best Marketing Tool Is Your Authentic Voice

Your Best Marketing Tool Is Your Authentic Voice March 09, 2015 A small business depends heavily on return customers and word of mouth. I meet dozens of small business owners that go to networking events and work very hard to be a part of the community. It’s wonderful to see them so involved and active.

New WOMMA Board of Directors

We (Word of Mouth Marketing Association) are proud to introduce the newest additions to our prestigious Board of Directors, joining some of the most innovative thought leaders in the word of mouth and social media space! The individuals...Show More Summary

Wholesalers: Here’s a Simple, Free Way to Strengthen Your Brand’s Presence

In real estate we know “location, location, location” is the linchpin for starting your property search. Similarly, in business, the best individual marketing tool that produces quality results is word of mouth referrals. This a very well-known fact, but often investors fail to utilize word of mouth referrals consistently and effectively. Most investors, when they speak of [...]Show More Summary

When Marketers Collude, Bloggers Lose

As an active investor in social media, I’ve followed the Word of Mouth Marketing Association (WOMMA) since it’s founding by a handful of marketers back in 2004. The growth of marketers in the organization is a testament to the power unlocked by consumer generated content. The core of that power rests with the content creators […]

How Word of Mouth Marketing Works

How Word of Mouth Marketing Works written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing Marketing Podcast with Ted Wright So, what exactly is Word of Mouth Marketing? I asked my guest for this week’s...Show More Summary

4 Marketing Strategies to Influence Tomorrow's Customer

2 months agoTechnology : The Goods

Word of mouth still matters -- but now every review, rating or rave is archived for your future customers' digital reference too.

3 word of mouth marketing tips for startups

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Launching a business? We know that means you have a tight budget and an even tighter schedule. So we’ll get right to it: 1. Make great partnerships 2. Don’t overlook the right […]

3 one-sentence word of mouth wonders

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Short is sweet when it comes to word of mouth topics. Why? Because word of mouth is lazy. To get people to talk about your stuff, don’t ask them to remember long […]

3 Powerful Ways to Improve Your Word-of-Mouth Marketing

Word of mouth is the best kind of marketing. Why not do more of it, and less of the other methods?

The Impact of Dark Social in Travel Marketing

The Impact of Dark Social in Travel Marketing February 16, 2015 In this digital era, what would you say is the estimated percentage of word of mouth taking place online? As shocking as this may sound, recent research conducted by EdShow More Summary

Practicing what we preach.

We study word of mouth marketing and why people talk at Brains on Fire. Check out our books if you want to know more about that. So every once and while, just for fun, I like to see what folks on our team are recommending lately and why. Here’s what gets us talking these days: […] The post Practicing what we preach. appeared first on Brains on Fire.

Ditch Advertising and Craft Real Stories to Create Marketing “Fizz”

Ted Wright had an incredible idea for a word of mouth marketing campaign to capitalize on Delta Airline’s advantage as an employer with strong Atlanta-based roots. What if employees created yard signs that said “Your Delta Neighbor, Thanks for Flying With Us” outside their home? Frustrated that management didn’t want to get involved, Mr. Wright...

Ditch Advertising and Craft Real Stories to Create Marketing “Fizz”

Ted Wright had an incredible idea for a word of mouth marketing campaign to capitalize on Delta Airline’s advantage as an employer with strong Atlanta-based roots. What if employees created yard signs that said “Your Delta Neighbor, Thanks for Flying With Us” outside their home? Frustrated that management didn’t want to get involved, Mr. Wright...

How to spread word of mouth by doing the right thing

This is a post from our WordofMouth.org project. Check it out for more great word of mouth marketing tips like this every day. Here’s the fantastic thing about word of mouth: The good guys win. The companies who earn our respect and recognition — the ones we tell everyone about — do it by doing […]

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